Get a "Heck Yes" with Carissa Woo Wedding Photographer and Coach

Happy Woo Wednesdays! Today I have Olga in the Get a HECK YES house. She is the designer and founder of Hannah Kanani Bridal. She has been in the fashion industry for more than 25 years. She has evolved into the bridal industry by creating heirloom veils/accessories. Today Olga reminds us to Cherish as many moments as you can with your family and friends. She is my student and went through The Triple Threat Program - Done for you Brand Messaging, Marketing and Sales. Check out the website we created for her. Www.hannahkananibridal.com [http://www.hannahkananibridal.com/] Hot Topic: Memorable milestones in your life. - Celebrate (big or small, doesn't matter) with family. (They love you) - Capture events. Today it might not be important, but tomorrow it may. - Learn about your family history and how they have influenced you as a person. Connect with Olga Www.hannahkananibridal.com [http://www.hannahkananibridal.com/] https://www.instagram.com/hannahkananibridal/ Connect with Carissa Woo https://www.instagram.com/carissawoo/ https://heckyesmedia.co/ Sponsors: 17hats.com [http://17hats.com/] - Use code HECKYES to get 50% the entire year https://kickstartaccountinginc.com/

Happy Woo Wednesdays. Tayna, the vow whispere, is a breathe of fresh air and always makes her couples feel very nurtured, taken care of and totally supported in what can be a stressful journey. Today Tanya reminds us to Prioritize the ceremony. After careers as an actress and in the corporate world, Tanya created a niche path in the wedding industry 4.5 years ago. She works globally as a producer of epic wedding ceremony experiences. Although she is based in New York, her clients are global. Hot Topic How to Create an Unforgettable, Extraordinary Ceremony. 1. Choose the right person to marry you. 2. Spend the needed time to craft the right cermeony 3. Incorporate cultural ancestry...find unique elements to truly show who you are as a couple. 4. Write your own vows Connect with Tanya www.thevowwhispere.com [http://www.thevowwhispere.com/] 20% off for the first 5 couples - Mention HECK YES Connect with Carissa https://heckyesmedia.co/ https://instagram.com/Carissawoo Sponsors: https://kickstartaccountinginc.com/ https://www.17hats.com/ Use code heckyes to get 50% off the entire year

Happy Woo Wednesdays! I have my friend Malisa Durongphant from Creativeamme in the Get a HECK YES house. She is the leader in the industry with Event Branded Signage (custom laser cut / vinyl / Engaged pieces for a cause A husband and wife duo who left their careers to pursue their dreams. Named their business after their daughter Emma. Malisa reminds us to focus on you and know that there are people watching you, you never know who you're inspiring. She says work hard - build your own brand that represents you - let your work speak for itself. Hot topic: Stay True to yourself Never give up Focus on you and YOUR art Draw inspiration but don't steal art from others Take the copy cats as flattery Connect with Malissa Use carissa20 for 20% off your entire order Www.creativeamme.com [http://www.creativeamme.com/] Instagram.com/Creativeamme Connect with Carissa Woo https://www.heckyesmedia.co/ Use code HECKYES to get 50% off 17hats.com

Happy Woo Wednesdays. I have Danielle Hayden Co-Founder and CEO of Kickstart Accounting in the HECK YES house. There is one major question you must ask yourself to get empowered today. You will have to tune in to find out what that question is. She reminds us that you owe it to yourself and your business and your clients to know your numbers. Danielle's Woo Factor is that she's coming from a genuine place. Her team and her all jump out of bed in the morning and are excited to help business owners understand their numbers. They care deeply about their clients and want to be a resource for them to help them, no judgment, open dialogue. Hot topic: Photographers + Top 6 overlooked tax write off categories= more cash in the bank. - Knowledge on how to optimize tax saving strategies and deductions of the top 6 overlooked tax write offs categories (think advertising & marketing, operating expenses, payroll, and other business fees). -Business and personal finances shouldn't be mixed. -Tax savings on on-going investment options, such as retirement and health insurance. Danielle Hayden is the Co-Founder and CEO of Kickstart Accounting, Inc. a bookkeeping and accounting firm that is on a mission to coach six figure (+ beyond) female entrepreneurs so they can better understand their numbers through bookkeeping, financial analysis, and support so they can grow profitable, sustainable and enjoyable businesses. With over 15 years experience in the world of finance, Danielle has worked her way from accounting firm intern to the Co-Founder of Kickstart Accounting. She understands how complex business finances can be, and she knows that entrepreneurs need more than just a bookkeeper; they need real financial analysis and support in order to get the confidence required to create the sustainable wealth they deserve. Danielle brings a unique perspective when it comes to providing business owners with "the total package" as it relates to their finances. Connect with Danielle https://www.instagram.com/kickstartaccounting/ kickstartaccountinginc.com [http://kickstartaccountinginc.com/] Connect with Carissa https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays. Today Udo reminds us creatives + entrepreneurs: Never give up. If you believe you've been called to do a particular assignment that's in tandem to your calling, never give up. Take breaks! But never abandon what's been placed within you! It's there for a reason. Give in to it! Udo Asomugha Studios is a female, black-owned boutique photography studio in Redondo Beach, Los Angeles County. Celebrating a decade behind the lens, Udo's journey in photography has transformed into a heartfelt dedication to capturing the essence of life's most cherished moments and she is genuinely thrilled to continue celebrating you from behind the lens. Her Nigerian heritage, the backdrop of artistic elegance, became her canvas for personal expression. Her photography sits at the intersection of transformation and revelation, witnessing this revelation of every client who comes to my studio. Hot Topic: Posing! In this selfie world, people still dread getting in front of a professional camera. The main question I always get is, "What do I do with my hands?" Relax and follow me, i'll give you every bit if direction you need. You wont stop hearing my voice. You'll end up feeling like a pro, afterwards. Freebie for HECK YES listeners I'll give one (1) blessed listener a $0 session fee valued at $500 for a maternity session, modern woman session or full branding session. If you're pregnant, I photograph you between 27-32 weeks into your pregnancy. Connect with Udo www.udoasomugha.com [http://www.udoasomugha.com/] https://www.instagram.com/udoaphotography Connect with Carissa Woo https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! I have Shantel in the Get a HECK YES House with New Pics on the block photobooth. I hired her company for my book signing party. They have the best photobooth. Today we talk about Creating a brand identity. If you need a new brand identity, reach out to me. Shantel reminds us to be true to yourself, no matter what. We got the right stuff! Bio Hi and aloha! My name is Shantel and owner of New Pics On The Block photo booth services. Born and raised in Honolulu, Hi. I have always loved the 80s and 90s fashion, music, movies, anything and everything from those decades. Hot topic: Creating a brand identity. -"hi, name is…slim shady" create a name to reflect your company -Get that logo to match it! -take that name and express yourself with your branding -create you social platforms. Colors, patterns, etc -mix your branding and identity into your company from our prop, backdrops and our van! -Dont stop believing. You will have hard times, your lows, moments you want to quit, but when you believe in your brand and what it can so, it will take you there. Favorite sales technique : How do you get a HECK YES from your dream clients? Focusing on the customers wants. A photo booth is not necessarily a need, since we are usually the last ones to get booked for almost all events, clients want something fun, memorable, and easy. Therefore, we come in to help provide a service to help capture those moments, give their guests a great time, and a photo album to help them look back on all the memories that were had. For our HECK YES listeners: If you contact us and mention "Heck yes podcast" you get $100 off any package. Connect with Shantel https://www.newpicsontheblock.com/ Connect with Carissa Woo https://heckyesmedia.co/ https://www.instagram.com/carissawoo

Happy Woo Wednesdays! What a powerful episode. Stop creating MORE content and repurpose what you have instead! Isabel Chen is amazing.  She may be a digital marketer, but her science background means that she trusts data - and if the data says most of your sales come from non-social media methods (e.g. networking) , she's gonna tell you that's where you should focus ;) Isabel's a scientist turned digital marketer who specialises in Pinterest marketing and content creation. After working for 4 years as a social media manager team of one in a non-profit, she is passionate about showing online business owners how to save time when it comes to their marketing. My hot topic would be how content repurposing can save you HOURS in your marketing. 1. How repurposing content to other platforms (e.g. Instagram to Pinterest) can boost your reach 2. Repurposing Longform content (e.g. a blog) to shortform content (e.g. IG carousel) means you don't have to think of new content ideas but build more brand awareness 3. Repurposing lets you reinforce your message - they say someone needs to see/hear a message at least 7 times before they buy Only for HECK YES listeners. She is offering listeners a complimentary 30-min Map out your Marketing session to solve ONE marketing issue they're facing. Link to book a session is: https://tidycal.com/fairyfoxdigital/free-value-calls Connect with Isabel https://fairyfoxdigital.com/ Connect with Carissa and get the $50 BIZ AUDIT https://www.instagram.com/carissawoo

Happy Woo Wednesdays! I have Sav in the Get a HECK YES house, the girl behind the phone! She's  been filming weddings on her iPhone since 2019, and now is teaching others how to use the powerful camera they already have in their back pocket! Sav hopes to  encourage you to start with what they have so you don't have to have the latest and greatest of everything for your gear kit in a world of commercialism and consumerism  You are the magic behind your work, NOT your gear Hot topic: Worrying more about gear than telling your client's story does them a disservice. 1. A skilled filmmaker who understands light, story, composition, color etc can take even the cheapest or most outdated equipment and still work with it. 2. Storytelling will stand the test of time and will be what moves your clients to show their film to the children, grandchildren, etc, and a big part of storytelling is audio. I integrate high quality audio with my films. 3. Gear is just a tool. The meat of what matters in your work and business is how well you serve your clients, listen to and meet their needs, and give them an heirloom that will last generations. They can get my 'Shot on iPhone Course for beginners' for $5 until the end of 2024! We will do code "WooPod" Connect with Sav https://www.agirlandherphone.com/ https://www.instagram.com/agirlandherphonevideos You can get her 'Shot on iPhone Course for beginners' for $5 until the end of 2024! We will do code "WooPod" Connect with Carissa https://carissawoo.thrivecart.com/salesbreakthrough - Use code HECK YES https://www.instagram.com/carissawoo

Happy Woo Wednesday! I feel I've been celebrating Lunar New Year so this is a perfect way to keep the cultural celebration going. Carol from The BLushing Details in the GET A HECK YES house. Her authenticity and genuine connections really sets her apart in a world where many businesses often feel impersonal or too focused on profit. We are both on the WIPA board and she is as real as they get. Hot Topic - Creating a more Cultural and Thematic Weddings for your ideal client. The Blushing Details had years of experience in planning weddings that incorporate different cultures, traditions, or unique themes. The Blushing Details focused on creating an aesthetically opulence and refined wedding for our modern diverse, multicultural, and interracial clients. What sets my company apart is my unique approach to our planning and design process and the realization of it for my clients. By implementing detailed visual elements and systems, we fully bring our clients into the design process from inception to fruition. This can include digital sketching, and vision board. We feel it's helps out couple to be more invented in the overall outcome and experience. Freebie if you mention HECK YES I offer a complimentary 30-minute consultation, a simple guide to support you in leveraging your wedding business. Please visit the "Contact Us" page on my website to schedule a session. Connect with Carol https://www.theblushingdetails.com/ https://www.instagram.com/theblushingdetails/ Connect with Carissa Woo Get a $50 biz audit https://carissawoo.thrivecart.com/salesbreakthrough https://heckyesmedia.co/

