Podcasts by Category
- 111 - Revolutionising E-Commerce: Subscribable Bundles & Customer Loyalty with Recharge
Join Felipe Zapata, Product Owner at Recharge, in a riveting discussion on the transformative power of subscribable bundles in e-commerce. Uncover how bundling subscribers show a remarkable 33% increase in product exploration willingness and enjoy a staggering 2x higher lifetime value. From strategic insights to customer experience enhancement and future trends, discover the secrets to success in this rapidly evolving landscape. Plus, gain exclusive tips on incentivising customer loyalty and optimizing LTV with innovative flows. Don't miss out on this game-changing conversation!
https://rechargepayments.com/
Tue, 26 Mar 2024 - 31min - 110 - Streamlining Success: How Descartes Transforms Ecommerce Operations
In this episode, we tackle the challenges of scaling ecommerce operations with insights from Tim Regan and Timothy Dick, leading the charge for Peoplevox in ANZ. Dive into discussions about common pitfalls faced by up-and-coming brands, signs to scale up with a Warehouse Management System, and innovative strategies for warehouse optimization.
Ready to revolutionize your ecommerce operations? Click here to explore the efficiency solutions with Descartes and elevate your business game today!
https://www.descartes.com/home
Wed, 17 Jan 2024 - 45min - 109 - B2B Ecommerce Unraveled: SparkLayer's Seamless Approach to Wholesale and Beyond
Ever wondered how to streamline your ecommerce operations, especially when diving into the world of B2B? Alex Weston from SparkLayer, sheds light on the intriguing universe of B2B ecommerce. 🌐 Within this episode, Alex walks us through the genesis of SparkLayer and its mission to harmonize B2B functionalities without sidelining the B2C shopping experience.
Discover emerging trends in B2B ecommerce, the importance of versatile payment options, and the ins and outs of integrating back-office systems seamlessly. Plus, gain insights on the emotional rollercoaster of embarking on the B2B journey and how platforms like SparkLayer are making the process smoother than ever. If you're on the fence about diving into wholesale or enhancing your existing B2B operations, let Alex's expertise guide you. Dive in and revolutionize your B2B game! 🚀🛍️
Mon, 04 Dec 2023 - 26min - 108 - Breaking Records: Leo's Black Friday Cyber Monday Playbook Revealed!
Dive into a bonus episode of Talk'n Shop as Leo, the CEO of Zyber, takes the mic to spill the secrets of Black Friday Cyber Monday success! 🛍️ Get ready for a masterclass in breaking historical records as Leo shares exclusive tips, innovative strategies, and insider insights that can elevate your BFCM game. Whether you're a seasoned pro or just starting, this episode is your golden ticket to making this shopping season legendary. Tune in now and supercharge your holiday sales! 🔥
To listen to the full live event with Stanely Henrey from The ATTN Seeker and Geoff Luyk from Starshipit click here:
Fri, 17 Nov 2023 - 14min - 106 - The Business of Well-being: Insights from Lisa Ngoy of She's Back NZ
Join us for a conversation with Lisa Ngoy, the heart behind She's Back NZ. In this episode, we delve into Lisa's fresh approach to self-care through subscription boxes tailored for periods. We explore how she emphasizes the importance of streamlining business processes, the way she's nurtured genuine brand trust through feedback, and her journey in cultivating a tight-knit community of subscribers. As Lisa shares her candid experiences in entrepreneurship, it's a reminder of the subtle art of fostering connections in the business world and the thoughtful essence of self-care with She's Back NZ.
www.shesback.co.nz
Fri, 20 Oct 2023 - 29min - 105 - Mastering Customer Retention: The Alamour and Tapcart Tale
E-commerce mavens, gear up for a compelling dive into the world of customer retention! Sam from Tapcart and Alex from Alamour the Label team up to share insights from both tech and merchant perspectives.
🛍️ Ever wondered how mobile apps can transform your e-commerce retention game? Or how to craft an authentic post-purchase experience that keeps customers coming back?
From Alamour’s luxury gowns to the innovative tech powering Tapcart, we traverse a range of topics - loyalty programs, personalization, the power of data, and so much more.
If boosting customer retention, maximizing app engagement, and crafting seamless shopping experiences are on your radar, this episode is your map. Tune in and stay ahead in the e-commerce game! 🔍🚀
Tue, 10 Oct 2023 - 51min - 104 - Optimizing Search for Improved Customer Acquisition: A Deep Dive with Alex from Klevu
Dive into the world of e-commerce with Alex, the Director of Sales - APAC at Klevu! 🛍️ Ever wondered how optimizing your online store's search function can skyrocket sales? Or how a simple search bar can become your website's best salesperson? Join us as we chat about the power of personalization, integrating with tools like Klaviyo, the role of AI, and balancing customer data with privacy. Plus, grab a sneak peek into what's next for Klevu and how they're innovating with chatbots and more. Whether you're an e-commerce newbie or a seasoned pro, there's a gem in here for you. Tune in and elevate your online retail game! 🔍🚀
Thu, 05 Oct 2023 - 45min - 103 - Overcoming Growing Pains: How the Attention Seeker goes viral everytime
Join us as we embark on a fascinating journey with Stanley Henry, the owner of the Attention Seeker agency. Stanley's story is one of resilience and innovation, as he transitioned from being a General Manager at a hotel to running a thriving agency.
In this episode, he shares the gripping narrative of facing financial challenges during the COVID-19 pandemic and how he turned adversity into opportunity. Learn the secrets behind his agency's rapid rise, including the impressive feat of gaining 100,000 TikTok followers in under 24 hours.
Discover the unique concept of performance-based pay that motivates his team and the pivotal role of personal branding in his marketing strategy. Stanley also reveals how he convinced brands like One NZ to adopt unconventional content strategies, such as reading hate comments.
As a bonus, get a sneak peek into what the future holds for The Attention Seeker as it expands its presence in the bustling city of New York. Don't miss this captivating conversation with Stanley Henry, a true maverick in the world of branding and marketing.
Tue, 26 Sep 2023 - 43min - 102 - Frances Cook's Deep Dive: Dissecting Recessions & Driving Entrepreneurial Success
Dive into the latest episode of Zyber Talk'n Shop! Frances Cook, the brilliant Investment Editor from Business Desk, is in the spotlight, sharing her deep insights on recessions, unemployment, and smart moves for entrepreneurs. Ever tried deciphering the complex world of economic downturns? Frances makes it relatable and, dare we say, fascinating.
If you're an entrepreneur or just curious about navigating financial turbulence, this chat offers invaluable tips. Listen in as Frances turns heavyweight economic topics into understandable and actionable advice. Essential listening for anyone keen on business insights in these unpredictable times. 📊🌪🎤
Sun, 01 Oct 2023 - 40min - 101 - Unleashing the Power of Rewind: Shielding Customer Acquisition from Digital Disasters
Digital slip-ups can lead even the most successful e-commerce stores from thriving to diving in a heartbeat. 😱 Ever feared hitting 'delete' on that crucial email list right before Black Friday? Or, imagine a third-party app going rogue and messing up your store listings! This episode dives deep into these nightmares and offers a safety net: Rewind.
Discover why even the pros on Shopify need it, learn how it extends beyond just Shopify, and hear stories of real-time rescues from digital disasters. From safeguarding sales to ensuring smooth email campaigns, we've got your e-commerce concerns covered. Don’t let a minor misstep turn into a major setback. Tune in and protect your store's future! 🔒🚀
Tue, 12 Sep 2023 - 30min - 100 - Personalisation - "Shop Like A VIP: How Personalisation Can Help Your Ecommerce Site Stand Out in a Sea of Competition
Join us on Talk'n Shop as we welcome Aaron Roper from Rebuy. Delve into the power of personalizing upsells and cross-sells to boost your Shopify store's sales and customer lifetime value. Discover the versatility of Rebuy's tools, from AI-assisted product recommendations to streamlined checkouts, along with strategic insights from their success team.
Learn about the 'Smart Cart' feature, incentivizing customers with free shipping and gifts. We wrap with a nod to our partnership with Rebuy and the silver linings of remote work culture. An enlightening listen for any e-commerce entrepreneur!
https://rebuyengine.com/?ref=7
Tue, 05 Sep 2023 - 37min - 99 - Mastering Email with Klaviyo: Strategies & Successes with Shopify Merchant Good George
Zyber's Talk'n Shopify: Dive into our riveting discussion on Klaviyo's game-changing impact on businesses! Featuring insights from David (Zyber), Kat (Klaviyo), and Josh (Good George), we explored real-world success stories, marketing strategies, and the transformative power of Klaviyo. Whether you're deep in the marketing realm or just kickstarting your business, this session is packed with invaluable tips and inspiration. Don't miss out on these insights that powered businesses to new heights! 🔥🚀
📩 Klaviyo - Dive deeper into the world of email marketing with Klaviyo. Explore their solutions and witness the change they bring to businesses around the globe. Check them out here:
https://www.klaviyo.com/partners/signup?utm_source=0010V00002Q1zU6QAJ&utm_medium=partner
🍻 Good George - Looking for quality brews and more? Don't miss out on what Good George has to offer. Visit them at:
https://www.goodgeorge.kiwi.nz/
Tue, 29 Aug 2023 - 56min - 98 - Powering Up E-commerce with Interactive Shoppable Videos by VideoWise
Brace yourself for another intriguing episode of Talk'n Shop as we delve into the thrilling world of interactive, shoppable videos. This riveting conversation navigates the transformative power of shoppable videos, their influence on user experience, and how they boost sales. With expert insights into video analytics, we demystify how understanding user behavior can lead to tailored experiences and increased engagement. Explore the seamless integration of popular social media platforms like TikTok, Instagram, and YouTube with your business to supercharge user engagement and conversions. Packed with real-world examples of successful shoppable video strategies and tips on leveraging data-driven insights, this episode is a must-listen for anyone eager to get ahead in the dynamic world of e-commerce.
Tue, 22 Aug 2023 - 34min - 97 - Episode: Integrating Online & In-Store Experiences with Shopify
Jump into this electrifying episode of Talk'n Shop with Leo, Zyber, and Shopify's Elias Savvakis. Uncover secrets behind Apple's winning retail strategy and learn about the power of Shopify's Point of Sale (POS) system. Discover how merging online and in-store experiences can boost your business and how Shopify is leading this retail revolution. From seamless transactions to groundbreaking marketing tactics, this episode is a deep-dive into the future of omnichannel retail.
Tue, 15 Aug 2023 - 46min - 96 - UX & Reviews: Leveraging Reviews and Testimonials for Higher Sales - Okendo
In this episode, our hosts David and Waldo go behind the scenes of ecommerce with the dynamic Lindsay Kalinsky from A Okendo. They reveal top-secret product releases, illuminate the art of customer retention through personalized experiences, and showcase the seismic power of word-of-mouth marketing.