Happy Woo Wednesdays!  Do you know what a wedding content creator is? Honestly I didn't even know what they did until a couple months ago. In the next couple of years, I think most couples will want to hire one. I met Vivian from a mutual photographer friend and we have become besties. She came to one of my weddings and directed better than me. I was truly impressed. She make amazing video content at weddings with her phone, and edits multiple videos by the end of the night. She also helps small business win in the IG game. Hot Topic Wedding Content Creators: Myths & Truths • Wedding content creators are not professional photographers or videographers: provide candid/bts footage/short form in nature/"missed" moments • Longevity in the industry: here to stay • Not just for influencers: for the memories (allows family and friends to enjoy event); for business owners (can use content as marketing materials) Vivian is a wedding & event content creator based in Los Angeles, CA. She started her business after her group of best friends and herself all got married within the same year and she became the resident "content taker". She realized she uncovered an opportunity to blend her passion for social media and celebrating love stories together through her content creation business. She's so excited to speak with Carissa Woo on her podcast and speak all things weddings and small businesses! Favorite sales technique : How do you get a HECK YES from your dream clients? Lead with generosity and let your personality shine through! Freebie to HECK YES listeners I'd love to offer a New Year deal to any Woo Factor listeners and subscribers if they are interested in booking my services! The deal and link to inquire is provided below: Vivian Hana Socials "New Year Deal": $100 OFF all packages (1 consultation call, raw footage given to you day of, edited content sent max 48 hours after event) + 10 free Polaroids Inquiry Form: forms.gle/jNzGqPxATyCxbRs69 Connect with Vivian vivianhanasocials.my.canva.site/landingpage Connect with Carissa Get a business audit for $50 - Use code : heckyes https://carissawoo.thrivecart.com/salesbreakthrough https://www.instagram.com/carissawoo

Happy Woo Wednesdays! Brian Green is in the Get a HECK Yes house. I met him when he spoke at WMBA. Brian is an award-winning event planner with over twenty years of experience in the international events industry. He is the Chief Event Architect and Creative Visionary of By BrianGreen LLC based in Atlanta creating amazing social and corporate events across the globe. He is a former Diplomat for the country of Barbados. Hot topic Grace is a powerful tool we need to use more often Connect with Brian https://www.bybriangreen.com/ https://www.instagram.com/bybriangreen Connect with Carissa https://www.instagram.com/carissawoo

Happy Woo Wednesdays! Terrica is my favorite speak in the wedding industry so of course I am thrilled to have her on Get a Heck yes. Her fave Heck Yes tip: Confirm and Affirm -- Speak the clients language and talk like they're already hers. Hot Topic : Selling isn't Sleazy...You're Just Selfish. - Don't chase, don't convince. Selling is about sharing. - Learning the anatomy of your services will make you a sales rockstar. - Your prescription pad to the pain points Bio: A Speaker of the Year nominee for the National Association of Catering and Events ONE award and a popular educator for The Knot and Wedding Wire, she launched her new wedding industry education system, Wedding Hustle University, and Wedding Pro Workshop, to provide niche and nuanced education that help wedding professionals implement and build their businesses quickly and efficiently. Connect with Terrica terricainc.com [http://terricainc.com/] https://www.instagram.com/introducingterrica Connect with Carissa Woo https://heckyesmedia.co/

Happy Woo Wednesdays! Hot Topic: how to create compelling video that lands you more clients, better clients, and saves you time down the line. Check out the videos Larry made for me. https://www.carissawoophotography.com/ https://heckyesmedia.co/about Larry is a video content strategist. This is different from a videographer who shows up and hands clients a recap/highlight film. Larry listens to your business goals and accesses where video could save you money, time, or increase relationships. No one else in the video segment is serving wedding professionals directly with 1 on 1 service. This is a specialty of his. What is your best HECK YES technique. By listening first. Not everyone wants more sales. Some want their time back from onboarding new clients, or from current clients. Video can solve a lot of problems but I have to first hear what a business owner is telling me...and often they dont even know what their problem is but something is slowing them down. My clients will make their money back within 2 sales and their videos will continue to serve them for years. Connect with Larry www.elevate-films.com [http://www.elevate-films.com/] https://www.instagram.com/elevatefilmsllc Connect with Carissa https://www.instagram.com/carissawoo https://heckyesmedia.co/

Hot Topic: You're Marketing by Accident! - Most wedding pros wake up everyday without knowing how they are going to market their business (the solution to this is to have a marketing plan) - A big mistake wedding pros make is making too many assumptions about who their ideal clients are (the solution is going deep on customer personas and focusing on their problems/motivations) - The key to better marketing is not necessarily MORE marketing, it's usually just consistency (the solution here is building marketing habits) I met Tayler and her hubby at WMBA and I was blown away by them. I was drawn to their booth immediately. A marketing consultant and small-business builder, Tayler is the Founder of Enji—though you might recognize her from one of her other companies: TAYLRD Media and Designs and Sourced Co. In her newest endeavor, Tayler is taking everything she has learned over nearly a decade of helping small businesses with marketing to design and build a suite of online marketing tools that fit your lifestyle and make sense for you. Because, while you didn't sign up to be Chief Marketing Officer of your business, at Enji, we believe becoming one doesn't have to be so daunting—and our goal is to empower you with the tools and solutions you need to make more informed decisions, use your resources more effectively, get creative with how you connect with customers, and ultimately grow. https://www.instagram.com/enji_co/ https://www.enji.co/ Connect with Carissa Woo https://www.instagram.com/carissawoo/ https://heckyesmedia.co/

Happy Woo Wednesdays! Scott Wyden Kivowitz is the Community Manager at Imagen. He's a father, photographer and educator. Scott believes in sharing his knowledge and educating in a straight and point easy-to-understand style. His "Woo Factor" is the ability to simplify complex topics and make it easy for anybody to understand. Imagen has changed my life and saved me hours and hour per week from editing!! See if it change yours too. Today's Hot Topic: Embrace automation - outsource culling and editing to save time, remove emotion and increase profits - use reliable and integrated backups so your original files are always safe and secure. - Your camera has machine learning in it. Use it. Trust it. It's only going to get better with firmware. - Use a CRM that can automate parts of your funnel and still let you step in for as much of the process as you want. Connect with Scott https://www.instagram.com/Scottwyden Imagen Get 1500 free prints https://imagen-ai.com/?ref=carissawoo Connect with Carissa Woo https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! I met Doug at WMBA in Las Vegas. He did some magic tricks on me and I was blown away. I have to have him come on Get a HECK YES. Hot Topic: How to make your zoom meetings entertaining. Master Mentalist Doug Roy, also know as the "Master of The Unexpected", began his journey into magic at the young age of nine. He has been performing professionally for over 18 years... and now performs virtually, all over the world… for business groups, private parties, and family events. Connect with Doug Roy Dougroymagic.com https://www.instagram.com/dougroymagic Connect with Carissa https://www.instagram.com/carissawoo

Happy Woo Wednesdays. If you don't know who Nathan Chanski is, you are living under a rock. He is known for his vibrant and humorous reels on IG and personal branding. Our hot topic today : Personal branding because we crave real human connection. Nathan Chanski is a Wedding Photographer, Business Coach, and Course Creator based in Grand Rapids, Michigan. He runs a full-time wedding photography business, an education and coaching platform for photographers, and is also the host of the Passion With Purpose Podcast - a podcast for photographers and creatives. While he lives and breathes for the entrepreneurial journey. His primary passion is always centered around glorifying God through everything he does, building a life with his wife Kayla, and inspiring individuals to create the life and career of their full potential. Connect with Nathan Get my free INQUIRY EMAIL RESPONSE TEMPLATE: https://view.flodesk.com/pages/64cc1935e7271772c0fccf82 https://www.instagram.com/nathanchanski Connect with Carissa Woo https://www.instagram.com/carissawoo https://heckyesmedia.co/ Sponsors: 17hats: Get 50% off if you use code HECKYES

Happy Woo Wednesdays. Today I have my friend, Amani Roberts in the Get a HECK YES house. He  is a DJ, Speaker, Author, and Professor. A graduate of Howard University and Berklee College of Music, Amani loves R&B music, pancakes, and his Washington DC sports teams. Hot Topic: How to become a speaker Connect with Amani https://www.instagram.com/AmaniExperience https://amaniexperience.com [https://amaniexperience.com/] Connect with Carissa https://instagram.com/carissawoo

Happy Woo Wednesdays : Today's hot topic is about finding inner love with microdosing. Shauna would love to break the stigma of shrooms a bit! People are SCARED of taking them. She wants to spread the word about how healing and beautiful this medicine is. I'm her client and we have become very good friends. Her company Magic Mama doesn't just offer products, it's the whole integration and healing package! You can't buy something from her and then never hear from her again (unless that's shat you want ) Shauna willbe there every step of the way supporting you! Shauna is a mom in her healing era who swapped an overindulgence of alcohol and sugar, for a healthier obsession with plant medicine and breathwork. Her transformative journey led her to sharing what's in her healing toolbox with other moms, and to the creation of her company, Magic Mama Microdosing. Connect with Shauna Shaunarose.love/spark-me https://www.instagram.com/shaunarose.love Connect with Carissa Woo https://www.instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays. I have a new and interesting topic today : Human Design, have you heard of it? When you are living in alignment with your design, you become incredibly magnetic and attractive! Madeline is the most magnetic person on social media, go check her out. https://instagram.com/healthy_madeline Madeline Evergreen is a Human Design Reader and a Somatic Breathwork Practitioner. She started her career at the young age of 14 teaching group fitness and Pilates and eventually moved into nutrition coaching. Madeline has a unique perspective on life after experiencing severe health problems since birth. After struggling to find help with her health from any doctors or practitioners, she educated herself and took her healing into her own hands as a teenager. Changing her diet and addressing trauma and stress through breathwork, Madeline finally started to get healthy. It wasn't until she learned human design that her health improved exponentially. By living her design and getting her mindset and life into alignment, she has stopped experiencing 95% of her health problems, is significantly happier, has tons of energy, and is much more successful in her work and relationships. You can learn more from Madeline on her popular podcast, The Beginner's Guide to Human Design. Hot Topics : Human Design for beginners! -Focus on the most important parts of yoyr chart… energy type, strategy and authority -Look up your family/friends charts -Spend more time practicing and executing your design rather than learning more. https://www.studiotimeout.com/hdfreebielibraryform Connect with Carissa Woo https://instagram.com/carissawoo https://heckyesmedia.co/ Connect with Madeline Www.madelineevergreen.com [http://www.madelineevergreen.com/] Use code HECKYES will give new members 50% off their first year of an annual membership.  Thanks www.17hats.com [http://www.17hats.com/]

Happy Woo Wednesdays. I took 2 weeks off and I'm feeling fresh. Hope you had a lovely Thanksgiving. Today I have Natalie Jennings in the Get A HECK YES house. She's one of the coolest people I've ever met. After the conversation she gave me a taro reading and I was in tears, it was so amazing.Today we have a new and interesting topic, keep reading. Natalie is a lifestyle photographer, podcaster, and intuitive coach based in Minneapolis, MN. She uses tools like tarot in her coaching to help clients cultivate a better relationship to their intuition, and ultimately make better decisions. Hot Topic Tarot as a tool for personal and business growth. My aim is to destigmatize tarot's bad reputation by using a non-predictive approach that empowers the seeker. Tarot represents the spectrum of the human experience and can act a mirror when we're going through something challenging or need additional insight. https://jennings.photo https://photobizhelp.com Freebie If folks are interested in booking a short business tarot reading over zoom they can here: https://calendly.com/thisisjenningsphoto/1-1-tarot This includes about 45 minutes on zoom plus an email follow up with a photo of the cards and summary. Connect with Carissa Woo https://heckyesmedia.co/book https://www.instagram.com/carissawoo

Happy Woo Wednesdays! I have my friend Maleka in the Get a HECK YES house. (one of my fave videographers). I know her from WIPA. She is the owner and creator of the Siren & Co Weddings. She is a lover of Disney, a connoisseur of Sugar cookies and big believer that when in doubt buy the shoes! Her Woo factor is I'm a modern twist on a timeless classic. I always tell people this is not your parents wedding video, but I can guarantee you'll rewatch it every year She got married this past weekend and she is the most beautiful bride! https://www.instagram.com/coupledwithdisney Check out her and her hubby. OMG, so cute, rrrighttt!! My Hot topic, Being a wedding vendor and becoming a Bride and seeing it from the other side, what I would have done differently 1: Stop being nice 2: Had a serious talk about budget with my fiancé 3: Had a top 5 items list instead of a top 10 Connect with Maleka www.thesirenandco.com [http://www.thesirenandco.com/] https://www.instagram.com/thesirenandco Connect with Carissa Woo https://heckyesmedia.co/ https://www.instagram.com/carissawoo