Boost your business with insights on Google Seller Ratings and Google Shopping integration, while exploring the rewarding world of customer referrals. Buckle up for a riveting ride full of ecommerce strategies, unforgettable anecdotes, and a thrilling vision of the future. Don't miss out on this invaluable knowledge explosion, subscribe now! 🔥
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP -
Follow us on Instagram - zyberhqWed, 02 Aug 2023 - 41min - 95 - Shopify Summer 23' Edition - Unhinged
Dive into the thrill of Shopify's latest updates with Leo and Waldo in this exhilarating episode! They get you up to speed on the game-changing AI features - Sidekick and Magic, that supercharge store management and customer interaction.
Get a sneak peek into the one-page checkout, the user-friendly Shop app, and the smart order routing that's set to revolutionize e-commerce. They also talk about the fascinating Shopify Bundles and the drop-shipping feature, Collected, that's making waves in the US market.
Learn how Shopify is giving power back to merchants and why it's the "Amazon killer" you need to watch out for! Tune in for an engaging deep-dive into the world of e-commerce innovation.
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP -
Follow us on Instagram - zyberhqZyberMon, 31 Jul 2023 - 27min - 94 - AI & E-commerce: How The Kai Box Utilizes AI on Shopify
Strap in for a whirlwind tour of e-commerce's future in Episode 4 of Talk'n Shopify! John Mellows from The Kai Box joins us for a deep dive into subscriptions, AI magic, and tech tips.
Discover how email marketing is turbocharging growth and how the unique shopping habits at Countdown can inspire us all. Leo emphasizes the underutilized potential of AI and provides must-know tips for your workflow. Still unsure about AI?
By the end, we're sure you'll be a convert! Don't get left behind in the digital dust. Tune in now for an exhilarating ride!
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 25 Jul 2023 - 38min - 93 - Innovate or die. Hot seat with Leo & Waldo
Talk'n Shopify' brings you an action-packed podcast episode with Leo and Waldo. Discover the hottest eCommerce trends that'll transform your online store into a powerhouse. Watch out for Waldo's epic rants about eCommerce website blunders that'll make you laugh and learn!
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 18 Jul 2023 - 40min - 92 - Delivery speed vs free shipping: The impact this has on user experience
This episode unveils the power of delivery speed, free shipping, and automation in transforming user experience. Partner Manager Hakan Steel shares game-changing insights on over-communicating shipping updates to keep customers engaged. Prepare to be captivated as we redefine customer satisfaction and revolutionize your e-commerce strategies. Get ready to unleash the full potential of user experience!
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 11 Jul 2023 - 45min - 91 - The Resurrection Edition - We're Back, Bitches!
Guess who's back? Talkn' Shop returns with a vengeance, bringing you hilarious stories, mind-blowing insights, and top-notch guests. Join us as we spill the tea on our hiatus adventures, including that unforgettable encounter with Leo at a Z petrol station. Plus, get the scoop on the latest online sales trends in Q1 2023. Smart minds tune in, and this episode is your ticket to digital optimization.
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 04 Jul 2023 - 48min - 90 - How to respond to reviews?
Responding to reviews is your opportunity to shine in front of current and future customers. 4.3 is stated as the optimal rating for customer reviews, so how can merchants manage negative reviews?
Listen to this episode as David shares some nuggets of gold around responding to reviews:
The do’s and don’ts for responding to reviews. Turning negative reviews into opportunities. The real benefits for merchants who respond to every review.For more information on Okendo
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 18 Oct 2022 - 07min - 89 - Enhance CX with wishlists.
Let’s chat about how wishlists can enhance shoppers’ online experiences! A wishlist is an eCommerce function, allowing customers to create personalised collections of products they want to buy and save for later.
In this episode David shares:
How can brands use this data beyond the wishlist function? What should you expect when adding a wishlist to your eCommerce store? His favourite wishlist apps.For more information about Wishlist Plus:
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 11 Oct 2022 - 07min - 88 - Avoid feeling overwhelmed with data analysis.
Data analysis is crucial for eCommerce merchants, but it can be overwhelming at times! We’ve moved from limited data available, to multiple platforms, making it time-consuming and tricky to know what to focus on.
In this episode, David shares insight on:
How to get started with efficient data analysis? Recommended technology to bring information into one platform. What data is important to look at?For more information on Glew
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 04 Oct 2022 - 06min - 87 - Grow your CRO with A/B testing.
In this week’s episode of A Shot of Caffeine, we discuss the powerful A/B feature of Klaviyo which eliminates the guesswork from each campaign. A/B testing is an experiment, showing users different variations at random. But how can eCommerce merchants really leverage this tool?
Listen to this episode to discover:
How can eCommerce brands use A/B testing to drive growth? What to consider when implementing A/B testing? Do’s and don’ts for A/B testing. The full stack of benefits, from reduced risk, increased conversions and more.For more information about Zyber's Klaviyo packages:
https://www.zyber.co.nz/services/email-sms-marketing/
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 27 Sep 2022 - 07min - 86 - Getting started with subscriptions.
Are you looking to get started with subscriptions? By 2025 subscriptions are estimated to be a $500billion market. 60% of subscriptions have been in place for more than one year.
Listen to this episode of practical tips as we discuss:
What kind of merchants are best suited to offering subscriptions? What are the true benefits for merchants? Tactics to make subscriptions more attractive to customers.Episode of Talk’n Shopify: Understanding the power of subscriptions with Recharge
https://spotifyanchor-web.app.link/e/5BhZRJDBIsb
For more information about Recharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 20 Sep 2022 - 08min - 85 - Google Shopping.
Get higher conversions and more real estate with Google Shopping. Google Shopping allows users to search for products across eCommerce websites and compare prices between different merchants. In addition, Google Shopping ads convert 30% higher than text based ads.
In this episode we discuss the importance of being listed as a merchant:
How can it make your customers’ experiences better? What is the true benefit for merchants? How can merchants manage Google Shopping? Tactics for getting ahead.Google Shopping: https://shopping.google.com/?nord=1
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 13 Sep 2022 - 06min - 84 - The importance of a welcome flow.
What makes your brand tick? How can you portray this message to your customers? In this short episode we chat about the importance of a crafted welcome flow when it comes to your online store. This is a critical moment in the customer lifecycle, and one of the most opened email flows. A welcome flow is an eCommerce brand's chance to greet their customers and convey their brand, like a retail store would when customers enter their store.
Listen to this short episode of practical tips as David discusses:
Strategy for approaching your welcome flow. What to include in your welcome flow. How to make your flow unique.From the show:
More information about Klaviyo, the data-driven platform for email and SMS marketing:
TED Talk by Simon Sinek: How great leaders inspire action:
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 06 Sep 2022 - 09min - 83 - Building points-free loyalty.
Are you looking to engage your customers without a points system? In this short episode of A Shot of Caffeine, we discuss strategies that brands can use to build points-free loyalty, create memorable experiences and retain customers.
Listen to this episode as we explore:
Insight into points-free loyalty strategies. How can you drive loyalty and rapport with customers without a points system Advice for brands define and segment their VIP customers.For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 30 Aug 2022 - 09min - 82 - Why should you use a quiz?
Let’s discuss how you can leverage a quiz across your eCommerce store. Quizzes enable merchants to enhance customer experiences on-site. Additionally, they also help brands build customer relationships by understanding their customers’ zero-party data.
Listen to this episode of A Shot of Caffeine as we discuss:
How can quizzes benefit both customers and merchants? Who should be using a quiz? How can quizzes drive conversions?Find a quiz app for you:
Octane AI:
Revenue Hunt:
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Wed, 24 Aug 2022 - 09min - 81 - Using attributes in reviews.
Personalisation is super powerful across your customer reviews. In this episode we discuss how brands can use zero-party data and attributes to enhance their reviews and UGC.
91% of consumers are more likely to shop with brands that provide product recommendations that are personal to them.* Listen to this short episode of practical tips as David discusses:
What are attributes, and how can brands leverage these? How can attributes drive personalisation and customer experience? What are the true benefits for merchants using attributes?Find a reviews app for you:
Okendo
Smile
Yotpo
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
*Source: Okendo
Mon, 22 Aug 2022 - 07min - 80 - Omnichannel customer service.
Providing customer care is crucial for eCommerce merchants striving for growth. However, this doesn’t have to come at the expense of time and costs to your business. Hear from our Growth Strategist about how an omnichannel communication strategy can enhance your eCommerce business.
Listen to this episode of A Shot of Caffeine as David shares:
What does it mean to use omnichannel communication in your customer service strategy? What are the benefits for merchants using an omnichannel solution? How to implement a unified customer service strategy.For more information about Gorgias, a powerful unified helpdesk:
Listen to our full episode with Joel Tregoning from Gorgias about increasing automation and growing your business with Gorgias:
https://spotifyanchor-web.app.link/e/6hwH86QBosb
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Wed, 17 Aug 2022 - 08min - 79 - Abandoned cart flow.
We’re back with a Shot of Caffeine to share practical tips about the most important flow you can set up in Klaviyo: the abandoned cart flow. Abandoned shopping carts account for US $18 billion in lost revenue annually. The global average: 69.75 % of carts will never make it through the check out process.*
Listen to this short episode of practical tips as David discusses:
How can you use the abandoned cart flow to drive revenue? Why is it one of the highest converting flows in Klaviyo? What to include in your abandoned cart flow? Split-testing and optimisation of emails.For more information about Klaviyo, the data-driven platform for email and SMS marketing:
Talk’n Shopify episode with Klaviyo x Kulani Kinis podcast episode:
Part 1: https://spotifyanchor-web.app.link/e/assoivv7isb
Part 2: https://spotifyanchor-web.app.link/e/assoivv7isb
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
*Source: The Future of Customer Engagement and Experience
Mon, 15 Aug 2022 - 07min - 78 - Reviews: what, why, how?
In this succinct episode of practical tips, we discuss the importance of integrating reviews into your eCommerce store. 99% of customers read reviews before making a purchase, and if you have reviews on your site, users feel 71% more comfortable purchasing a product.*
Listen to this short episode of practical tips as David discusses:
How you can leverage reviews to increase conversions. The role of reviews in a buyer’s journey. How to generate a lot of customer reviews. Powerful reviews apps for every merchant.Find a reviews app for you:
Okendo
Smile
Yotpo
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
*Source: Okendo
Wed, 10 Aug 2022 - 07min - 77 - Dealing with unengaged subscribers.
In our first episode of a Shot of Caffeine, David shares practical tips on how to ensure you have a highly engaged customer base in Klaviyo. Unengaged subscribers cost merchants time and money.
Listen to this short episode of practical tips as David discusses:
The benefits of removing unengaged subscribers. A 3-step strategy to identifying unengaged subscribers. Tactics to suppress customers.For more information about Klaviyo, the data-driven platform for email and SMS marketing:
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Mon, 08 Aug 2022 - 09min - 76 - Grow a brand with lifecycle marketing - Part 2
It’s our Season 4 finale!
How do you prepare for SMS marketing? How does it compliment email marketing? How do you engage with the right customers at the right time?
In this two part episode, Waldo and David are joined by Robert Gibson, Lead Partnerships APAC at Klaviyo and Alexander Babich, Founder of Kulani Kinis. Klaviyo is a unified customer platform that enables brands to turn customer transactions into long-term relationships at scale.
Alex and his wife started Kulani Kinis as a passion project. 8 years later they reported $21m of revenue in one financial year. The brand is a long-term user of Klaviyo, and joins 10,000+ other brands using Klaviyo’s SMS features to engage with their customers.
Listen to this episode as we discuss Klaviyo’s new features, and how you can leverage 2-way SMS marketing to take your customer experience to the next level.
If you haven’t already, check out part 1 as we look at how Klaviyo can assist with growing your database, providing better experiences across the customer lifecycles, and turning transactions into long-term customers.
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
Kulani Kinis website:https://www.kulanikinis.com/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 19 Jul 2022 - 24min - 75 - Grow a brand with lifecycle marketing - Part 1
Unleash growth and get a 90x ROI with Klaviyo’s email marketing.
In this two part episode, Waldo and David were joined by Robert Gibson, Lead Partnerships APAC at Klaviyo and Alexander Babich, Founder of Kulani Kinis.
Marketers need to get smart about how they interact with their customers and use their data to create enhanced experiences. Klaviyo is a unified customer platform that enables this, empowering brands to turn customer transactions into long-term relationships at scale.
Alex and his wife started Kulani Kinis as a passion project, and 8 years later they reported $21m of revenue in one financial year. The brand is a long-term user of Klaviyo, testing its limits, and as a result they see 30-40% of their business coming through Klaviyo.
Watch or listen to part 1 as Robert and Alex deep dive into how Klaviyo can assist with growing your database, providing better experiences across your customer lifecycles and turn transactions into long-term customers.
Part 2 will be released next week as the team discuss how SMS can compliment your email marketing, and how to prepare for it.
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
Kulani Kinis website:https://www.kulanikinis.com/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 12 Jul 2022 - 38min - 74 - Shopify Editions: connect to consumer (Summer ‘22)
Take your Shopify store to the next level with 100+ new product updates! Shopify has launched Shopify Editions: connect to consumer (Summer ‘22) which includes exciting features as the platform grows from strength to strength.
With B2B on Shopify, Shopify Audiences, Functions, Hydrogen and more, the latest update gives merchants a competitive edge and provides better user experiences for them and their customers with more personalisation, customisation and streamlined integrations.
Listen to this episode as Leo and Waldo discuss the key game changers from this update.
For more information about Shopify Editions Summer ‘22:
Merchant information: https://www.shopify.com/editions/summer2022#audiences
Developer information: https://www.shopify.com/editions/summer2022/dev#pixels
Thanks to our sponsors, Recharge and Klaviyo!
For more information about Recharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 05 Jul 2022 - 35min - 73 - How can brands incorporate NFTs?
NFTs and eCommerce - are they the future of selling online?It has been 18 months since we first mentioned NFTs on our podcast. It has been interesting seeing this topic evolve and all the action around it. $44.2 billion of cryptocurrency sent to smart contracts associated with NFT marketplaces, up from just $106 million in 2020, according to a report by Chainalysis.
By 2026, 25% of people will spend at least one hour a day in the metaverse for work, shopping, education, social, and entertainment, according to Gartner Inc. As brands, it’s our job to follow people’s interests and create experiences they can extract value from. When it comes to the metaverse, it’s about showing people why these experiences are meaningful and why they would want to join.
From memberships, to loyalty and smart contracts, there are a number of ways brands can create value and connect with their customers through NFTs. Listen to this week’s episode as Leo and Waldo discuss where this value lies, the opportunities for brands using NFTs, and how other brands are using them.
Thanks to our sponsors, Recharge and Klaviyo!
For more information about Recharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 28 Jun 2022 - 30min - 72 - Increase automation and grow with a unified helpdesk
With the increase of inflation around the world, combined with a staff shortage, many businesses are looking to tighten their belt when it comes to utilising their tech stack. Gorgias is a powerful tool, with a lot of functionality, so this week we discuss how merchants can use it to improve their customers’ experience while automating workload and reducing business overheads.
Gorgias is a unified help desk, enabling merchants to manage all of their customer communications in one place, including email, live chat, social channels, and reviews. We were joined by Joel Tregoning, Partnership Manager at Gorgias, who has been in the eCommerce space for the past six years to discuss how brands can leverage Gorgias to increase personalisation, integrate with marketing channels and provide another sales channel.
Listen to this episode to see how this powerful app can increase automation, reduce overheads, and grow revenue!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -https://gorgias.grsm.io/zyberpodcast
For more information about Recharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 21 Jun 2022 - 33min - 71 - Do you have the right integrations in place?
Are your eCommerce store and retail POS running synchronised? Are your business processes costing you time and money? How do you find the ideal tech stack to reach you business goals?
We were joined by Jeffrey Atizado, CEO at SMB Consultants. Zyber has a long-standing relationship with SMB Consultants, the original cloud integrator. SMB Consultants have been a platform agnostic business offering advice and implementing better processes for retail, wholesale and manufacturing businesses for over 10 years by working in between merchants and bookkeepers.
If your bookkeeper is managing different systems and stock through your eCommerce website, retail store, and buy now pay later payments, it can cost businesses time and money. Listen to this week’s episode as we discuss with Jeffrey how a cloud integrator will save time through automation, increase sales and future proof your retail business.
Thanks to our sponsors, Recharge and Klaviyo!
For more information about Recharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
Learn more about SMB Consultants or book a free discovery call -https://www.smbconsultants.com.au/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 14 Jun 2022 - 49min - 70 - Understanding the power of subscriptions with Recharge
Merchants are faced with the ongoing challenges of both how to acquire customers, and secondly, how to retain them. Powering over 15,000 brands, Recharge offers subscription services for eCommerce merchants to help them turn one-time transactions into customer relationships.
We loved chatting to our Recharge Partnership Manager, Callie Calimlim who has a wealth of knowledge in sales and eCommerce, about how subscriptions help merchants succeed online and therefore, can change their whole business model.
Listen to this episode to see how subscriptions can increase LTV and AOV, boost customer loyalty and provide brands with customer and revenue insight.
Thanks to our sponsors, Recharge and Klaviyo!
For more information about Recharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 07 Jun 2022 - 32min - 69 - Unpicking Shopify Scripts & Flows
Do you keep hearing the buzz words Shopify ‘Flow’ and ‘Scripts’ and want to know more?
In this episode our Shopify experts Leo and Waldo answer it all: What they are? Who are they for? How can you leverage these to enhance your eCommerce store?
Listen to this episode to see how these features can improve your business from customer experience, risk management, discounts and more!
For more information about ReCharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information:
Shopify Flow: https://bit.ly/3N2Ytpg
Shopify Scripts: https://bit.ly/3abxPMs
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 31 May 2022 - 16min - 68 - Scaling eCommerce with Shopify Plus - Fish City Hamilton
Growing at scale while meeting consumer needs is a juggling act, but Fish City Hamilton is staying ahead of the curve when it comes to building a brand through their eCommerce and marketing strategy.
This week we were lucky to be joined in-person in our studio by the Fish City Hamilton team. Marketing & eCommerce Manager Josh Tweedie, and General Manager Max Christensen share their brand journey from how Fish City Hamilton has evolved from an established family business in 1992 to a growing company with three eCommerce brands.
In this episode, Max and Josh share insight into their recent cross-migration to Shopify Plus 2.0, challenges they face as a fast-growing business, and their advice for merchants.
For more information about Fish City Hamilton
Fish City Hamilton: https://www.fishcityhamilton.co.nz/
FC Boats: https://fcboats.co.nz/
Hunting and Outdoors: https://huntingandoutdoors.co.nz/
Thanks to our sponsors, ReCharge and Klaviyo:
For more information about ReCharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 24 May 2022 - 46min - 67 - Shopify v Shopify Plus
Looking to upgrade to Shopify Plus? Or are you deciding whether to cross-migrate to Shopify or Shopify Plus? This episode is for you!
One of Shopify Plus’ biggest competitors is Shopify itself, and in this episode Leo and Waldo compare the key differences between the two.
Considering Markets, Scripts, Launchpads, Flows and more, this quick-fire episode highlights what to consider when choosing the right platform for your store.
From your eCommerce goals to annual revenue, listen in to see how these platforms stack up.
Thanks to our sponsors, ReCharge and Klaviyo:
For more information about ReCharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 17 May 2022 - 20min - 66 - Prevent chargebacks, increase revenue with Spotrisk
Every merchant hates a chargeback. Fraud rates across Shopify stores are increasing by 20% YOY. So why is fraud protection often an afterthought when it comes to managing your eCommerce store?
John Gregoriadis and Jordan Lewis, founders of Spotrisk, a new NZ-based fraud protection platform here to help give you peace of mind for your Shopify store join us this week. With a background in the technology and retail scenes, Jordan and John saw issues with in-store shoplifting and knew it was still going to pose a risk for online merchants.
Nearly 21% of Shopify stores pose a risk to their customers, and it is estimated there is $20 billion at risk in 2022. Listen to this episode to learn about who is at most risk, how you can identify fraudsters and ultimately, how to keep your Shopify store secure.
Thanks to our sponsors, ReCharge and Klaviyo:
For more information about ReCharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings:
For more information about Klaviyo, the data-driven platform for email and SMS marketing:
https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
For more information about Spotrisk
Website - https://bit.ly/3NNQYmP
Shopify App listing - https://apps.shopify.com/spotrisk
Facebook - https://www.facebook.com/Spotrisk
Spotrisk explainer video - https://youtu.be/SQHbRQdPl8s
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 10 May 2022 - 36min - 65 - eCommerce Growth Strategy
Long term strategy = long term growth. Where do you want to be tomorrow?
Already on Shopify but looking to scale your omnichannel strategy? This episode is for you. Meet David Visser, Key Account Manager for the Growth Strategy team here at Zyber. This episode focuses on thought leadership; what do merchants need to include long after their eCommerce website is live, and when should you consider creating a long-term agency partnership?
From reviews, segmentation, and developing email marketing, David shares insider tips for merchants who are looking to take it up a notch.
Ultimately, bigger conversion rates mean bigger ROI for your business!
Thanks to ReCharge and Gorgias for being such great sponsors.