Happy Woo Wednesdays! You have to know your numbers if you want to run a profitable business. Let's chat about it with my friend Cara from Peach Sky Book Keeping. Meet Cara - I'm a mama of 2, wifey, and owner of Peach Sky Bookkeeping. Chasing beautiful beach sunsets in Southern CA with my kiddos and helping our female business owners feel empowered through their finances will ALWAYS be my jam. Our DFY bookkeeping services allow tax season to be a breeze, have clients profiting more and actually paying themselves, while using their numbers as a resource to scale their business. What is your hot topic : 4 steps to stress free bookkeeping that will make tax season a breeze: 1. Separate business and personal - For the average biz owner, you really only need the one checking and one savings account for tax savings used strictly for business (I love Relay Bank). If you're good with credit cards, a business credit card is great to earn points and perks. I personally love the Chase ink card. Keep business and personal separate, this not only makes bookkeeping simpler, it also protects you legally. 2. Simplify your systems - you don't need to collect income 5 million different ways or use 3 different CRM systems all doing the same thing. There are sooo many different softwares out there (especially for photographers) but the simpler the better. This allows for easier tracking of income and expenses. My personal favorites for collecting income are Dubsado backed by Stripe and Paypal Business for paying subcontractors (extra pro tip - ONLY attach your business bank accounts to these payment processors that way you don't comingle and income and expenses are still only in your biz accounts.) 3. Get in an accounting software - this will again allow your bookkeeping process to be simple, streamlined, and automated. You can connect your business bank and credit card accounts and some CRM systems to the software. My preferred software is Xero due to it's affordability, user friendly platform, and customer support. Xero allows you to set up rules for certain transactions that really only take a click to be recorded. This allows for no missed income and more importantly recording all expenses aka tax deductions. 4. Do your bookkeeping AT LEAST monthly. This allows it to be less overwhelming , daunting, and transactions don't pile up. You should also be looking your numbers at least monthly to see how your business is doing and from there you can use data driven information to make informed business decisions. (and if you know deep down you aren't going to do it - OUTSOURCE to me!) Reach out to Cara www.peachskybookkeeping.com [http://www.peachskybookkeeping.com/] https://www.instagram.com/peachskybookkeeping Reach out to Carissa https://www.instagram.com/carissawoo

Happy Woo Wednesdays! Today we are going to chat about Getting started in wedding photography with my friend Benny Chiu www.bycphotography.com [http://www.bycphotography.com/] His fave HECK YES sales technique is Connection Connection Connection and providing tips that they may not have considered. Benny never set out to be a full-time photographer. Sure, he loved documenting memories from the age he could first work a camera, but he always feared a career as a creative was too risky and not in the cards for him. He would go on to spend 15 years as an engineer and graduate with his MBA before he realized he wasn't happy in his profession. He decided he was finally ready to jump in feet first and pursue his passion in photography. In that moment, BYC Photography was born, but just as with anything worth attaining, the beginning was challenging and full of second guessing. Over the course of his career in photography, Benny had to start from the ground up and in doing so learned from some of the best in the industry. More than a decade since, Benny has won multiple international awards, taught at Canon Live, and has been featured and published in digital and in print regionally and nationally. Benny now serves as a brand ambassador for Imagen AI and maintains that success begins with a dream, a vision, and a choice. - Getting started in wedding photography 1. Established a reputation within the photography community as a go-to 2nd or 3rd photographer or even as simple as being an assistant 2. Find a mentor 3. Hone your craft - photography techniques, sales and interview skills 4. Be yourself Connect with Benny Get 1500 Free edits to try Imagen Ai It will change your life like it has mine! https://imagen-ai.com/?ref=bennychiu www.bycphotography.com [http://www.bycphotography.com/] Connect with Carissa Woo https://www.instagram.com/carissawoo

Happy Woo Wednesdays! Today me and my biz partner, Cindy Suzuki talk about why we created this program:  he Triple Threat - Done for you Branding, Marketing and sale program for all wedding pros It's been a journey getting here and we are truly living in our passion and flow, helping wedding pros stop struggling. - We get honest about the mistakes we make in the last 3 years - We get honest about why sometimes the coaching world is getting a bad reputation. - We talk about how we are revolutionizing the coaching industry Tune in Connect with Carissa Woo https://heckyesmedia.co/ Watch a 20 minute demo training - DM me the word Demo at my IG https://www.instagram.com/carissawoo/

Happy Woo Wednesdays! I have James x Schulze in the Get a Heck Yes House. Hot Topic: Get in the luxury space Combining editorial, documentary, and fine-art styles, James x Schulze has become a world-renowned photography brand. Our experience and knowledge combine to make a significant impact on photographers who want to take their business to the next level. The methods we're sharing have turned our photography business into a million-dollar business annually. James started his career as an educator and entrepreneur. With 20+ years of experience as a photographer, combined with his business and education experience, James brings a distinctive and clear voice. Otto started his career traveling the globe as a documentary photographer. He has spent the past 20 years in pursuit of the "decisive moment." His unique vision and ability to see outside the box make him an inspirational and visionary educator. What is your hot topic and 3-4 tips to backup your hot topic? Sharing about methods we have taken to turn our business into a million dollar business, how diving into luxury can recession proof your business, They love to talk about a completely different sales psychology when you move into the luxury space and they love to bust myths about what people are like when you move into the luxury space. Connect with with them https://www.instagram.com/sagejourney.co/ https://www.instagram.com/jamesandschulze/

Happy Woo Wednesday! Hot topic: How to become the ONE! Today I have my copywriter unicorn and biz partner Cindy Suzuki on with me. She's been with me since day one of my biz coaching career. Is there a magic wand to success? Tune in to find out our thoughts. We know that you can't achieve success until you become the one. What does that mean? Find out in this episode. Wedding Pro: DM me the work DEMO to get a free 20 minute demo training on how to get 10-15 quality leads a month https://instagram.com/carisssawoo Buy my book https://heckyesmedia.co/book Check out the new website https://heckyesmedia.co/

Happy Woo Wednesdays! Today I have Elizabeth Solaru ,Best selling Author, keynote speaker, best luxury wedding cake majer. Elizabeth is an international speaker and  a competition judge who travels the globe speaking to fellow cake makers, women in business, wedding industry professionals, and other entrepreneurial groups. She presents on a number of topics ranging from her own inspirational creative journey from Microbiologist, and Headhunter to luxury cake designer, successfully distinguishing her company in the industry.. Today's hot topic: How to book more high-end clients Luxury clients Luxury selling Luxury buying Connect with Elizabeth https://www.instagram.com/elizabethscakeemporium/ Freebie A free 30 minute discovery call Connect with Carissa Woo DM me the work demo to get the free 20 minute training - How to get 10-15 quality leads a month www.heckyemedia.co [http://www.heckyemedia.co/] https://heckyesmedia.co/book Buy my book

Happy Woo Wednesdays! I have Mark is the President of The I Do Society - the wedding industry's authority on advertising. The I Do Society helps wedding businesses use Google Ads, Meta Ads and TikTok Ads effectively to reach and convert the right couples. Me and Mark were both speakers at the Wedding Summit last month and I knew my audience would love to hear about this topic. They are the most experienced team in the industry when it comes to deeply understanding ad platforms as well as the wedding industry and by pairing these two areas of expertise we are able to create highly effective ad campaigns for anyone who needs help. Today we chat all things : TikTok Ads - He Shares what makes this platform different, how wedding businesses can benefit from this platform, how to get started and what to use for their video in the ad. TikTok Ads is an effective way to reach the right couples and get them to start falling in love with what you offer. Connect with The I Do Society Free in-depth course: How to create an effective TikTok video ad https://learn.theidosociety.com/courses/create-effective-tiktok-video-ad https://www.instagram.com/theidosociety/ Connect with Carissa https://www.instagram.com/carissawoo/ Buy my book https://heckyesmedia.co/book

Happy Woo Wednesdays, Today I have my current student going through my new program. He name is Renee Sternhagan and she is truly my soul sister. She was inspired by episode 101 with Ed Super Simple Marketing about ChatGPT. She listened to the episode and then wrote 3 blogs post with ChatGPT that night. I said, "hey, lets make a podcast episode about that" Today's hot topic is all about Simplifying content creation - removing the feeling of being overwhelmed using... Chat GPT 1. bogging 2. email marketing 3. social media Renee is on this journey to create images that stop people from scrolling. She wants them to have their breath taken away by the emotions that are coming out of the image. That's coming to each session as intentional as possible. Renee is a New England based Wedding & Boudoir Photographer. Her Passion for delivering Cinematic, Emotional, and seductive images to her clients is her obsession! Her outgoing and supportive direction helps clients combine movement and intimacy to create passionate, drama-filled imagery. Never stale, always alive! Favorite sales technique : How do you get a HECK YES from your dream clients? I was once told by a coach "Love the one you are with". Your clients need to feel like they are supported and that you are a person in their corner. Sales is all about making people feel like you understand their needs. Bonus for all of you. I have a semi-anual labor day boudoir packages that I've started to promote. My new studio space in Manchester, NH is a great place to have your first boudoir session.https://www.decoreveriestudios.com/boudoir/ Connect with Renee www.decoreveriestudios.com [http://www.decoreveriestudios.com/] https://www.instagram.com/decoreveriestudios Connect with Carissa Buy my book: www.heckyesmedia.co/book [http://www.heckyesmedia.co/book]

Happy Woo Wednesdays. I have Mark Addington in the Get a Heck Yes house. His passion and smile are contagious and I can literally hear him smile through the phone. In 2019 Mark was elected Director of Education for the local San Francisco Chapter of WIPA, then stepping into the role of International Director of Education for WIPA just two years later. He has helped me with my speaking career and I can't thank him enough. Hot topic: Keep reinventing yourself to keep the passion and avoid burnout. Mark says to schedule time to pause every so often to assess what's working for your business and what you can improve on. Mark Addington fell into the wedding industry as a side hustle while working at a busy San Francisco casting agency. After a few years working on television and movie sets the casting agency moved to L.A. so it was time to make a change and Mark became a permanent fixture in the wedding industry. Fifteen years later Mark decided to leave the safety of a big box DJ company and pursue another creative job working for the illustrious Pixar Entertainment. In 2018, while waiting for his contract to be renewed, Mark established Mark Addington Events LLC, an award-winning wedding & entertainment company. In the last 20 years he has DJ'd and Emceed hundreds of weddings and events not only in the San Francisco Bay Area but all across the U.S. and the Caribbean. Connect with Mark https://www.facebook.com/markaddingtonevents , https://www.instagram.com/markaddingtonevents/ www.markaddingtonevents.com [http://www.markaddingtonevents.com/] Connect with Carissa Buy my book https://heckyesmedia.co/book instagram.com/carissawoo [http://instagram.com/carissawoo]

Happy Woo Wednesday! Today I have my past student Kyra Iverson photo. Even though she was a photographer veteran for 8 years, she hired me because she wanted to level up her personal brand and get more leads. That she did. She now is crushing it with her new studio. Check out her amazing work. Kyra wants small businesses to learn their success is based on how they care for themselves and others. They don't have to hide their struggles in order to be successful. Today is the most important topic: Mental health If you are struggling, please reach out to us or talk to someone. You are loved. - Prioritizing yourself outside your business and skills. -pour back into yourself by giving yourself grace and investing in your health. (THERAPY) -Authentic Businesses now are based on having real people with real life experiences. Open up! - You are the boss, take time off treat yourself. It's ok to not be ok. Kyyra and is the owner and head photographer of Kind Hearted Images, 10+ year-old business in the greater Bay Area that specializes in capturing a lifetime of love. She is a small business owner who struggles with physical and mental illnesses. Favorite sales technique: How do you get a HECK YES from your dream clients? Offering deadline discounts. I believe you were the one who showed me this technique to offer clients a deal and give them a timeframe to respond. It's been one of the most successful tools. Connect with Kyra ; www.kindheartedimages.com [http://www.kindheartedimages.com/] Connect with Carissa Woo Buy my book for wedding photographers: https://heckyesmedia.co/book https://www.instagram.com/carissawoophotography