For more information about ReCharge, the leading subscription management solution helping ecommerce merchants of all sizes launch and scale their subscription offerings.
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Growth Strategy - https://www.zyber.co.nz/services/growth-strategy/
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 03 May 2022 - 50min - 64 - Social media strategy - Acing Instagram & TikTok
Let’s talk Instagram marketing strategies. With 500+ million active users per day and forecasts that there will be 1.1 billion users in 2022, it’s a missed opportunity if you’re not acing the Gram. More larger brands are aggressively taking that space, so how can you pivot your strategy to stand out in front of your target audience?
This week we were joined by Viv and Tash, the founders of Instagram specialist company, Ace the Gram. Ace the Gram started 7 years ago, so they’ve been in the industry for years.
In this episode, Tash and Viv share their insight on the evolution from hashtags to reels, how to organically push content forward, excelling with influencer marketing and more!
Thanks to Gorgias for being such a great sponsor.
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -https://gorgias.grsm.io/zyberpodcast
For more information about Ace the Gram
Website - https://www.acethegram.com/
Ace the Gram podcast - https://podcasts.apple.com/nz/podcast/ace-the-gram/id1351123456
Instagram - @acethegrampodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 26 Apr 2022 - 46min - 63 - Shoppable videos to increase conversions, with VideoWise
Your videos should be shoppable, and you are losing sales if your videos are only for watching. With so many shoppers leaving a web-page to do their own research, why has it taken so long for videos to become added onto websites and product pages? We were lucky to be joined by another international guest, Claudiu Cioba, CEO and founder of VideoWise who is on a mission to solve this problem.
A number of brands are already using videos as part of their marketing strategies. However, these videos are for watching, whereas for eCommerce your videos need to convert sales. Listen to this episode as we discuss how shoppable videos enable eCommerce merchants to change videos from consumption to conversions.
Find out more about VideoWise- https://bit.ly/3jBucRf
Thanks to Gorgias for being such a great sponsor.
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 19 Apr 2022 - 40min - 62 - Adapting to the death of third-party cookies
It’s been nearly a year since Apple’s iOS 14 update came out, resulting in the death of the third-party cookie. Every marketer freaked out at the thought of having to do their own work. The era was known as the cookie-geddon and the cookie-less apocalypse.
Why? Because it’s forcing brands to re-think their whole marketing strategies. Acquisition costs are rising and we're having to consider customer relationships vs clicks.
Listen to this episode as we unpick zero-party data, using personalisation to drive conversions, and tools to integrate across the customer journey.
Say goodbye to third and say hello to first party data.
Tools from the episode
Octane AI: https://octaneai.grsm.io/fa74btb7t9ok
Klaviyo: https://www.klaviyo.com/partner/signup?utm_source=0010V00002Q1zU6&utm_medium=partner
Bonjoro: https://bit.ly/37zGE12
JustUno: https://bit.ly/3rhIMS9
Revenue Hunt: https://bit.ly/3usBLA8
Thanks to Gorgias for being such a great sponsor.
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 12 Apr 2022 - 38min - 61 - Website reviews, no holding back
How would you like your Shopify store reviewed by our Shopify experts? We wanted to get the Shopify NZ community involved, so that's exactly what we did on this week’s episode.
Leo and Waldo review some merchant websites at face value, and they don't hold back!
Attention to detail, and a constant strive for improvement are in our nature, so our eCommerce experts providefeedback to enhance the user experience on these websites.
From subscriptions, to upsell/cross-sell, gamification, and abandoned cart flows, check out this episode for some recommendations you can adopt to your own eCommerce store. To gain the most value, we recommend watching this episode on Youtube so you can follow along.
Youtube: https://youtu.be/GllinxgIv7w
Thanks to Gorgias for being such a great sponsor.
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
We'd also love to give a big shout out to the merchant sites analysed on this episode. Well done on getting to where your stores are today, and thank you for being bold so others can learn!
Chaos & Harmony:https://chaosandharmonyshoes.com/
Valka Yoga:https://valkayoga.co.nz/
Quantum Coffee:https://quantumcoffee.co.nz/
Love That Leaf:https://www.lovethatleaf.co.nz/
Genius Pet Food:www.geniuspetfood.co.nz
The Fish Room:www.thefishroom.co.nz
Please note: These websites were reviewed at face value in order to provide aestheticrecommendations, and to enhance the user experience on these websites. Normally when our eCommerce experts complete a website review, they have full access to any data, as well as any tools involved. We also didn’t purchase anyone’s amazing products so we may not have seen any post-purchase flows, e.g. post-purchase emails, discounts etc.
Tue, 05 Apr 2022 - 1h 01min - 60 - Optimise your conversion rate with Omniconvert
How does a 30% increase in your conversion rate sound?
This week we were lucky to be joined all the way from Europe by Valentin Radu, CEO and Founder of Omniconvert to discuss how to optimise your conversion rate through customer insight.
Valentin founded Omniconvert based on his own marketing experiences, trying to understand why the conversion line in his Google Analytics was stagnant.
Listen to this episode to understand the importance of understanding NPS, LTV and where you sit in the market in order to scale your CRO.
For more information on Omniconvert
Omniconvert:https://www.omniconvert.com/
CVO Academy:https://academy.omniconvert.com/
Reveal tool:https://www.omniconvert.com/reveal
Explore tool:https://www.omniconvert.com/cro-tool-explore/
Find an Omniconvert partner:https://partners.omniconvert.com/
Thanks to Gorgias for being such a great sponsor.
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 29 Mar 2022 - 48min - 59 - How do you grow a business?
Are you looking to scale your business? This episode is for you!
With an entrepreneurial mindset and a history of successful business growth, Leo and Waldo share their nuggets of gold from both an eCommerce and management perspective. From a positive culture, to data-driven forecasting, this episode focuses on what it takes to create growth from within.
Listen to this episode to discover: Who do you need on your team? What is required to be a great leader? How can you leverage technology to take your business to the next level?
Links to the tools we discuss:
Shopify - https://www.shopify.com/free-trial?ref=zyber
Shopify Markets -https://www.shopify.com/nz/markets
Klaviyo - https://bit.ly/34VFa0c
Yotpo - https://bit.ly/36eJokj
Built with - https://builtwith.com/toolbar
Thanks to Gorgias for being such a great sponsor.
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 22 Mar 2022 - 47min - 58 - Our Resident Shopify Guest, Julian Bartram
How can Shopify Markets create growth? What to prepare for a migration to Online Store 2.0? Why should you consider Shopify Flow?
We're excited to have Julian Bartram, Shopify's Senior Community Manager for NZ and APAC back on Talk'n Shopify this week to discuss the latest Shopify features, and how you can use these to create success.
It’s his third time on the show, and we love chatting to Julian because he’s also been using Shopify as a merchant himself since 2012, so we couldn’t pick a more knowledgeable guest.
Listen to this episode to discover the latest Shopify news, the future of Facebook advertising, the importance of digital products, and much more.
For more information about Shopify
Shopify https://www.shopify.com/free-trial?ref=zyber
Shopify Flow interface https://www.youtube.com/watch?v=LSpHWGh6zKY
Shopify Community https://community.shopify.com/c/shopify-community/ct-p/en
Links from the show
Body FXhttps://bodyfx.co.nz/
Pure SEO for a site audit: https://pureseo.com/nz/seo
NZ Post eCommerce Spotlight February 2022 https://ecommercespotlight.co.nz/february-2022
Read the full The Future of Commerce report by Shopify Plus: https://bit.ly/3pDu4Ef
Thanks to Gorgias for being such a great sponsor.
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -be sure to mention "Podcast".https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 15 Mar 2022 - 47min - 57 - Meeting consumer demands in 2022
Welcome to Season 4 of Talk’n Shopify!
We’ve given our studio a refurb and are so excited to be back recording together in-person.
This week we look at the big picture: what do consumers actually want to see this year? From ethical shopping to educational content, we focus on key retail trends for 2022.
We've got a massive season headed your way, so make sure you're subscribed on your favourite podcast platform, to make sure you don't miss out on an episode.
New episodes are available every Wednesday with partners, merchants and industry experts.
Thanks to Gorgias for being such a great sponsor.
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE -https://gorgias.grsm.io/zyberpodcast
Read the full The Future of Commerce report by Shopify Plus: https://bit.ly/3pDu4Ef
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 08 Mar 2022 - 36min - 56 - Recap: Season 3 Highlights
Are NFT's the future of selling online? What do you need to know about selling your Shopify Business with FE International? How to create an eCommerce strategy beyond 2021? These are the big-picture questions we answer in our season 3 highlights episode with the very best from our own Leonardo Garcia-Curtis, David Yu and Thomas Smale.
It's an exciting time for the eCommerce industry but it's important for merchants to keep moving forward and prioritise your ecommerce strategy, a cookie cutter approach will no longer cut the mustard. Leo, CEO at Zyber runs through how to master your strategy beyond 2021.
Digital collectables, virtual vaults and augmented reality - the future is here. Despite completely blowing up in the last 6-12 months, NFT's aren't actually a new thing. They've been around for years and David Yu founder of Veve, has been around since the very beginning so sheds some light on the situation.
Thomas Smale is an authoritative source on eCommerce, and established the very category of M&A advisory for online businesses. He founded FE International in 2010, and began the business straight out of uni buying and selling domains.
Looking to get ahead this year? This episode is a must-do for your planning!
Show notes:
Find out more about Veve:
Website: https://www.veve.me/ Article:https://www.marvel.com/articles/gear/veve-marvel-month-premium-captain-america-spider-man-nftThomas Smale
Twitter: @ThomasSmale -https://twitter.com/ThomasSmale LinkedIn:https://www.linkedin.com/in/thomassmale/FE International
Website:https://feinternational.com/ Facebook: @FEinternational -https://www.facebook.com/FEinternational/ LinkedIn:https://www.linkedin.com/company/feinternational/ Instagram: @fe_international - https://www.instagram.com/fe_international/For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn - https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Full episodes:
S3E1 - Future Proofing Your Business Beyond 2021 with Leo
S3E7 - NFT's and eCommerce - David Yu from VeVe
S3E8 - Everything you need to know about selling a Shopify Business with Thomas Smale
Tue, 18 Jan 2022 - 1h 01min - 55 - Recap: Season 2 Highlights
What do an influencer, a solo rower and an entrepreneur all have in common? Yes, they all have incredible personal stories, but they joined us to chat the eCommerce lingo on season 2! Simone Anderson, Shaun Quincey and Iyia Liu create an inspiring season 2 highlights episode where we cover navigating influencer marketing, building resilience and rapid brand growth.