Happy Woo Wednesday! have Joseph Rivera in the Get A HECK YES house! He's one of my fave dj,mc's and we have been working together for over a decade now. He plays the most original games at weddings that people go crazy for. DJ MoJOE also has the best website I have ever seen. We are going to dive deep into how you can make your website work for you. Tune in Hot Topic: "Digital Magnetism: Tailoring Your Website to Attract the Right Clientele Backup 1: "Sophisticated Persuasion: Subtle Selling Strategies for the Discerning Buyer" Backup 2: "Tube-Generated Traffic: Harnessing YouTube for Lead Generation and Event Bookings" Backup 3: "Boosting Your Confidence to Leverage Video Content" DJ MOJOE is a full-time DJ with 13 years of experience providing awesome music to amazing clients. In addition to DJing, DJ MOJOE is an experienced mentor who is now expanding his services to help beginner DJs be successful in the wedding DJ industry. DJ MOJOE's commitment to a seamless process and client collaboration sets him apart, guaranteeing exceptional events that leave lasting impressions and elevate the overall experience. Connect with him www.djmojoe.com [http://www.djmojoe.com/] ; www.weddingdjmastery.com [http://www.weddingdjmastery.com/] Connect with Carissa https://heckyesmedia.co/ https://www.instagram.com/carissawoo Buy my book and get the bonus https://heckyesmedia.co/book

Happy Woo Wednesdays! My followers have been telling me they want an episode of Chat GPT. Here it is. You are going to be mind blown by Ed OYAMA. Also, if you want your biz to be on the front page of google, hit him up. When you collaborate with ChatGPT the right way, it's like magic - helping you get past the hard and boring stuff in marketing so you can get back to what you do best! Ed Oyama is the founder of Super Simple Marketing! Ed helps local business owners stop being their city's "best known secret" and take their place as their city's category kings and queens. He helps owners find simple and smart strategies, and he wants to make marketing simple again! 3 Marketing Secrets with ChatGPT 1. START right - the first thing you tell it is *everything* 2. FEED it right - show it as much of your content and voice as you can! 3. CHAT right - when you chat with it the right way, it can keep on learning! bonus secret: paying $20 is worth it to get the best version of ChatGPT. Freebie Yes! I've got a free Marketing Magic with ChatGPT mini-course! It'll help you set up your own personalized ChatGPT marketing expert exactly how I do it for my clients - in less than ten minutes! supersimple.club/heckyes Connect with ed https://supersimplemarketing.net/ https://www.instagram.com/supersimplemarketing/ Connect with Carissa Woo https://heckyesmedia.co/ https://www.instagram.com/carissawoo

OMG!!! Happy Woo Wednedays! It's my 100th episdoe of Get a HECK YES! What an amazing journey it's been. Thank you to my generous guests that have dropped so many knowledge bombs. I'm truly grateful and there is so much more to come.   Today, this is the audio of my speech at a WIPA Event. It's my big speaking event and 75 wedding pros attended. I teach you how to Fill your inbox with inquiries: 1. Become the one, the go to one where everyone want to hire you 2. How 10x your audience by using the power of leverage - Grow your IG and at the same time, create your dream team 3. Be a walking lead machine everywhere you go 4. How to automate your marketing Thank you to Maleka for this audio https://www.instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! I have my good friend Joyce Choi (photography) in the HECK YES house. She went through my 3-month coaching program 2 years ago. Now is fully booked and started a beautiful bridal studio in LA call House of Maray. She is also my lead associate photographer. https://www.instagram.com/houseofmarey/ House of Marey is a Minimal, Pre-wedding, Luxury, Editorial Studio with all-inclusive bridal gowns and HMUA. I went there and it was glorious full of 4 rooms to shoot (Korean inspired). Now you don't have to go to Korea or Thailand to get this type of photography and experience. You don't have to worry about the weather either. She hired me as her coach because she didn't know what the sales call was. Now she has mastered the sales call. So proud of Joyce. Today she shares her journey with opening House of Marey, finding the home, renovating it, curating all the designer dresses and her big vision. Joyce is revolutionizing the industry. Joyce said her fave get a HECK YES technique is to study your craft every day to get inspired. https://www.instagram.com/joycechoiphoto/

Happy Woo Wednesdays!  I have a super special guest today. Elise Darma! She is on youtube and Instafamous. I've been following her for many years and she's a good person to follow. She is an introvert and is not naturally one to be in the spotlight. She is living it up in Barcelona with her fiance and baby bump now with because she has built the online biz of her dreams. Her fave HECK YES technique; Make your offer a NO-BRAINER. Hot Topic: How to easily batch video content: Know what season of business you are in; PLAN out your video first; Film, edit, and write captions in batches; Build up a library of B-roll footage on your phone. The biggest takeway today is that you don't have to do ~all the things~ on Instagram, because nobody wants to be on their phone 24/7. Mastering social strategy doesn't have to feel like working at NASA. Elise Darma is a marketing educator who specializes in helping not-so-Insta-famous business people make REAL revenue directly from the free apps we know and love. She's helped over 30,000 people truly grow their businesses, sell more programs and build money-making brands. Elise has been featured for her social media marketing expertise in Forbes, Entrepreneur, Digital Marketer and Social Media Examiner. Free Reels Calendar: https://onvideo.co/calendar https://instagram.com/elisedarma https://elisedarma.com/ Connect with Carissa Woo https://www.instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! I have my dear wedding planner friend, Sarah Wang from My Wedding Song Bird in the Get a HECK YES HOUSE. We have been working together for over a decade now. How niching down can help you book destination weddings 1. Site Visits / Research 2. Collaborations / Styled Shoots 3. Marketing - SEO (blogs) + Social Media 4. Join Destination Wedding Pro groups/organizations & attend conferences so your followers & industry peers see you as a pro in destination weddings! Sarah Wang is the founder and principal planner at My Wedding Songbird, a Chinese American wedding planning company. She's Tawainese and is fluent in Mandarin and English and not only plans weddings but also officiates and MC weddings. She got into the wedding industry as a wedding singer 8 years ago, hence the company name, My Wedding Songbird. She has grown her team from just herself to a team of 10-12 talented and hard-working ladies who are all passionate about making our clients' dream weddings come true, from LA to Mexico to Hawaii to Bali, Sarah continues to expand My Wedding Songbird worldwide. (We have just booked our very first UK wedding!) Sarah's WOO Factor Her teams understanding of Chinese American wedding traditions, such as tea ceremony, door games, and also, her team speaks Mandarin and Cantonese, and they now also have a Vietnamese coordinator/MC/officiant/assistant! Her niche market is Chinese/Vietnamese American, so all these are very valuable for their couples. Connect with https://www.myweddingsongbird.com/ https://www.instagram.com/myweddingsongbird/ Connect with Carissa Woo https://heckyesmedia.co/ https://www.instagram.com/carissawoo

Happy Woo Wednesdays! Today I share with you my "networking" journey. I used to want to hide under a rock if my friend told me to go chat with someone that was a leader in the industry. I would get so scared to get stuck in a conversation. I've gotten better at it and I want to share with you things and mindset shifts that have helped me along the way. Tips 1. Change your mindset: you don't want to get clients at an event, you want to attract clients 2. After a networking event, you are vibrating high, so go do a IG live, write a blog post. You are at peek "inspired mode" 3. Have an Alter ego. Mine is Clarissa 4. Write down notes after you meet someone so you don't forget what they said. 5. Practice, confidence is. muscle 6. Make offers : high quality only DM if you would like a website audit https://www.instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesday! I have the one and only Heidi Thompson in in the Get a Heck YES house. Wedding pros, do you want more money in the bank now? You are going to love this episode because it's going to change your mindset from waiting and praying to let's get the ball rolling. You don't have to sit around twiddling your thumbs and quietly panicking while you wait for clients to find & book you. But because this is the prevailing wisdom in our industry, you don't realize just how much power you have as a wedding business owner to generate revenue on demand. Topic: Creating Revenue On Demand What it means to create revenue on demand on the wedding industry and how NO ONE is talking about it! When things are slow, you can sell to people in other ways. You can sell to potential clients, past clients, and fellow vendors. You can use promotions to make what you're selling irresistible without discounting. Heidi Thompson is the best-selling author of Clone Your Best Clients and the founder of Evolve Your Wedding Business where she helps wedding professionals grow 6 figure and multi-6 figure businesses without working all the time. Her business & marketing expertise has been featured on several wedding and business outlets and events including The Huffington Post, Wedding Business Magazine, Sprouting Photographer, WeddingMBA, Aisle Planner, Honeybook, and WeddingWire World. She is the creator and host of Book More Weddings Summit & Wedding Business CEO Summit. Over the past 10+ years, Heidi has helped thousands of wedding pros of all kinds across 6 continents grow their businesses without working 60+ hour weeks. Connect with Heidi https://www.instagram.com/evolveyourweddingbusiness/ and https://www.facebook.com/groups/bookmoreweddingssummit https://evolveyourweddingbusiness.com/revenue-on-demand Connect with Carissa https://www.instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! Today I share tips on how to become a speaker. I decided I wanted to become a speaker 2 years ago and I have a big announcement. After rejection after rejection, I didn't give up. I've improved my skills with Toastmasters and networked my booty off. I'm going to be the main speaker on the big stage for a WIPPA event on June 27th at the beautiful venue https://themuck.org/ : This is for all wedding pros. The Muckenthaler Cultural Center [https://themuck.org/] in fullerton. My hot topic : How to fill your inbox with inquiries Thank you Jasmine from https://www.instagram.com/couturecakery/ Director of Education at WIPPA for making this happen. If you want to become a speaker too, tune in. Connect with Carissa Woo https://www.instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! We have Meagan Culkin in the Get a Heck Yes house and she has blown up on TikTok. There are so many things we are already doing within our businesses that can easily be converted into social media content, which allows us to reach new potential clients. TikTok 101: A Guide to Getting Started: Do you keep hearing about how you need to be on TikTok but don't know where to start? In this presentation, I will walk you through the reasons why we need to be showing up on TikTok as industry experts, and how to go about it in a way that is easy and approachable; no dancing required! Meagan Culkin is the owner of Magnolia Collective, a planning and design company that serves both the NC and VA markets. When not designing event spaces, Meagan spends her time offering consulting for wedding businesses, discovering foodie haunts in her new hometown of Richmond, VA, and trying to get her dogs to cooperate for Tiktok videos. Connect with Meagan www.idomagnolia.com [http://www.idomagnolia.com/] https://www.tiktok.com/@magnolia.collective?_t=8cCcNfpZL0V&_r=1 Connect with Carissa https://heckyesmedia.co/ https://www.instagram.com/carissawoo

Happy Woo Wednesdays Hot topic: Why you need a Great Website for ALL wedding pros Guess what: We added DONE FOR YOU copywriting services. DO you need a website and brand refresh? https://heckyesmedia.co/copywriting Cindy is my team member/partner here at heck yes media. if you haven't heard, w With my expertise coaching  and with the magic of Cindy's writing, voila. It's about time for your website to work as hard as you do. Cindy Suzuki, founder of Copybento, helps new entrepreneurs write their own copy through the use of her "bento-box"-inspired copywriting resources. With over 7 years experience in sales and business development, a BA in English, and obsessive neurosis to break things down into easy-to-understand compartments, her guides and resources will appeal to anyone in need of copy that achieves clarity, conversion, and emotional storytelling. She proudly escaped her traditional 9-5 after feeling trapped and anxious and hopes to inspire others in a similar situation to restart, explore their untapped creativity, and build a life they're proud of. She is a mom of three who traveled across the country to make a home in Austin. She takes 1:1 clients on a limited basis. Follow Cindy on IG @copybento for copywriting tips, freebies, and inspiration. Connect with Cindy https://www.instagram.com/copybento/ Connect with Carissa https://www.instagram.com/carissawoo Free mini masterclass - text "vendor list" to 310-582-5464 DM me the word audit to get a FREE website audit

Happy Woo Wednesdays! Carissa Kruse is in the house. The Carissa's are explaining it all today. The biggest takeaways There is not just one marketing tactic that works, you need to create a marketing strategy that involves 3 stages --> cold, warm, hot! Hot Topic: How wedding pros can easily incorporate content marketing in their business to gain new followers and keep their audience engaged (no dancing required), so they can get noticed and boost their bookings instead of them getting bored and unfollowing them (or maybe never even hitting that "follow" button at all). We can also chat about funnels if you think your audience would love to learn more about those too. I can weave the content and funnels together as content attracts the leads and the funnels converts. Carissa Kruse, is your go-to wedding business strategist, coach + wedding business owner for 10+ years. Her background is in marketing and sales and leaped into the wedding industry when she had the chance. Carissa loves supporting wedding pros in cutting through the chaos while fueling their business with content and funnels (#hellostrategy). Connect with Carissa Kruse www.carissakruseweddings.com [http://www.carissakruseweddings.com/] https://carissakruseweddings.com/wpcc Connect with Carissa Woo Get on your 1st preferred vendor list free mini masterclass Text "vendor list" to 310-582-5464 https://www.instagram.com/carissawoo

Happy Woo Wednesdays! A new episode just dropped with the amazing Melissa Rich. Hot Topic: Make a cool Lead Capture Form Melissa Rich is the founder of Virtually Done Systems, a business dedicated to all things systems and workflows for wedding pros. She's spent the last 15 years behind the camera as a full-time wedding photographer, secretly enjoying all of the behind-the-scenes work more than her time making pictures. Now, Melissa specializes in helping busy wedding professionals get their lives back by implementing proven, pre-strategized systems, workflows, and automations to take care of the day-to-day tasks that stress them out so they can fall back in love with their businesses and devote themselves to their craft. Favorite sales technique : How do you get a HECK YES from your dream clients? Making them fall back in love with each other when they're in front of you, or using the "dangerous" question aka: You could go with someone else, why do you want to work with me? Free Workflow Building Workbook: A 20 page workbook that walks you through exactly the steps to take to build a killer client experience workflow on your own. https://view.flodesk.com/pages/63d7fc66b4f015f30446e2ab craft. https://virtuallydonesystems.com/ https://www.instagram.com/virtuallydonesystems/ Connect with Carissa Woo https://www.instagram.com/carissawoo https://heckyesmedia.co/ Free masterclass: How to get on your 1st venue vendor list https://app.hiro.fm/channel/get-on-your-1st-venue-vendor-list

Happy Woo Wednesday! Hot topic: Book your Dream client by prequalifying them Duncan Blount is a blend of creative energy and entrepreneurial passion. I am the venue manager of La Venta, an event venue in Palos Verdes, CA. I also write music and screenplays. His innovative mindset helps with building businesses, forming effective teams, and hosting memorable events. From public speaking to having coffee one on one, he is open to connecting. Connect with Duncan https://www.instagram.com/laventainn_pv/ https://www.instagram.com/duncan.blount/ Connect with Carissa Woo https://www.instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! Do you want time back in your lives? Let's talk Automation and Systems today with Adad. Ada is an Online Business Manager who has witnessed many a time when entrepreneurs end up wearing all the hats in their business and get held back from business growth. She got into Online Business Management because she loves being in your business- literally! By helping entrepreneurs streamling their workflows and providing custom support strategies, she empowers photographers to focus on their creative vision and maximize their business potential! Hot topic: Automation and tech tools! The OSP space is changing everyday and OBM's are at the forefront of that, increasingly adopting software solutions that they know work for their specific clients business. 1) Project Management tools- Asana, Trello, Ontraport, ClickUp 2) Automation of repetitive tasks- Use of Zapuer, IFTTT, Integromsat, power automate 3) Customer Relationship Management Tools: Honeybook, Dubsado Ada's Favorite sales technique: How do you get a HECK YES from your dream clients? I describe to them in detail what working with me would look like! First, they let me know what they're doing right now in their day to day, then I explain how exactly I can take it off their hands, and they let me know what they would do with the time instead!! Work with Ada https://www.instagram.com/advancewithada/ Connect with Carissa Woo https://heckyesmedia.co/ https://www.instagram.com/carissawoo

Happy Woo Wednesdays! Rachel is my favorite family photographer and does long form family shoots meaning she's with the family ALL Day. I love the way she loves herself, her family, her clients, and her body. www.rachellarsenweaver.com/links [http://www.rachellarsenweaver.com/links] Rachel Larsen Weaver is an artist-educator and film photographer in Maryland on the shore of the Chesapeake Bay. She is a mother to five who travels the country creating art with families and she mentors photographers who are interested in building businesses that are rooted in their creative longings. Today's Hot Topic Let's talk newsletters! Rachel talks about why you should start one, how to do it, and ways to grow your list. 1. choose a format and schedule that feels exciting and not overwhelming 2. stories sell- so determine what stories you want to tell 3. repurpose. repurpose. repurpose. Favorite sales technique: How do you get a HECK YES from your dream clients? This one is kind of hard for me. I have often remarked that I feel confident when it comes to marketing but less so in sales. For me the heck yes really is about the client feeling deeply connected to me and the offer. When I love the things that I am creating- I think that my joy and enthusiasm is contagious. When my offers are not actually aligned with my deepest desires- they don't have that same magnetic energy. What is your Woo Factor? The Woo Factor is how you stand out from the crowd. What makes you unique? I think its two fold: one is that my work is really about honoring the art of the offer. I talk a lot about studying the artists I admire, exploring the tradition photography. I want to make a William Eggleston photo at your wedding. I want to create a Sally Mann when I'm photographing your family. That would seem really snobby though and possibly intimidating and not the easiest sell. So I couple that with really genuine relationship building. One of the things that I love to do is to respond to dm's with voice messages- A) I find it so much easier to respond in a thoughtful way quickly when I can talk and have my hands free (I have five kids remember) B) I hope it feels sort of personal. Connect with Rachel https://www.rachellarsenweaver.com/ instagram.com/rachel.larsen.weaver [http://instagram.com/rachel.larsen.weaver] Connect with Carissa https://www.instagram.com/carissawoo/ https://heckyesmedia.co/

Happy Woo Wednesdays. I med Margaux at a couple of WIPA events and she is a powerhouse planner and educator. She hosts a 2X YEARLY FREE ONLINE SUMMIT FOR WEDDING PROS CALLED WEDDING SUMMIT SERIES. GET ON HER WAITLIST. Today's Topic: Decoding Client Inquiries - What are your potential clients really trying to tell you? Let's read behind the lines. Also, are you tracking where all of your inquiries are MARGAUX FRAISE IS THE OWNER + CREATIVE DIRECTOR OF HARMONY CREATIVE STUDIO, an award-winning boutique wedding firm in Los Angeles, CA. Since moving from retail consulting to events in 2011, her goal has been to design weddings with intention, infusing celebrations with her signature organic and minimal style yet still tailored to each couple. A Stage IV breast cancer survivor, she has a unique perspective on what is truly valuable in love, life and weddings – and brings that viewpoint to help her clients hone in on what matters to them. As a result, her work has been featured in numerous publications, including Style Me Pretty, Brides, and Green Wedding Shoes, among others. What is Margaux's Woo Factor Having a strong visual aesthetic (minimalism/neutrals) to go along with a calming presence. She hosts a FAVORITE SALES TECHNIQUE: HOW DO YOU GET A HECK YES FROM YOUR DREAM CLIENTS? Having a strong funnel so only ideal clients get through www.margauxfraise.com [http://www.margauxfraise.com/] / www.weddingsummitseries.com [http://www.weddingsummitseries.com/] Ideal Client Workbook + Training: https://bit.ly/mxidealclient Connect with Carissa Woo https://www.instagram.com/carissawoo/ https://heckyesmedia.co/

Happy Woo Wednesdays! Michele is my student and went through my Fill you inbox + Master the sales call program. Michele loves the  in person chat, and enthusiastic follow ups. She is a female who flashes. (OCF + color + artwork) She got on 2 venue vendor list and did a whole new rebrand, Congrats to Michele Hot Topic: when and how to rebrand your business Michele is a Texas wedding photographer, who focuses on bold photography for vibrant souls. She turns memories into legacy through timeless, colorful images, set tangible by gorgeous heirloom wall art and albums. Rebranding. - why rebrand? - two types: refresh vs. overhaul - it isn't just changing a logo (all the things) - how to: 5 steps www.1836photographie.com [http://www.1836photographie.com/] Download my 7 step sales process for free and connect with me https://heckyesmedia.co/ https://www.instagram.com/carissawoo

Happy Woo Wednesdays! Molly McCauley is in the Get a HECK YES house. Hot topic: The ins and outs of editorial wedding photoshoots and workshops Molly goes deep into the importance of play in your craft. She is very direct, which can catch people off guard -- but she likes to flush through the fuss to help people get results.  Molly McCauley is a fine art photographer Based in Los Angeles and New York. With a masters degree in photography and a background in design and fashion, Molly's approach is thoughtful and curated, with a spontaneous edge. If given the opportunity, she'll always choose a timeless black and white photograph as homage to her days in the darkroom. And more recently as a wedding photography editorial host with Make Pretty Workshop, photo mentor, and brand curator Connect with Molly www.makeprettyworkshop.com [http://www.makeprettyworkshop.com/] https://www.instagram.com/makeprettyworkshop/ https://makeprettyworkshop.com/wedding-editorial-course Connect with Carissa https://www.instagram.com/carissawoo My new freebie https://heckyesmedia.co/

Wedding Photographers: You can reach six figures+ in 2023 ~A mini course podcast on how I helped generate a total of $1.6MM in revenue for my students~ I'm a proud mama bear! After coaching dozens of students, I started to noticing themes and mindet shifts that helped them get unstuck and finally start booking weddings (with the clients they wanted to work with). Do you see yourself in any of these entanglements? Get yourself unstuck and Tune in. Download my new ebook on my 6 steps to HECK YES : How I conduct a 30-minute zoom sales call. https://heckyesmedia.co/ ️ They didn't know how to built their tribe ️ They didn't know how to articulate their value and close the deal in less than 24 hours. ️ They didn't know how to automate their marketing ️ They didn't know how to be active listeners ️ They didn't know the real purpose on social media Now they are thriving!! Connect with me on the gram https://www.instagram.com/carissawoo

Happy Woo Wednesdays! How to write a book in a week with ChatGPT to make yourself famous and credible overnight. Whattt!! You can use Carla's guide "Prompt Publish Profit" to write a book, FAST! I met Carla at an Elite Speakers Conference in Florida. Her energy was buzzing. She started https://hiro.fm/ which I use for my students. Check it out. You can now elevate your reach, revenue and impact with our interactive private podcast and audiobook platform that you can set up in minutes. She is your typical busty blonde but people are shocked that she is really brainy. She worked for the Pentagon, NASA, Microsoft, speaks multiple languages and has started a number of profitable startups. Carla White published a number of books and made a lot of profits in a short time. Carla White, featured on Oprah, NYTimes, Forbes, and more, is the first woman to produce an iPhone app and author of "Idea to iPhone". As a pioneer in technology, she knows firsthand how frustrating the publishing process can be, which is why she founded Hiro.fm to help others publish and profit from their knowledge without writer's block or complicated tech. Carla has even coached some of the most successful thought leaders of our time. Get ready to join their ranks with her help. Freebie A list of my favorite ChatGPT prompts anyone can use to write a podcast, blog, videos, emails and more Connect with Carla https://www.instagram.com/heycarlawhite/ Connect with Carissa https://heckyesmedia.co/ https://instagram.com/carissawoo