Influencer marketing is the most popular and effective trend, with the biggest ROI. This trend will keep growing in 2022 with 21% of marketers planning to leverage it for the first time, so we got Simone Anderson, one of the biggest names in Social Media in New Zealand and Australia to spill the beans on the ins and outs for engaging with influencers.
Shaun Quincey is known to Kiwi as the man who rowed solo all the way across the Tasman from Australia to NZ in 54 days. Shaun is also a FinTech Founder and CEO and at GM Buy Now Pay Later Latitude Financial Service so who better to come on the podcast and talk to us about how to stay resilient in business.
The ultimate boss babe and entrepreneur, Iyia Liu has founded 7 businesses all in her 27 years and is most known for her eye for brilliant brand growth and rapidly growing businesses on Shopify. In this recap, Iyia shares her highs, lows and biggest lessons in eCommerce building highly successful brands online.
This one is absolutely worth listening to!
Show notes:
You can follow Simone Anderson or check out her business, Embrace:
https://www.instagram.com/simone_anderson/?hl=en
The Shaun Quincey story - Harper Collins published Tasman Trespasser 2:
https://www.harpercollins.co.nz/9781869508913/tasman-trespasser-ii/
You can follow Iyia Liu or check out her businesses below:
https://www.instagram.com/iyialiu/?hl=en
https://www.explosivesocial.com/
https://www.girlsinbusiness.org.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn - https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Full episodes:
S2E2 - Navigating Influencer Marketing with Simone Anderson - Talk'n Shop with Zyber
S2E10 - Staying resilient in business - Shaun Quincey
S2E15 - How to Quickly Scale Businesses on Shopify with Iyia Liu
Tue, 11 Jan 2022 - 52min - 54 - Recap: Season 1 Highlights
Welcome to 2022! We’ve combined the best of season 1 into a banger episode focused on money-making Shopify apps, voice search optimisation, automation and more!
Often referred to as ‘The Shopify Guy’, Julian Bartram is the New Zealand Shopify Community Manager as well as running his own successful eCommerce store Body FX - he’s basically fluent! You can hear straight from the horse's mouth as Julian shares his top Shopify apps and which ones are making him the most money.
The numbers don’t lie with VSO - the number of people using voice assistants on a daily basis are growing at an unbelievable rate and as a business owner, or marketer now is the time to make sure your brand is the number one search result. We share our top 5 tips to get your business ranking for the number one voice search result.
Work smart, not hard. Whether you need to automate drop-shipping notifications, abandoned cart retrieval emails, change your product pricing to meet market demand, or reply to customer requests - there’s probably an app available to automate it.
Check out this thought-provoking episode to give your eCommerce strategy some love this summer.
Show notes:
Shopify New Zealand: Shopifynewzealand.co.nz
Download a copy of the Automation eBook - Work Smart, Not Hard here.
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn - https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Full episodes:
E.6 - The Shopify Guy, Julian Bartram - Talk'n Shop with Zyber
E.9 - Voice Search Optimisation (VSO) - Talk'n Shop With Zyber
E.13 - Increase your profit with Automation - Talk'n Shop With Zyber
The apps that Julian mentioned:
Tue, 04 Jan 2022 - 59min - 53 - Welcome to Talk'n Shopify with Zyber
The eCommerce strategy podcast for businesses serious about growing their brands.
Looking to grow your brand online? You've come to the right spot!
Brought to you by Zyber, New Zealand's leading eCommerce experts and Shopify Plus Partner, we are always looking for ways to share our knowledge with you, that's why we started our very own podcast!
Our CEO Leonardo Garcia-Curtis and Digital Strategist Waldo van Niekerk will be here every week to share their insider tips with the help of some amazing industry guests.
Each we talk to Shopify experts, celebrities and merchants about their personal eCommerce stories so merchants like you can focus on your own growth strategy.
Let's talk shop!
Tue, 21 Dec 2021 - 00min - 52 - 50th episode with Kurt ‘Tech Nasty’ Elster
Why are tiered discounts preferred? Is web 3.0 just a buzz word? Why is selling in 2022 going to be even harder?
Wow, can you believe we have reached our 50th episode of Talk’n Shopify with Zyber?! To celebrate this milestone, we couldn’t think of a better person to hype our audience up than The Unofficial Shopify Podcast founder and host, Kurt ‘Tech Nasty’ Elster. It was an absolute hoot having Kurt on this episode and he even brought his own sound effects.
Based in Illinois, Kurt is also an entrepreneur, CEO, co-founder of Shopify agency Ethercycle. How the heck do you get a Shopify store to 7-figures? Ethercycle is designed for successful Shopify entrepreneurs and Kurt’s been answering this question for years.
Listen to this bumper episode as we discuss agency to agency, everything from Shopify experiences, our top tech stacks and key eCommerce predictions for 2022.
For more information on Ethercycle
Website - https://ethercycle.com/
Youtube Channel - https://www.youtube.com/user/ethercycle
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn -https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 14 Dec 2021 - 58min - 51 - Building a community through UGC with Yotpo
How would you like 10,000 reviews in a year and a 200+ increase in purchase rates with Yotpo?
We were lucky to be joined by Rad Mitic, Head of Partnerships, APAC at Yotpo to unpick the secret of building a community with user generated content (UGC).
Yotpo is the world’s leading emarketing platform for ecommerce merchants to accelerate growth with a full suite of solutions for customer reviews, visual marketing, loyalty, referrals, and SMS marketing.
Watch or listen to this episode to see how you can increase your customer community by removing the friction for customers to leave reviews and giving them the control about how they interact with your brand.
For more information on Yotpo
Visit their website - https://www.yotpo.com/
Reach out to Rad on LinkedIn - https://www.linkedin.com/in/rad-mitic-1b1403b0/
Thanks to Gorgias for being such a great sponsor!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn -https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 07 Dec 2021 - 53min - 50 - How to grow a DTC brand with Two Islands - Part 2
Are DTC brands now becoming their own media agencies? Is TikTok marketing underpriced? Where are DTC brands going with headless commerce?
Part 2 is here! This week we carry on with our discussion about growing a brand with Tina Trenkner-Meade, eCommerce Lead at Two Islands who has years of experience in the eCommerce world. Two Islands is a New Zealand health, wellness and beauty brand with strong DTC channels and a presence in retail outlets.
If you haven’t listened to Part 1 yet, make sure you do to find out more about Tina’s journey to an eCommerce Lead of a competitive DTC brand, Black Friday trends for this year and how using technology can boost your understanding of customer psychology.
Visit the Two Islands website: https://twoislandsco.com/
Thanks to Gorgias for being such a great sponsor!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn -https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 30 Nov 2021 - 33min - 49 - How to grow a DTC brand with Two Islands - Part 1
You need to understand your customers before you can outrun the competition. This episode was so great, we had to create two parts!
In this two part episode, Leo and Waldo were joined by Tina Trenkner-Meade, eCommerce Lead at Two Islands who has years of experience in the eCommerce world, with experience in both the agency and client space. Two Islands is a New Zealand health, wellness and beauty brand with strong DTC channels and a presence in retail outlets.
Watch or listen to Part 1 to find out more about Tina’s journey to an eCommerce Lead of a competitive DTC brand, Black Friday trends for this year and how using technology can really boost your understanding of customer psychology.
You’ll have to wait until next week for Part 2 but get excited as it covers TikTok marketing, headless commerce, Shopify strategies and more!
Visit the Two Islands website: https://twoislandsco.com/
Thanks to Gorgias for being such a great sponsor!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn -https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 23 Nov 2021 - 38min - 48 - Buy Now Pay Later with Gary Rohloff from Laybuy
Do you want to increase your AOV while also making shopping more flexible for your customers? You’re missing out if you haven’t already adopted a Buy Now Pay Later (BNPL) platform!
We were lucky to have Gary Rohloff, Co-founder and Managing Director at Laybuy join Leo and Waldo on Talk’n Shopify this week. Gary shared his incredible journey about how Laybuy transitioned from a family dinner-table discussion to being listed on the ASX and having 12,500+ merchants in 3 countries just 4 years later.
Listen to this episode to see how a BNPL tool increases sales, what makes Laybuy unique and how being bold can lead to high-scale growth for Gary and his family.
Visit the Laybuy website: https://www.laybuy.com/nz/
Thanks to Gorgias for being such a great sponsor!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn -https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 16 Nov 2021 - 36min - 47 - AI Powered Personalisation with Frankie
How does a 120x return sound to you by installing this app? Things are getting pretty exciting on Talk’n Shopify this week as Leo and Waldo are joined by Tom Murphy and Bunty Agrawal, founders of Kiwi owned company Frankie to chat about AI powered personalisation.
At a brick and mortar store one of the best things you can do to improve customer experience is greet customers by name when they walk in the door. What about if you could replicate this level of personalisation online as well?
Frankie is an app for merchants that provides omnichannel personalisation at scale. It recommends in real-time exactly what each customer wants most from you. We discuss the power of AI, Frankie’s integration with Shopify POS and taking your Klaviyo flows to the next level.
Check out this episode to learn how you can use AI powered personalisation to improve customer experience, and ultimately grow your CRO.
Links from the show
Frankie: https://www.frankieai.com/
Not Just a Cadbury Ad Campaign:https://www.youtube.com/watch?v=VDWa8fZ4p1E
This person does not exist:https://www.thispersondoesnotexist.com/
Thanks to Gorgias for being such a great sponsor!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn -https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 09 Nov 2021 - 45min - 46 - Raising capital for growth with James Sampson
Is high growth a blessing or a curse? How do you know which capital growth strategy is right for you? What’s it like in a real-life Shark Tank situation?
These are questions answered in this week’s episode with James Sampson, founder and CEO at FileInvite. FileInvite recently raised an additional $2.3M, bringing their total to $4.5M so we couldn’t think of a better person to discuss raising capital for growth with.
James shares with us a range of methods for raising capital, his personal experience of raising equity funding, and offers advice for how a business owner can prepare for a pitch to investors. If you’re looking to grow your business, this episode is absolutely worth listening to!
Find out more about FileInvite below:
For more information about Angel Association New Zealand:
https://www.angelassociation.co.nz/
Thanks to Gorgias and Okendo for being such great sponsors!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn -https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 02 Nov 2021 - 42min - 45 - Lockdown, Halloween and Shopify News, Oh my!
Halloween will never die, it’s pivoting to the Nightmare Before Christmas.
COVID sucks. As a retailer in lockdown, innovation = opportunity. In this week’s bumper episode, Leo and Waldo sat down with Julian Bartram, Senior Community Manager at Shopifyand owner of retail store Body FX to chat about the power of omnichannel, personalisation for the festive season and all things Shopify.
There has been a lot of exciting movement in the eCommerce world. We talk about the recent launch of Shopify OS 2.0, POS integration and the upcoming Shopify Markets. As a merchant, there’s no one size fits all with the features Shopify offers, so tune in to hear how these improvements can enable you to reach your business goals.
Thanks to Gorgias and Okendo for being such great sponsors!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn -https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 26 Oct 2021 - 57min - 44 - Personalisation = Increase Conversion with Octane AI
How do you stand out in front of your customers online? Personalise, personalise, personalise!
This week, Leo and Waldo were joined all the way from Ohio by Martina Cronin, Senior Agency Partner at Octane AI to discuss all things personalisation when it comes to your online store.
Built for integration with Shopify, Shopify Plus and Klaviyo, Octane AIis a trusted tool to support brands by building customer relationships with quizzes and pop-ups, recommending products and increasing revenue.
It’s another lockdown episode for our team and we’re seeing merchants generate a lot of revenue online, highlighting the importance of gaining that competitive advantage to stand out online. Combined with the recent Facebook outage, our eCommerce experts discussed with Martina how critical it is to create a personalised customer experience to optimise conversions, and build and maintain meaningful relationships.
To find out more about Octane AI you can visit their website here: https://www.octaneai.com/
Thanks to Gorgias and Okendo for being such great sponsors!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Follow up on LinkedIn -https://nz.linkedin.com/company/zyber
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 19 Oct 2021 - 39min - 43 - The ONLY help desk you need for Shopify - Gorgias
In this week's episode, we invited Jasper Koolen, Strategic Partner Manager APAC from Gorgias to join us.
We've been working with the team at Gorgias for well over a year now and we've watched them grow enormously and couldn't be prouder to have them as a sponsor for the podcast!
Jasper shared what's been happening at Gorgias HQ for the last year, what's in the works and shared some teasers that we cannot wait to see in the next few months.
We use Gorgias as our own customer service ticketing system at Zyber and encourage all our clients to use it. if you want to check out Gorgias and get 2 months free click here Check out some of their incredible case studies here.
Thanks to Gorgias and Okendo for being such great sponsors!
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 21 Sep 2021 - 35min - 42 - Everything you need to know about selling a Shopify Business with Thomas Smale
What you need to know about selling your Shopify Business with FE International.
This week's guest joins us all the way from San Francisco, and we couldn't be more excited about it. This week, Thomas Smale, Founder of FE International sat down with Leo and Waldo to talk about all things selling and acquiring online businesses.
Thomas founded FE International in 2010, and began the business straight out of uni buying and selling domains. Smale is an authoritative source on e-commerce, and in fact, established the very category of M&A advisory for online businesses.
Smale began building and selling online companies in his early 20s as an interest. When he proved to have a natural talent for increasing the value of these businesses, this became his full-time career.
Over the last decade, Smale has grown FE International into an award-winning global M&A advisor of SaaS, e-commerce, and content businesses, completing acquisitions for thousands of founders, owners, and acquirers and advising on over $500MM in lifetime acquisitions.
Thomas Smale
Email: thomas@feinternational.com Twitter: @ThomasSmale - https://twitter.com/ThomasSmale LinkedIn: https://www.linkedin.com/in/thomassmale/FE International
Website: https://feinternational.com/ Social media: Facebook: @FEinternational - https://www.facebook.com/FEinternational/ Twitter: @FEIntl - https://twitter.com/FEIntl LinkedIn: https://www.linkedin.com/company/feinternational/ Instagram: @fe_international - https://www.instagram.com/fe_international/For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 14 Sep 2021 - 51min - 41 - NFT's and eCommerce - David Yu from VeVe
Are NFT's the future of selling online?
Digital collectables, virtual vaults and augmented reality - the future is here. Despite completely blowing up in the last 6-12 months, NFT's aren't actually a new thing. They've been around for years and David Yu founder of Veve has been around since the very beginning.
Emily & Waldo met David at an event earlier this year and got talking about NFT's and the future of NFT's in the eCommerce space, it was such an interesting discussion we knew we had to invite David on the podcast for a whole episode.
David launched the NFT app and platform VeVe in January of this year, and it has been reported that in the first 6 months, VeVe generated more than $40 million in revenue. Not only that but they've signed deals with Marvel, Disney, Warner Brothers and many more major names to bring limited-edition digital collectibles to their growing app. Not bad.
Being in lockdown, we had to record this episode via Zoom, so our usual audio and video quality is not there, but this conversation is absolutely worth listening to!
Find out More about VeVe below;
https://www.marvel.com/articles/gear/veve-marvel-month-premium-captain-america-spider-man-nft
For more information about Gorgias, the Number 1 rated helpdesk for eCommerce merchants click here for 2 months FREE - https://gorgias.grsm.io/zyberpodcast
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 07 Sep 2021 - 37min - 40 - The Lockdown Edition - eCommerce News
Well, this week, Emily, Waldo & Leo were stuck at home in lockdown and had to improvise to get an episode out for our listeners. We caught up on a Friday afternoon over Zoom and with some fresh bevvys to share the latest news and headlines in eCommerce.
Join us for this episode as we discuss;
iOS 15 and how it will affect you Shopify & Tik Tok, a match made in heaven Apple Glasses Online Store 2.0 and what is now available to merchants on Shopify New player in the e-commerce game - Square.Mention the Talk'n Shop podcast for two months free: https://gorgias.grsm.io/zyberpodcast
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 31 Aug 2021 - 38min - 39 - The Future of Parcels in NZ with NZ Post
This week we had such a great discussion with Chris Wong, General Manager Business Marketing at NZ Post. Chris joined us in our shiny new studio to break down some of the trends that have emerged out of the last 18 months in NZ when it comes to e-commerce and delivery.
Some of the main insights shared were around the main demographics moving online in NZ and some trends towards industries that are seeing the biggest amount of growth year on year.
Chris also gave us a little sneak peek into some of the new services that are on the way for businesses in NZ, including same-day delivery services in main cities and live tracking for parcels.
Further, Chris shared the relationship between NZ Post and Shopify and why he believes Shopify is the only answer for NZ merchants looking to get ahead.
You can access the Full Download report mentioned by Chris here
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 24 Aug 2021 - 45min - 38 - The Road to Silicon Valley with Danny Ing
We are so excited to share this episode with you. This week we had the Founder of Cin7 Danny Ing join us in the studio. We had a lot of gritty questions to get in to this episode, but it was one of those times where the story just takes us on a completely different journey and we absolutely loved it!
Danny took us from humble beginnings of figuring out what he was good at out of University, to his journey to Silicon Valley and now running one of the most successful inventory management systems right out of New Zealand.
Danny also shares what led him to build Cin7 and the roadmap he sees for the future of eCommerce.
Cin7 connects your products, sales channels, stock locations, orders, warehouses, workflows, reports and more into one automated solution. Delight everyone right across your business with one connected source of truth. Give your operations, finance, warehouse, and eCommerce managers the tools they need to work together more efficiently and smoothly.
To find out more about Cin7 you can visit their website here:
Shopify integration pages:
Cin7 Connected Inventory | Shopify App Store
Case studies and blog posts from Cin7
“How Cin7 saves us $130,000 a year.” - Cin7
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 17 Aug 2021 - 58min - 37 - Thinking about Cross Migration? This Episode is for You!
We're back and this time we're recording on a Friday so the Friday feeling is here. Leo & Emily sit down to talk about all things Cross Migration for eCommerce Businesses.
Whether you're feeling stuck on your current platform, aren't able to grow, have spent far too much money trying to get your site up to speed or you are falling behind your competition - this episode is for you.
If you've ever considered making the move to another eCommerce platform this is the episode for you. We break down;
1. How to know when your business is ready for a change
2. Things to consider when comparing ecom platforms
3. What you should prepare for the cross migration
4. What does it look like when working with an agency partner to get it done?
5. How long does it take?
6. Why does it often cost so much?
7. Any downsides to cross migrating
8. What happens when the site goes live?
Our ULTIMATE Guide top Cross Migration for your eCommerce Business Here - https://promotion.zyber.co.nz/en-au/the-ultimate-guide-to-cross-migration
Thanks to Okendo for being such a great Sponsor!
Okendo enables Shopify & Shopify Plus retailers to leverage their most powerful asset; their customers. Okendo has all the tools needed to capture and showcase customer-generated content including ratings & reviews, photos/videos and Q&A. Brands use this content to build trust, drive conversions and maximize CLTV. Unlike other UGC apps, Okendo doesn’t force a trade-off between functionality and affordability. That’s why over 4000 Shopify retailers trust Okendo such as SKIMS, Netflix and Theromix.
To find out about Okendoand for a FREEextended 60 day Trial click here www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 10 Aug 2021 - 43min - 36 - Shopify Unite Recap
Our first 'official' episode of Season 3!
Waldo, Leo & Emily are mic'd up and raring to go in the brand new podcast studio at Zyber HQ.
This week we break down all the announcements from the latest Shopify Unite and what it means for us as an agency and how it can help merchants get ahead.
Shopify Unite - https://unite.shopify.com/
Custom Neon Sign: https://www.neonsigns.co.nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 03 Aug 2021 - 32min - 35 - Future Proofing Your Business Beyond 2021 with Leo
Hi Talk'n Shop team!
We are BACK for Season 3.
We've made some biiig changes and this season is going to be our best one yet!
This week Leo kicks us off for the season with an intro that had our Producer Emily questioning everything, and then he took us on a journey on mastering your e-commerce strategy beyond 2021.
We've got a massive season headed your way, so make sure you're subscribed on your favourite podcast platform, to make sure you don't miss out on an episode!
New episodes are available every Wednesday!
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram -zyberhq
Tue, 27 Jul 2021 - 33min - 33 - Hubspot CRM for eCommerce Businesses
We often work with large brands looking for an integrated CRM system that will work with Shopify. We already use Hubspot and know its power for business when it comes to automation and reporting. We invited Tom Watson to join us for an episode to break down why a robust CRM is crucial to success for large businesses and how Shopify merchants can make the most out of Hubspot.
Thanks to Tom for joining us.
You can find more about HubSpot here;
Want to connect Shopify and Hubspot? Click here
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 13 Jul 2021 - 25min - 32 - The Future of SMS Marketing in APAC - Klaviyo
It's the email marketing tool that we think has been mentioned almost every single episode of this podcast! We actually can't believe it took us so long to get them on. We love them, you love them and the entire eComm industry loves them - Klaviyo!
We're so excited to have Jonathan Palmer - Product Marketing Manager at Klaviyo join us to spill all of the tea when it comes to SMS marketing and just exactly when we'll get access to it all the way down here in NZ.
Find out more about Klaviyo Here
https://www.klaviyo.com/blog/sms-use-cases
https://www.klaviyo.com/blog/why-sms-marketing
https://www.klaviyo.com/blog/choose-an-sms-provider
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 06 Jul 2021 - 31min - 31 - How to Quickly Scale Businesses on Shopify with Iyia Liu
The ultimate Boss Babe, Entrepreneur, Mum to beautiful SUmmer and eCommerce Queen. Iyia Liu has founded 7 businesses all in her 27 years. Perhaps most known for her eye for brilliant brand growth and rapidly growing businesses on Shopify, Iyia has had an extremely successful career.