Happy Woo Wednesdays! Today I have Rob Green in the Get a heck yes house! (photographer coach and podcaster of THE BOP. The biggest takeaway is that College and Sorority Photography is the greatest untapped market in photography today. If you're not jumping in on it, you've got a $100,000 hole in your business. This is the next gold rush in photography. HOT TOPIC: College and Sorority Photography There are 17 MILLION college students attending our nation's THOUSANDS of 4-year schools. Photos are their social currency, and yet they remain the most underserved photography demographic in the US! (1) Insanely unique social dynamic: tens of thousands of ideal clients, all living within a few blocks of each other. Most dynamic word of mouth market in the world. (2) Don't call it "College Grad Photography" - you're missing the forest for the trees. (3) C+S has more in common with weddings than high school senior photos. (4) The more generous you are, the faster you'll grow. Rob Greene is the owner of Square 8 Studio, a photography and education brand based out of Fort Worth, Texas. Through both his online courses and his podcast, The Bop, Rob and his mini goldendoodle, Snoopy, are on a mission to help photographers build their business, wow their clients, and make photo magic. Rob is a firm believer that you're always ahead of someone and always behind someone, therefore you should always be teaching and always be learning. Rob's fave HECK YES technique: No-Brainer Booking Pages. I want my sales page on my website to speak so clearly to my dream clients that they can't help but say yes BEFORE THEY LEAVE the page. Requires (1) stellar imagery, (2) clear, compelling language, (3) simple, zero-barrier systems. Freebie: \free 5-day mini course called College Photo 101 - DM ROB to learn more Connect with Rob square8studio.com [http://square8studio.com/] https://instagram.com/@square8studio Connect with Carissa https://instagram.com/carissawoo

Happy Woo Wednesdays! Lisa Marie Photographie is in the get a heck yes house. A repeat guest and a dear friend of mine. Check out our past episode about how to brand yourself in a new location. Fun fact about Lisa She was in the restaurant industry for about 17 years.. which she believes helps her in this industry a ton! She even met her hubby Igor while working at Macaroni Grill! She used to be a second shooter lead photographer for the Carissa Woo photography team before until she sadly moved to Taho. I miss her. Today we talk about dos and don't for 2nd shooting. If you want to get into the wedding photography world, start off my 2nd shooting to build your experience and portfolio. You are going to want to tune in. Connect with Lisa Marie Apply to work with Carissa https://heckyesmedia.co/apply https://lisamariephotographie.com/

Happy Woo Wednesdays! It's been a dream of mine to interview Jasmine Star. My editor said this is the best episode. I'm on fire after this episode. My motivation is level 10. Register for my masterclass on I took Jasmine's Stars workshop 13 years ago. She said we are going to turn this generation of photographers upside down and that we did with her help. She was the 1st photographer to share all her secrets on her blog. Her motivation, intelligence, way that she communicates not over drives her to the top but drive us all to the top. Jasmine started Social Curator, IG Caption tempate, lifestyle photos, sotry sets, a marketing plan. Check out social curator so you will know what to say. start posting. Social Curator gives you Tools and a proven system to enable you to find new customers online, amplify your inner confidence and build your dream business. Today we talked about how to be fulfilled in life, how to quit the comparison game, and what the next generation of photographers is going to be like. She teaches us about the mindset of how to be successful on social media. Jasmine Star empowers entrepreneurs to market their business on social media, build a brand, and create a life they love. After dropping out of law school, she became an internationally recognized creative entrepreneur before the age of 30 and later founded Social Curator, a social media marketing company in which she has helped over 35,000 business owners. Her top-rated podcast, The Jasmine Star Show, has amassed millions of downloads since its inception in October 2019, where Jasmine educates entrepreneurs on how to turn their passion into profits. Some days you'll find her featured in Forbes, Entrepreneur, and INC magazine, while other days you'll find her going Live for "Coffee and Conversations" on Instagram, hosting "Ask Me Anything" sessions on Facebook, and interviewing leading business and industry experts on The Jasmine Star Show. Connect with Jasmine Star WWW.JASMINESTAR.COM [http://www.jasminestar.com/] WWW.SOCIALCURATOR.COM [http://www.socialcurator.com/] Connect with Carissa Woo Free masterclass for wedding photographers on January 31st www.getaheckyes.com [http://www.getaheckyes.com/]

Happy Woo Wednesdays! I have a very special guest, Renee Sabo, named Best Wedding Planner by Boston Magazine. She is incredibly detailed oriented and personal with her clients! They all mean a great deal to her and she gives them the best client experience. I was on her podcast called The Confetti Hour for a while chatting about how to get on the preferred vendor list. I spill my most embarrassing wedding stories, it's so funny. Renee is also an educator like me. https://www.urbansoireeboston.com/mentoring-1 Hot Topic today: Using Emotional Marketing to Attract your Ideal Luxury Client Connect with Renee https://www.urbansoireeboston.com/podcast-2 https://www.urbansoireeboston.com/ https://www.instagram.com/urban_soiree/ grab a free ticket for my Masterclass on January 31st " Fill your inbox with inquiries" https://www.getaheckyes.com/

Happy woo Wednesdays! I just dropped a new episode of Get a heck yes. Jen Taylor wedding pro biz coach, podcaster, certified Director of Operations, is in the house. Achieve your dreams as a badass business owner with Jen. Implement streamlined systems and improve your work-life balance while your business grows. Today we talk about the b word boundaries. The main takeaway is Letting you know that is OK to take care of your self! Setting up boundaries is a way to make sure you have time and space for yourself, your business and your family The start of the new year is the perfect time to set your boundaries so you stay in control and don't get resentful toward your biz Some fun things we talk about. How to make your best practice one sheeter, What's your pain in the ass fee? Never heard that before. Should your clients be able to text you? Tune in and enjoy wedding photographers and pros. Link is to my Best Practice Sheet. https://jentaylorconsulting.com/best-practices/ Connect with Jen https://jentaylorconsulting.com/design-your-wedding-business-podcast/ jentaylorconsulting.com [http://jentaylorconsulting.com/] Connect with Carissa Woo https://heckyesmedia.co/ https://instagram.com/carissawoo

Happy Woo Wednesdays! Happy New Year! We talk all things sales today with Kelly Peck. She believes in selling is a conversation between two people who want to do business together. Her superpower is teaching people how to sell and stop stressing out about where their revenue is going to come from. The main takeaway is - Mindset and setting intentions - What hard questions to ask during their calls - Have an on-the-spot payment system Kelly Ann Peck, Business Sales Coach with Sales UpRising, is a respected and trusted source for business thriving. With a career revenue of more than $23 million and 24years as a sales expert, she has helped countless companies reinvent their business model and become powerhouses. Kelly made a strategic shift in 2020 to translate her expertise into consulting services for entrepreneurs and CEOs who are hungry for the next level but remain stuck trying to move from inspiration to results. Her business, Emerson Reese Creative, has recently merged with Sales UpRising; this allows Kelly to have a greater impact to her clients and reach a wider business audience. It is a win-win situation to combine the resources, experience, and client base of both companies and grow stronger together. - What types of questions to ask to have prospects close themselves - Setting your intentions for your sales calls - How to bridge the gap and make sure your prospects talk about their pain points so you can be the guide / expert to be their person Our Strategic Business Planning Retreat in November! https://events.salesuprising.com/sbpr Connect with Kelly salesuprising.com [http://salesuprising.com/] https://instagram.com/salesuprising Connect with Carissa https://instagram.com/carissawoo

Happy Woo Wednesdays! It's engagement season so this episode is for any future bride or grooms. Today is a fun episode with my bestie and lead associate for Carissa Woo Photography. She has the gift of easing up any situation. Michelle has been shooting with me for 7 years. Besides shooting, we love walking at Wilson Park Torrance with our kiddos. We just ran the Turkey Trot together. We did Orange Theory for a year together. We also love taking tequila shots together. I love this girl so much! The hot topic today is Wedding Photography Horror Stories - 12 reasons why 40% of couples hate their wedding photos. Here's what to do instead. Connect with Michelle https://instagram.com/michelleluciano Connect with Carissa https://instagram.com/carissawoo

Happy Woo Wednesdays! I have Jordan Kentris from A Good Day in the Get a Heck Yes house! We talk about Client Experience today and so much more. That identifying and honing in on your ideal client can help with sales and connections with your clients Jordan's ideal clients are passionate about paper so when he geeks out and shares the possibilities they get jazzed about the process. He has have a background in design and love for art history, architecture, and fashion. His experience in user experience allows me to create holistic experiences for clients and their guests. Bio Jordan Kentris is the founder and owner of a boutique design firm, A Good Day which was created to serve planners and their eclectic couples, one-of-a-kind stationery that establishes a unique brand for each event. Jordan is a UX designer by trade and utilizes his experience to work with business owners on their branding. An innovator in the industry he was recognized by BizBash as one of the Most Innovative People in 2020 as well as a finalist for the NACE One Awards Innovator of the Year. Hot Topic User Experience + Your Ideal Client - How to use your past clients to help define your ideal clients - How to tailor your website based on what your ideal client looks for - How to structure your website for scannability and ease of conversion Freebie Promo - 15 minute ideal client bootcamp https://shop.agooddayinc.com/products/15-minute-ideal-client-bootcamp Connect with Jordan https://www.instagram.com/agooddayinc https://www.facebook.com/agooddayinc Connect with Carissa https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! I've been volunteering for Bresee for 6 years. I photograph the big Gala every year at the Tagylan. It's always a night I look forward to. I also photograph families and events throughout the year.  They raised over 175k this year for the kids, just incredible! Bresee's mission is to battle poverty by empowering youth and families in Los Angeles with the skills, resources, and relationships necessary to thrive. Today I have Jason Barr, Teen Tech Center Coordinator at Bresee, in charge of building and breaking STEAM based programs for high school youth in Koreatown, the best town. Today's hot topic is Telling stories. He has always been a story-teller since he was young and helps his student tell their story. It's time for you to tell YOUR Story. 1. Everyone has a story to tell, so tell yours. 2. Just go out and create, don't worry about who you don't know, worry about who doesn't know you. 3. Study people, watch and listen. The main takeaway in the episode is that the Youth need arts programs, they need to learn how to code, and how to hack, it's do or die out in these streets. All high school students have access to our free programs. There are a handful of teen tech centers open right now in LA and a bunch coming soon. Learn the tech skills of tomorrow, today. That's trademarked by me, not affiliated with any other Tech Center. Hit up your local TTC. Connect with Jason https://www.instagram.com/sosuperjason/ Donate today. https://www.bresee.org/get-involved/ Connect with Carissa Woo https://instagram.com/carissawoo Sign up for my free masterclass for wedding photographers https://heckyesmedia.co/5-simple-steps-to-filling-your-inbox-with-inquiries

Happy Woo Wednesdays. I have Melissa Wilmont, creator and owner of Wedbrillant. She's one of my favorite humans and I just met her. Melissa is a wedtech entrepreneur and believer in everyone with a great idea! She launched WedBrilliant after planning her own wedding and wishing there was a platform to post all her wedding needs and receive bids from vendors to help narrow down choices. She loves the happiness that goes along with weddings, and am hoping WedBrilliant helps take out some of the stress and brings new, dream clients to our wedding pros! A big takeaway is that marketing as a visibility game. Get in front of your dream clients in a variety of ways, at a variety of times, so they can't help but see your offerings and fall in love! Hot Topic: Layering your marketing efforts: don't put all your eggs in one basket. 1) Identify outlets or platforms with a high ROI and great visibility and consider sponsoring and having a presence there. If it's a little expensive, it may still pay for itself. 2) Find ways to reach dream clients that don't cost a thing: IG outreach, keeping your social feeds gorgeous, offering to refer your vendor friends to new clients and asking for referrals from then. 3) Have great visibility online. Whether it's through social media, or websites like WedBrilliant, next time someone is searching for your service in your region, your name is sure to pop up. Freebie Yes! Offering all new members a free month of WedBrilliant and then it's only $5/month afterwards. Also, our vendors can keep their profiles on WedBrilliant for as long as they want, for free. Members get the added perk of being able to submit bids and connect directly with couples looking for their services! Promo code: FREEMONTH Connect with Melissa https://wedbrilliant.com/ https://www.instagram.com/wedbrilliant/ https://www.facebook.com/WedBrilliant/ Connect with Carissa Woo https://heckyesmedia.co/ https://instagram.com/carissawoo

Happy Woo Wednesdays! Today we have Courtney and Dana dynamic sister duo based out of North Carolina who are perpetual entrepreneurs. They are unapologetically authentic. They don't believe in the BS and aren't afraid to tell you the hard truth. I get emotional hearing about them growing up while their parents were always working. They had to take care of themselves and while they were doing that, they were learning life skills and teamwork. They started out as wedding planners and then opened up a beautiful wedding venue from the ground up called the Bradford. They are on a mission to inspire others to take the leap into their dreams and empower you to achieve unimaginable heights in your career. Hot Topic Building your dream team 1. Understand who you are as a manager 2. Leaning into your core values 3. Be creative in how you hire 4. Meet your employees where they are at Connect with Dana and Courtney www.hustleandgather.com [http://www.hustleandgather.com/] Connect with Carissa https://instagram.com/carissawoo Sign up for my masterclass tomorrow https://heckyesmedia.co/5-simple-steps-to-filling-your-inbox-with-inquiries

Happy Woo Wednesdays. I have Hooman Bahrani in the Heck Yes house, a wedding photographer veteran that developed a solution to a problem. He created Wedding Day Timeline. You can have a complete minute by minute timeline in 5 minutes! Bride and grooms, just this out. Wedding Professionals, refer this to your couples. I love the google maps feature. Your wedding day timeline is perhaps the most ignored but the most important part of wedding planning. Why do couples ignore this? You should figure this out first and it will empower you throughout your planning process. A timeline should be the first thing you do before hiring any vendors. It will empower you, and potentially save you thousands of $$$ and stress. Hooman's bio As a professional wedding photographer, I've spent most of my weekends over the past 17 years with couples photographing, planning, and managing their wedding day. I found that for most couples, the biggest problem was their timeline (or lack thereof). I saw this pattern over and over, and it was costing them both emotionally and financially. Wedding Day Timeline was born from my desire to help couples have the best planning experience possible. It not only helps reduce stress but also empowers couples to plan for the wedding day experience they want. YOUR SOCIAL MEDIA HANDLES (INSTAGRAM & FACEBOOK) @weddingdaytimeline & http://facebook.com/weddingdaytimeline Connect with Hooman www.weddingdaytimeline.com [http://www.weddingdaytimeline.com/] https://www.instagram.com/weddingdaytimeline/ 10% off with code CarissaWoo10 Connect with Carissa Woo https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! I have Nora Sheils in the Get a Heck Yes House, an industry veteran with 20 years of weddings under her belt! Nora is 100% Iraqi, a boy-mom and wife to a man she met working a wedding :) Lastly, her business partner is my sister-in-law! The Hot Topic Today Balancing multiple brands is possible and it can be more achievable and simple than you would think! Nora Sheils is the co-founder of Rock Paper Coin, the first software platform to bring together wedding planners, couples, and vendors into one system for managing and paying contracts and invoices. She is also the founder and lead wedding planner of the award-winning firm Bridal Bliss. In addition to recognition by Portland Business Journal in its 40 Under 40 series, she also earned a spot in The BizBash 500. Balancing multiple brands with ease -Set realistic goals -Develop smart staffing solutions -Distinguish messaging for each brand -Give yourself grace! Get 50% off https://app.rockpapercoin.com/SignUp?promoCode=CARISSAWOO Connect with Nora https://www.instagram.com/rockpapercoin/ @bridalblissnw, @norasheils www.rockpapercoin.com [http://www.rockpapercoin.com/] Connect with Carissa https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays. Any badasses out there? My girl Lisa Aihara is here for you. Lisa is on the Get a Heck Yes Team and has done all my branding for my photography and coaching company. Today she is my co-host for my Lead Generation Masterclass for wedding photographers. I seriously couldn't do it all without her. Lisa runs all my systems and automates my whole life. Yes, I trust her with all my passwords. She is an organizational Queen!! Today our hot topic is: Bullet Journaling I started bullet journaling as soon as I got done with this episode and it's soooo much fun. If you want to get inspired to get organized as we get close to the end of the year, you'll want to tune it. Also check out her new podcast called Still Minimum Wage. More about Lisa:  She helps ambitious entrepreneurs, coaches, and bosses who are DONE with blah and generic In a copy-paste world where boring stock images, overused fonts, and robotic logo generators create design ughs every day, doesn't artwork made by hand feel extra special? It's human, makes an emotional connection, and truly communicates who you are. Like instant ramen, there is a time and place for "instant branding" (I can't deny my trashy tastebuds). But if you're looking for something more—something original, timeless, and unapologetically and totally you—we should definitely chat. Connect with Lisa https://www.instagram.com/ellettestudio/ Connect with Carissa https://www.instagram.com/carissawoo/ https://heckyesmedia.co/

Happy Woo Wednesdays! The ceremony doesn't have to be the most boring part of your wedding. I have Alan Katz in the Get a Heck Yes House. He is my favorite officiant and we've been working together for over a decade. We are in WPPI together and he always has the most amazing colorful outfits. He's crazy as HELL. When Alan shows up to a wedding, I'm put at ease, and the whole crowd is cracking up. Allan Katz is the owner of Great Officiants. It is the largest wedding officiant company on the West Coast doing around 2000 a year. and he has over 3000 online reviews and he is known as the king of reviews. Alana talks about how to get Reviews Where to get reviews How to ask for them What to do with a bad review And what do you do when you get a good review You will learn the mechanics of reviews and be ready to start getting them Alan has taken the concept of doing Fun and Romantic Wedding Ceremonies highest possible denominator. He's grown the company to the biggest in the industry and he is respected. Favorite sales technique: How do you get a HECK YES from your dream clients? You ask for it. Don't expect it just to happen you have to make it happen. Connect with Alan Www.greatofficiants.com [http://www.greatofficiants.com/] https://www.instagram.com/greatofficiants/ Connect with Carissa https://instagram.com/carissawoo Sign up for the masterclass here https://carissawoo.clickfunnels.com/home https://heckyesmedia.co/

Happy Woo Wednesdays! Let's say Yes to the dress today! I have Bridget Doory in the house, owner of Enblanc. Enblanc is the cutest and most beautiful wedding gown store in the heart of Santa Monica. Bridget shares how she survived the pandemic, came back stronger, and is expanding to new locations. The whole bridal dress community came together and supported each other. What a testament to "community over competition". En bland redefines the bridal gown shopping experience. Their mission is centered on making this the most pleasurable experience you'll find during the search for your special dress I worked with Bridget over the past 5 years and we've been published in multiple magazines. I shoot her team photos on her website and branding photos every year. You can check them out here. https://enblancla.com/ Book an appointment if you are engaged. Hot Topic: Reflection about Post-Covid Brides - If you are in the wedding industry, you may have noticed that brides are a little different. Not in a good or bad way, they have just been through a lot. Highlights of this conversation ️ I love Bridget's confidence when she says she's going to crush market ️ I was intrigued to know the psyche of an over-saturated bride ️ Process for the bride to say heck yes to the dress ️ The story about her high school counselor making her create a vision board is good! ️ I love her journey working at Nordstrom's and then going into finance. It taught her to create a brand before a business ️ How the dress community came together Connect with Bridget https://enblancla.com/ https://www.instagram.com/enblanc_la/ Connect with Carissa https://www.instagram.com/carissawoo/ https://heckyesmedia.co/

Happy Woo Wednesdays! Deana is on the Heck Yes Media team and today she is on my podcast. This episode is dedicated to her mom. If you are dealing with grief, know that you are not alone. I met Deana when her family hired me for a family shoot. She was in her teens but editing for a luxury wedding videography company. I kept in touch with her. She is my video editor and go-to girl. She has edited the last 64 episodes and she is finally on. Deana edits all my youtube videos, reels, podcast, online courses, promo videos. She edits videos for many wedding professionals. Hit her up if you need video editing needs. Video is everything in marketing your biz. I seriously love this girl and she is my close friend. Follow her Youtube https://www.youtube.com/user/XOXOACRISA See a fun reel of us parasailing. https://www.instagram.com/reel/CShJISFHjXZ/ The hot topic today is "Overcoming Loss and Obstacles" Her mom battled for 10 years with breast cancer and lost the battle this year but won the game of life. You can see a video of her beautiful mother here. https://vimeo.com/269532233 Deana opens up about the grieving process this past 7 months. Some of my favorite parts of this conversation: - How video journaling and writing in her journal every morning has tremendously helped her - Why she doesn't pick up the phone first thing in the morning - How she met the love of her life ten years ago on Myspace - How having a 6 pm curfew led her to find her passion in videography - Her alter egos that she has created on Youtube and Tiktok - How to help business owners make more money and get more exposure by following IG and Tiktok trend Connect with Deana here https://www.instagram.com/alohaaaadeana/ https://www.youtube.com/user/XOXOACRISA https://www.tiktok.com/@alohadeana Connect with Carissa https://www.instagram.com/carissawoo/ https://heckyesmedia.co/

Happy woo Wednesdays. Today I have my 1st repeat guest, my buddy Robert Hilo (Hilo Productions), best wedding DJ MC in town. My hubby and I loved him at our wedding back in 2015. He is a master at networking and he drops the mic numerous times. Networking is something you must practice guys and girls. It didn't come easy to me at all. Robert refers me like crazy and I refer him like crazy. All I have to say it, "Robert and his team get the party started" to my clients and all her has to say is "Carissa takes the best photos". It's a win-win situation. Hot topic: Secrets to Networking * I love how he gave us insight about being president of BNI networking group and the givers gain mentality. * I love how he talks about nurturing his existing contacts. * I love how he talks about how he grew his team during the pandemic. * I love how he talk about networking up and networking down. * I also love when he talks about his favorite memories at my wedding in 2015. This is a fun one. Enjoy. Connect with Robert Hilo https://hiloproductions.com/ https://www.instagram.com/hiloproductionsevents/ Connect with Carissa heckyesmedia.co [http://heckyesmedia.co/] https://www.instagram.com/carissawoo/

Happy Woo Wednesdays! I love this episode with Jaki. She is so fun and now I know why Shotkit hired her to do their content. She inspired me to buy a drone. Check out her drone work. www.portolesephoto.com [http://www.portolesephoto.com/] https://www.youtube.com/c/Shotkit I love that she asks her potential clients what the nerdiest thing about them is and admits that she had a 15 year long on again off again relationship with World of Warcraft. So cool. I love how to share the AI software that let's her edit in 30 minutes. I also love her organizing Gmail hack that I implemented right away. Hot Topic: Saving time within your business so that you can make more time to do the things you love. - Batch editing in Lightroom - Using culling tools - Outsourcing your photo editing (namely through Imagen Jaki is a Seattle based wedding photographer and content creator. She also writes and films YouTube reviews about photography software for ShotKit and works with the AI-powered photo editing software company, Imagen. Biggest takeway: Our mental health is an integral part of our creativity and success and is absolutely a worthwhile investment. It's okay to ask for help with blogging and editing, as it will take more time out of your workflow and allow you more time to focus on other ways to diversify your income and live your life fully. 1500 free edits with Imagen via: https://www.imagen-ai.com/start?ref=HECKYES Connect with Jaki www.portolesephoto.com [http://www.portolesephoto.com/] https://www.instagram.com/jacquelyn.portolese/ https://www.instagram.com/jakfruitcreative/ https://www.jakfruitcreative.com/about Connect with Carissa Woo https://instagram.com/carissawoo https://heckyesmedia.co/

Janine is my past bride. We grew up together in Torrance. She is gorgeous and hilarious. Today she talks about what to do in your downtime to stay inspired. She is an actress so there is always downtime. Do you recognize her? She is the star of Yappie Wong Fu Productions. Check out her Youtube Channel. https://www.youtube.com/c/JanineOda3