She is the Founder of Tidal Hair, Good 4 Me, Luxe Fitness, Celebration Box, Explosive Social and Girls in Business.
After founding, growing and selling businesses, Iyia continues to launch and build brand empires all from Auckland NZ. She also runs her own Social Media agency, and a girls only networking organisation that hosts events to help other Kiwi women be their own Boss Babes.
We’ve worked with Iyia in the past and knew she’d be an excellent guest on our show. She shared her highs, lows and biggest lessons in eCommerce building highly successful brands online.
Listen to this episode to find out more about;
How Iyia knew it was time to sell her businesses
How to infiltrate the Kardashian empire and work with Kylie Jenner
What to look for in business brokers
Biggest lessons learnt in a rapidly growing business
How to quickly grow a brand using social media
How she balances running 3 businesses, being a doting mum, and still have time for fun
What’s next?You can follow Iyia or check out her businesses below;
https://www.instagram.com/iyialiu/?hl=en
https://www.explosivesocial.com/
https://www.girlsinbusiness.org.nz/
Founder of@tidalhair+@good4meproducts+@luxefitness+@celebrationbox_nz+@explosivesocial
TV Show: Boss Babes on@tvnz.official+@hayuuk
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 29 Jun 2021 - 37min - 30 - eCommerce & Cryptocurrency. Where is it headed?
This week we catch up and try to wrap our heads around cryptocurrency and NFTs and try our best to explain it to you!
Whilst we might not completely understand everything about cryptocurrency we can absolutely see how it is changing things in eCommerce.
We break down;
What is Cryptocurrency? What is Blockchain? What information is stored in Cryptocurrency? How to use Crypto on your eCommerce platform What transaction fees are involved? What is an NFT? How does this work with Tax?Links mentioned in this episode
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 22 Jun 2021 - 37min - 29 - The Top 21 SEO Tips in 2021
Want a highly successful SEO strategy? Here are 21 top tips to make your eCommerce site highly optimised for Google Search.
Well, we are now halfway through 2021, but there’s never a bad time to review your SEO strategy and performance. In this week’s episode, Waldo and Leo sit down to go through Moz’s list of 21 top tips for high performance SEO in 2021.
They break down each tip and how they suggest you implement it into your strategy.
The team at Zyber know how important SEO is to a business and making sure your beautiful, powerful and conversion driven Shopify store gets seen by customers. We hope this episode helps give you some great ideas of where to start smashing your competitors on the first page of Google.
Link to the MOZ article with details on all of these tips.
https://moz.com/blog/21-seo-tips-2021
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 15 Jun 2021 - 28min - 28 - Our MUST HAVE Apps for Shopify - Talk'n Shopify
Episode 12 of our eCommerce podcast!
Within the Shopify ecosystem, we are so lucky to have access to a multitude of powerful apps that help drive our eCommerce forward. From marketing automation, inventory management, upsell tools, front end design and personalised communication there’s an app for almost everything.
Whilst this is amazing for merchants, knowing which app is right for you can be tricky, that’s why Leo & Waldo have sat down to reveal their current top apps available in the Shopify App Store. Whilst we have a long list of our faves, this week we shared our top 3 apps of the moment that we recommend to our clients.
Apps Mentioned
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 08 Jun 2021 - 34min - 27 - The Full Download on iOS 14 with Alex McCann
Well, it's been a few weeks after the iOS14 update has rolled out and most businesses and marketers should be aware of it by now, but we thought we'd get an expert in to give us the full rundown on everything you need to know. Alex Mcann from Reload media is an absolute gun at digital marketing, he kinda knows it all when it comes to PPC and Facebook advertising. So it was no surprise to us that only a few weeks after the launch of the update, Alex was all over it and joined us for an episode of Talk'n shop to share his knowledge.
Listen to this episode to find out;
Exactly what has happened since the launch of the iOS14 update? How have marketers responded? How have users responded/ what have the opt-in vs opt-out rates been? Is this the end of advertising for marketers? Alex's Top Tips for successful ad campaigns Alex's predictions for the next few months.Reload Media are offering FREE digital campaign audits here - https://www.reloadmedia.com.au/services/free-digital-campaigns-audit/
More resources from Reload Media https://www.reloadmedia.com.au/searchstrategy/
Weekly iOS14 Opt-In rates - https://www.flurry.com/blog/ios14-opt-in-rate/
Say Hi to Alex over on LinkedIn - https://www.linkedin.com/in/alexthomasmccann/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 01 Jun 2021 - 28min - 26 - Staying resilient in business - Shaun Quincey
Shaun Quincey, a Journey Across the Tasman and Staying Resilient Through Rapid Growth.
He's known to Kiwis as the man who rowed solo all the way across the Tasman from the East Coast of Australia to the West Coast of NZ in 54 days. There's no doubt that undertaking such a huge challenge would take a lot of mental strength and resilience. Shaun is also a FinTech Founder and CEO and at GM Buy Now Pay Later Latitude Financial Services.
So, who better to come on the podcast and talk to Waldo & Leo about how to stay resilient in business, his epic journey across the Tasman and what he's seen change in the buy now pay later space online. We are so thankful for Shaun joining us today and we know that you're going to love this episode. Shaun is an excellent storyteller and has some incredible insight into the eCommerce space.
Listen to this episode to find out
Shaun's biggest tips for staying resilient in business How to tackle rapid growth STories from his time rowing across the Tasman His experiences working within the FinTec space and the Buy Now Pay Later revolution.For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 25 May 2021 - 49min - 25 - The Undeniable Value of Ongoing Support for your Business.
You wouldn’t buy a Ferrari to only let it sit in the garage gathering dust would you? We think not. You’d wash it weekly, service it, drive it like a machine and make the most out of every mile. That’s how we approach eCommerce. You’ve just spent a significant amount of money building your brand new site on Shopify, so why would you stop improving it the day it goes live? You should keep it updated, explore every app and tool there is on offer, you’ve got to make the most out of the Shopify engine in order to grow and scale your business.
This week, Troy Saint Laurent from our Support & Success team joined us to talk about why an ongoing relationship with a digital agency is crucial to eCommerce success.
Troy also shares where merchants can take easy wins, and where they should hold back when spending money on their new site.
If you want to grow your business but you haven't looked into strategy and consultancy service that will set you up for current and future success, it's a great place to start.
https://www.zyber.co.nz/services/digital-strategy/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 18 May 2021 - 34min - 24 - The Basics you should know about iOS14 & Core Web Vitals
It's the topic that is on everyone's lips in the industry right now - what is the future of digital advertising going to look like as a result of the iOS14 update? And to make matters more interesting, Google is changing the way they rank sites for performance with their new Core Web Vitals.
Leo and Waldo recorded this episode a few weeks before all of these updates went live - and are here to give their overview of both of these changes and how they predict the eCommerce industry will react.
Listen to this episode to find out
What are Core Web Vitals? What exactly is the iOS14.5 update going to change? The difference between 1st & 3rd party cookies and who can use the data collected What you should be doing now as an eCommerce merchant Why we think these changes are positive Our predictions for the next few months as a result of these major updates.For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 11 May 2021 - 32min - 23 - Being on the wrong eCommerce platform is costing you big $$$ - Greg Burrows, Playtech
Your eCommerce business is nothing without a successful website, right? So taking the time to invest in a powerful platform that allows you to scale is crucial. For Greg Burrows, Marketing Manager at Playtech NZ’s largest online retailer of computer and gaming goods, the journey to finding success with an eCommerce platform has been a long one.
Greg joined us today to talk us through the good, the bad and the very ugly when it comes to moving from Woocommerce, to Magento and finally to Shopify Plus. If you’re a marketing manager wanting to know what a good cross migration should look like, and what happens when the sh*t hits the fan - this episode is for you.
In this episode
Playtech’s journey from Woocommerce to Shopify Plus What you should look for when comparing eCommerce platforms The beauty of Shopify Plus and how it has changed the game for PlaytechShoutout to Shopify Plus for Sponsoring this episode of the podcast, it's businesses like Playtech that show truly just how powerful the platform can be and why Zyber chooses to work exclusively with Shopify.
Check out the Playtech Website here - https://playtech.co.nz/
Check out Shopify Plus - https://www.shopify.com/?ref=zyber
Our Guide to Cross Migration Here - https://promotion.zyber.co.nz/en-au/the-ultimate-guide-to-cross-migration
For more information about Zyber Digital Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
hopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 04 May 2021 - 47min - 22 - Personalisation is King in eCommerce - Bonjoro - Talk'n Shopify with Zyber
Bonjoro the video tool driving sales, repeat customers and loyalty for Shopify merchants.
Are you ready to grow your business with video?
Bonjorogives you all the tools you need to master personal video and build powerful, lasting connections with your customers.
Bonjoro has been on our radar for a few months, but it wasn't until Simone Anderson joined us for an episode of the podcast and told us how much she and her customers loved it, we knew we had to investigate further.
Very quickly we knew we had to have someone from Bonjoro on the podcast, and boy did we get lucky with Casey Hill. Casey is the Head of Growth at Bonjoro and is so passionate about what he does.
Customer retention is highly important for merchants. Finding new and innovative tools to keep existing customers engaged and returning can be a challenge, especially when competition is tough and prices are high.
Bonjoro allows merchants to quickly and easily send customers personalised videos at several stages of the customer journey. It integrates directly with Shopify and has a Chrome extension and mobile app making it an absolute breeze to use.
If you’re a merchant and have been looking for a tool that is going to drive return customers and increase customer engagement - Bonjoro is for you. Listen to this episode to understand the functionality available to Shopify Merchants, Success stories and creative ideas of how to use Bonjoro.
The absolute BEST part about Bonjoro? You can start a Free trial with no credit card required.
Bonjoro - https://www.bonjoro.com/
Get in touch with Casey Here -https://www.linkedin.com/in/caseyhill/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 27 Apr 2021 - 34min - 21 - The Power of Social Proof - Okendo - Talk'n Shopify with Zyber
Talk'n Shopify Season 2 Episode 5, Scott Goodman from Okendo.
The reviews are in, you need social proof for your eCommerce store. This week’s episode of Talk’n Shop we had Scott Goodman from Okendo join us. Scott is the Market Lead for APAC at Okendo, the leading review platform for fast-growing Shopify merchants. Trusted by 3000+ brands, an official Google Review Partner and rated 5-stars on the Shopify App store, Okendo is an absolute go-to recommendation for clients building a Shopify store.
With competition soaring in 2020 within the eCommerce realm, it is getting more and more difficult and expensive to acquire a new customer. Okendo allows merchants to build shopper trust and excitement, showcase customer experiences and compel buying action.
Sign up to Okendo for a FREE Extended 60 Day Trial -www.okendo.io/forms/demo/?affiliate_id=zyber.co.nz
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 20 Apr 2021 - 33min - 20 - How to avoid getting caught with indirect tax bills when selling overseas - Talk'n Shopify with Zyber
Selling to a global market successfully is a goal for many eCommerce merchants, and with the help of intelligent eCommerce platforms like Shopify Plus, having multiple stores is easier than ever. Whether you ship directly from your home location or keep stock in a 3PL location in another country, there is hidden indirect tax that could rack up costs without you even realising.
Tax is not always the most interesting or simple topic to understand, but as a merchant ensuring correct tax, compliance is a pretty big deal.
Morgan Hardy from iTax joined us for an episode of Talk’n Shop to help us understand where merchants could be getting hit with indirect tax when selling overseas. He helps explain the Tax regulations eCommerce merchants need to be aware of in the following scenarios;
The UK, the EU & Brexit
The US and each individual state
Different regulations around filingIf you’re selling your goods overseas and need a hand wrapping your head around indirect tax, you can get in touch with Morgan on his website. Morgan can help with
Indirect Tax Compliance Management
Compliance Status Review
Tax Recovery
Tax disputes and queriesFor more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook -https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ -https://www.facebook.com/groups/shopifynz/
Shopify VIP -https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 13 Apr 2021 - 45min - 19 - Julian Bartram, The Shopify Guy - Talk'n Shopify with Zyber
Season 2 Episode 3! We know you're going to love this episode.
We had such great feedback from our first episode with New Zealand's Shopify Community Manager - Julian, that we had to get him back for another episode. We also have such a great chat with Julian about all things eCommerce, from both the merchant perspective and from the view of Shopify itself.
Always such a fun time when Julian is around.
In this episode
Shopify News & Updates A review of Holiday 2020 What you should do when there are Shopify errors Why the Shopify NZ Facebook group is the best Shopify Community in NZYou can find Julian on his website
For more information about Zyber Digital
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 06 Apr 2021 - 45min - 18 - Navigating Influencer Marketing with Simone Anderson - Talk'n Shopify with Zyber
She’s one of the biggest names in Social Media in Newzealand and Australia, building an audience 300,000 strong in just 6 years. Simone Anderson has grown a community online through sharing her raw and honest journey. She is a Number 1 Selling author, a business owner, a mother to be and an all-round wonderful human.
We get asked from our clients how they should navigate the realm of influencer marketing and exactly how they should go about finding and engaging with a content creator to promote their products and services.
That’s why we sat down with Simone to talk about
Her growth online
How she likes to work with brands
The big No No’s for brands when it comes to reaching out to content creators
How she has found building her own eCommerce business and the hurdles she’s faced.
Her top apps that are helping convert customershttps://www.instagram.com/simone_anderson/?hl=en
Simone was an absolute delight in the studio and we are so thankful for her time and knowledge. We know our listeners will love this episode!
Thank you to our Sponsors Gorgiasand Shopify Plus!
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 30 Mar 2021 - 42min - 17 - 5 Emerging Trends in eCommerce for 2021
Welcome back to Season 2 of Talk'n Shopify!
Whilst we might not be exactly out of the woods when it comes to the pandemic, a lot changed in eCommerce in 2020. Shopify has their fingers on the pulse when it comes to knowing what’s up within eCommerce and have released a comprehensive report that predicts the future of commerce.
Leo and Waldo break down each of the top 5 trends emerging for 2021, and how merchants should be preparing for the year ahead.
- eCommerce boom fuels record online competition. New consumer behaviours shape the future of retail Fulfilment emerges as a competitive differentiator Brand building challenged by marketplace dominance Retention becomes top priority as acquisition costs spike
We hope this episode is helpful to you as a merchant to stay ahead of your competition take 2021 head on.
Links
https://www.zyber.co.nz/updates/shopifys-5-emerging-consumer-trends/
https://www.shopify.com/enterprise/the-future-of-ecommerce
Thank you to our Sponsors Gorgiasand Shopify Plus!
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 23 Mar 2021 - 46min - 16 - Making Moves in the Market - Talk'n Shopify With Zyber
The Market has been making some serious waves in New Zealand since it launched in August 2019. In just one year, The Market has grown to offer over 3 million products from over 3,000 brands. TheMarket is a lifestyle-focused online shopping experience, featuring a huge curated range of new products from the most desirable international, local, and niche brands.
Listen to this episode to find out;
What is the process for merchants who want to sell their products on The Market? What % commission does The Market take from each sale? What benefits does a merchant get from having their brand on The Market? What kind of exposure does it give them?Want to find out more about TheMarket and how to get your brand listed? Contact the team, here.
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
https://www.facebook.com/groups/shopifynz/
https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 02 Mar 2021 - 28min - 15 - What is Headless Commerce? Shogun - Talk'n Shopify with Zyber
Whilst not an entirely new idea, headless commerce is only just making waves in New Zealand. That's why we asked Nick Raushenbush the Co-Founder and COO of Shogun to join us for an episode of Talk'n Shopify.
Implementing headless commerce into your eCommerce store has many benefits including;
Simplifying the process to design, build and edit the front end theme of a website. Increasing load speed and page responsivenessShogun is at the forefront of bringing headless eCommerce technology to the e-commerce ecosystem. Shogun empowers brands to create unique eCommerce experiences by making it easy to build and optimize online stores.
Shogun Front End - https://getshogun.com/frontend
Shogun Page Builder - https://getshogun.com/platforms
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 23 Feb 2021 - 33min - 14 - Increase your profit with Automation - Talk'n Shopify With Zyber
In this weeks Talk’n Shopify episode, Waldo (Senior Digital Strategist) and Leo (General Manager) are back to discuss the automation tools available to Shopify merchants and which ones are at the top of their must-have list.
Whether you need to automate drop-shipping notifications, abandoned cart retrieval emails, change your product pricing to meet market demand, or reply to customer requests - there’s probably an app available to automate it. Thankfully Shopify has a plethora of tools and apps that can be installed or integrated into your store easily to make your life a whole lot easier and reduce your overheads significantly. Most of these are extremely cost-effective and some are even free, so there’s really no excuse not to automate processes in your store.
Here are just a few of the business areas (and examples of actions) you can automate:
Buyer experience Customer management Inventory and merchandising Risk management Order management Loyalty & retention PromotionsDownload a copy of the Automation eBook here -https://promotion.zyber.co.nz/automation
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 16 Feb 2021 - 24min - 13 - The Good, The Bad & The Ugly of HR with MyHR - Talk'n Shopify with Zyber
2020 has been a huge year of growth for the digital and eCommerce industries. Which inevitably means teams have grown and rapid hires have taken place in a lot of businesses.
Jason Ennor from MyHR joined us in the studio this week for a chat about HR and how things have changed in 2020.
Listen or watch this week's episode to learn
What a Working From Home policy for your team means for your business, what are your responsibilities as an employer? Top 3 things to consider when undergoing rapid growth. How to correctly conduct a contract termination, the things you didn't know. The services MyHR can provide to guide you through any HR-related workplace situations.Get in touch with Jason directly - jason@myhr.works
Visit the MyHR website here - https://www.myhr.works/nz/
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 09 Feb 2021 - 46min - 12 - The Future of Subscriptions in eCommerce. - Talk'n Shopify with Zyber
Why you should consider a subscription service for your business.
“By 2023, 75% of businesses that sell DTC are expected to offer subscriptions”
5 years ago – a toilet paper subscription service seemed absurd. Now, not so much. In the new age of consumer demand, you can find almost any product or service offered in a subscription model, from toothbrushes to tennis balls, almost any item can be offered to the consumer on a subscription model. “You have a 60-70% chance of selling to an existing customer, versus a 5-20% chance of selling to a new prospect.” As consumer demand for fast, easy, and reliable product delivery that requires little to no effort on their behalf continues to grow – so does the subscription model market.
This week, Leo and Waldo dive deep into the statistics from a recentShopify articleto uncover why a subscription model is the future of eCommerce.
Topics covered this week include;
What types of subscription are available? The tools available to eCommerce merchants who wish to implement a subscription model onto their site. Who should implement a subscription model in their eCommerce business? The future of subscriptions within eCommerce for 2021 & Beyond.For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 02 Feb 2021 - 40min - 11 - Faster, Simpler Shipping with Starshipit - Talk'n Shopify with Zyber
Starshipit is the leading provider of integrated and automated fulfilment solutions for online businesses of every age and stage.
Integrating with a large range of couriers and eCommerce platforms, Starshipit streamlines every step of your fulfilment process, reduces handling time, minimises human error, and improves customer experience.
Listen to this episode to find out;
What makes Starshipit a market leader and why it has earnt 5 stars in the Shopify app store. Common challenges for ecommerce merchants when it comes to shipping and how to fix them. How Starshipit can help you get connected with international courier partners.Thanks so much to Hawk for joining us in the studio for this episode - we hope you liked your blue M&Ms! You can catch Hawk during his weekly webinars on Tuesday and Thursdays on the StarshipIt website.
If you’d like more information about Starshipit, you can visit their website https://www.starshipit.com/
For a no-obligation 30 day trial click here- http://starshipit.ositracker.com/173086/4127
As promised, below is a link to the webinar that Hawk runs each Tuesday and Thursday!
Join here - https://zoom.us/webinar/register/WN_qoe85b0MTCSW7np0nOuJXA
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
https://www.facebook.com/groups/shopifynz/
https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 26 Jan 2021 - 43min - 10 - Voice Search Optimisation (VSO) - Talk'n Shopify With Zyber
What is VSO ( Voice Search Optimisation)?
VSO or Voice Search Optimisation is the optimisation of digital content to directly respond to voice searches made by those using smart devices.
The numbers don’t lie - the number of people using voice assistants on a daily basis are growing at an unbelievable rate and as a business owner, or marketer now is the time to make sure your brand is the number one search result.
This episode of Talk’n Shopify we discuss how voice search has progressed in the last 5 years, where it is headed and what you need to do as a business owner, eCommerce merchant or marketing manager.
We also share our top 5 tips to get your business ranking for the number one voice search result.
For more information about Zyber Digital
Visit our website - https://www.zyber.co.nz
Follow us on Facebook - https://www.facebook.com/zyberwebdesign/
Join our exclusive Facebook insider groups
Shopify NZ - https://www.facebook.com/groups/shopifynz/
Shopify VIP - https://www.facebook.com/groups/shopifyvip
Follow us on Instagram - zyberhq
Tue, 19 Jan 2021 - 47min
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