Happy Woo Wednesdays! I have my girl Kylie Cochran, owner of sprinkles of love events in the Heck Yes house. We worked together and she plans the most magical events. A big takeaway in this episode is what to look for in a good planner/coordinator so your day will run smoothly. I love how she overcomes objections about her being so young and how she turns it into a benefit. She booked out her year even though she started her business during the pandemic. She leveraged Wedding Wire and share tips and tricks. Hot Topic : How to hold yourself to the highest standard to stand out from other planners or wedding pros. We share a secret on how I got on her preferred vendor list 1, being honest and transparent with the couple. 2, Keeping in contact the whole planning duration, even if they hire me for a day of. 3, Keeping my website clean Kylie's favorite sales technique: How do you get a HECK YES from your dream clients? Initially meeting them face to face and sealing the seal with handwritten notes! Offer to my listeners 10% off to all couples who book! Mention the podcast and let's chat about your magical day! Connect with Kylie sprinklesofloveevents.com [http://sprinklesofloveevents.com/] https://www.instagram.com/@sprinklesofloveevents/ Connect with Carissa https://heckyesmedia.co/ https://instagram.com/carissawoo

Happy Woo Wedesndays! I have Bree in the house : San diego and Las vegas based destination wedding photographer & educator. She turned her high school side hustle into a full-time photography business led with passion and purpose that works with her lifestyle. She is an enthusiastic national park adventurer and lead photographer for Parallel 33 Photography. I asked Bree to come on because I was so impressed by her instagram, marketing, and templates in her shop. I use all of them. https://p33photography.com/guides Get 15% off with code HECKYES15 A great Client Experience is the most important thing in keeping clients happy and coming through your door, and referring others to your business. We all should know that so let's get deep into this topic. Today's hot topic: Why a good Client Experience is important: you love your clients, good reviews, good referrals, keep them coming back How to create a great CE: - relational, not transactional - templated/automated but personal email funnel - planning help/meet their needs - provide resources and education guide - personal touches before booking, after, and post-wedding Connect with Bree: wedding welcome guide and pricing guide TEMPLATES 15% off for listeners https://p33photography.com/guides https://p33photography.com/ https://www.instagram.com/parallel33photography/ Connect with Carissa and download my free guide on how to generate consistent guides https://instagram.com/carissawoo https://www.instagram.com/carissawoophotography https://heckyesmedia.co/

Happy Woo Wednesdays! It's time to go legit!  Let's talk about legal Shit. I love this open conversation with Kunbi from Legally Set, while she was breastfeeding her 2nd child. That's life for you. I had no idea she owned Perfete wedding blog. I've been a fan for over a decade. Crazy who life connects you to when you follow your passion. If you are one of my past brides, check out this blog https://perfete.com/ Owning a small business can be overwhelming AF. With all the moving parts of running a business, legal matters tend to take a back seat. Well, that's about to change. Have you been drowning in 'legalese' while operating your business? Has your only option been to piece together contract clauses from the internet, or worse-other people's contracts? BREATHE. Kudbi started Legally Set to save your butt. You can finally shop lawyer-drafted contracts, policies and guidelines that will help you be #LegallySet and secure moving forward. Peace of mind comes at a very affordable price. It's time to go legit! Kunbi Odubogun is a Business Attorney and Strategist based in New York. She is the Founder of Legally Set an online template shop offering legally sound contract templates for entrepreneurs, event pros, and creative business owners. Kunbi is a seasoned Online Business Owner as the Founder of Perfête, a luxury events publication providing stylish yet valuable guidance for the overwhelmed celebrant. Connect with Kunbi https://legallyset.com/ https://perfete.com/ Business planning checklist https://legallyset.com/pages/freebies Connect with Carissa https://heckyesmedia.co/ https://instagram.com/carissawoo

Happy Woo Wednesdays! It's my 1st personal podcast after posting 57 interviews. Today I share all about my 3-month coaching program for wedding photographers.  This program is near and dear to my heart. I share about where you are in your journey and if you were put into a machine (my program), where you will be after we work together. I couldn't just freely speak to a mic a year ago. I would start shaking and wouldn't be able to get my point across. Practice definitely makes progress.  Welcome to... The Heck Yes Method for Wedding Photographers: Hot Leads to a Heck Yes in 5 Easy Steps A coaching program made for wedding photographers who want a realistic, repeatable, and enjoyable way to attract and secure couples ready to pay $5K per package. For more information, go to my website www.heckyesmedia.co [https://heckyesmedia.co/] and book a 15 minute call with me.

Happy Woo Wednesdays! I have my past student Kimberly Taylor in the house, mom and owner of KTay Photography in San Francisco Bay. She went through my "The Woo Factor Method" 3 month program. Before working with me, her IG feed was of her cat. Now she is shooting high end weddings. I helped her launch her new website, make-over her ig, execute a whole rebrand, and re-did her copy. We named her the chasing colorful sunsets photographer and I will always remember her as that. Her warmth is contagious.  Her mind shifts are inspiring and inspire me to never get down and myself and only focus on my goals. Kimberly inspires us to try new things, it's ok if it is hard and takes lots of work and to prioritize education and  learning about your craft. I am such a proud coach. Hot Topic Setting up your brand and starting a business *Play off your style, personality, and ideal client *Don't be afraid to try something new until you are happy *Pace yourself, take breaks, it's a marathon, not a mile *List your goals for the week, write them down. Also, make a list of priorities in your life and stick to that Connect with Kimberly www.ktayphotos.com [https://ktayphotos.com/] Instagram.com/capturedbyktay [https://www.instagram.com/capturedbyktay/] Connect with Carissa https://www.instagram.com/carissawoo/ https://heckyesmedia.co/

Happy Woo Wednesdays! I love Heidi Thompson and I'm so excited to be a speaker at her summit on August 22nd. She is no-fluff and very pragmatic. Her background is in marketing so she brings a different perspective to the industry than many others who are wedding pros turned business coaches. She actually marketed poop for a living for a time. Helping wedding pros market their amazing skills and talents is way easier than that! The old way of looking at ideal clients isn't doing anything for them and instead, they need to talk to their best clients to attract more of them. Hot Topic:  Clone Your Best Clients - Actionable things your listeners can do right away to attract more of their ideal clients. I published a book on the topic called Clone Your Best Clients and it details the process that I take clients through so that they attract more of their best clients. In it, I get into actually talking to your best clients and interviewing them and my clients and readers have gotten a lot out of getting out of their own heads and talking to them. Connect with Heidi game-changing client interviews so people can take action and actually do them for themselves: https://www.theweddingbusinesscollective.com/heckyes www.evolveyourweddingbusiness.com https://www.instagram.com/evolveyourweddingbusiness/ Connect with Carissa https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! Do you have a bad money story that is holding you back? You may have a bad money story and not even know it. Today, we dive deep into what could be holding you back from making the next digit in your paycheck. Level up with us today. The only thing holds us back from our greatest and UNIQUE path of success and happiness is the willingness to understand and embrace the truth that everyone creates their life by design differently. And the less we buy into the rhetoric of living someone else's definition of "success" or "happiness", the more prosperous we'll be. Wei Houng is in the house, Entrepreneur Sherpa of Happiness and Human Performance Optimization. Poetry. Vball. Empowerment.Creator of The Prosperity Breakthrough System. I used to be in the same business networking group with Wei years ago. He's always been a wealth of knowledge and I truly love his multiple podcasts. Hot topic today. Untether From "Who" You Are To Fully Honor And Embody "What" You Are. - Identify the stories justifying limiting beliefs - See yourself as objectively as possible - Recognize and Accept that there's nothing "wrong" or "broken" with anyone...including yourself. Connect with Wei https://www.instagram.com/Hey_its_Wei/ https://www.facebook.com/weihoung8/ Connect with Carissa https://heckyesmedia.co/ https://instagram.com/carissawoo

Happy Woo Wednesdays! Wedding photographers and pros? Do you struggle with anxiety? I do. Robyn is going to help us today. Robyn is a former photographer and now ✝️ Business & Mindset Coach Entrepreneur Passionately helping women live their purpose & scale their business with a positive mindset. Author: "You, Me, & Anxiety"🎤I love her podcast, The Robyn Graham Show. Robyn's Woo Factor is that she brings mindset, strategy, and tech and processes to the table in addition to creativity…both sides of my brain are always on duty. Connect with Robyn https://www.instagram.com/therobyngraham/ Https://www.therobyngraham.com/resources https://www.instagram.com/therobyngraham/ Connect with Carissa https://heckyesmedia.co/ https://www.instagram.com/carissawoo/ https://www.instagram.com/carissawoophotography/

Happy Woo Wednesdays! Systems help you run an efficient (and easier) business and can also be a source of potential revenue. We have Rebecca Jones in the house!!! 👩🏻‍💻 Strategic biz partner, project & operations manager ✨ Systems are the backbone to business 🏠 CA girl living in the South Rebecca Jones is the founder of Rebecca Jones Solutions, an operations management house for wedding professionals. She serves wedding industry professionals by helping them organize the backend of their business, find clarity, and gain more freedom by improving their operational efficiency through strategic systems and processes. Before starting her entrepreneurial venture, Rebecca comes from 15 years in the events industry, serving and planning a wide variety of events. Topic: How systems make you money 1. Why you need systems 2. How systems create a consistent customer experience 3. What a good customer experience does for your business 4. Quality & consistent customer experience leads to more potential revenue (80+% of customers read reviews before making a buying decision). Connect with Rebecca https://www.instagram.com/rebeccajones_solutions/ https://linktr.ee/rebeccajones.solutions Book a call https://www.subscribepage.com/systemssessions Connect with Carissa Woo https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! Cassidy is insta tik tok famous. I was honored to be on her podcast a couple of months ago talking about Mastering the Sales call. Cassidy is a matcha-obsessed Michigan wedding photographer and photography educator focused on helping you grow as a photographer. Social media is super important for growing a business & you need to treat it that way. Cassidy schools us today and whips us into shape. She blows my mind with hashtags. Her Woo Factor is her! Her personality is what makes her different from anyone else. Connect with Cassidy cassidylynneeducation.com https://www.instagram.com/cassidylynne/ https://cassidylynneeducation.com/instagram Free camera gear guide: https://cassidylynneeducation.com/shop Connect with Carissa Woo https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednedays! Is it  possible to feel at ease AND get your work done during the wedding season. Aida shares her secrets and shares her digital planner with us to make your life so much easier.   My Wedding Season Planner is a digital planner that is custom-designed to help overwhelmed wedding photographers who are feeling stressed out because they are struggling to: stay organized, keep track of their client work and reach their goals. I am happy to focus on how they can become better organized by: planning ahead, utilizing automation tools, as well as creating workflows & templates. Connect with Aida https://www.instagram.com/aidaglowik/ digital planner for free: https://wedding-photography-podcast.com/planner Connect with Carissa https://instagram.com/carissawoo https://heckyesmedia.co/ Aida is an intimate wedding and elopement photographer based in Germany. She provides overwhelmed wedding photographers with the inspiration, tools and resources needed to build a thriving brand and business. She is the host of My Wedding Season - The Podcast where she covers various topics including: branding & marketing, organisation & productivity systems as well as income generating business strategies.

Happy Woo Wednesdays! I've been following Christine for 13 years on social and she is my girl crush. She is calm, trustworthy, and funny. I love everything she does for the wedding and creative industry. I was obsessed with every wedding she shot. Now I consider her the love doctor. This conversation is so deep. If you are looking for love or having a deeper connection with you SO, you are going to love this episode. Finding love for high-performers. We're often great at work but can find romantic relationships challenging. I know how demanding being in the events industry is, so I know the exact challenges and pain points of your audience, and how that can impact our romantic relationships. :) Bio  FORMER CELEBRITY WEDDING PHOTOGRAPHER, CHRISTINE CHANG IS A RELATIONSHIP AUTHOR & SPEAKER BASED IN LA. SHE HELPS HIGH-PERFORMING WOMEN CREATE THE RELATIONSHIP OF THEIR DREAMS BY TEACHING SELF-AWARENESS, BOUNDARIES, ACCOUNTABILITY, AND COMMUNICATION SKILLS. HER BOOK, "SHOW UP: FINDING LOVE FOR INDEPENDENT WOMEN" HAS HELPED THOUSANDS OF PROFESSIONAL WOMEN ALL OVER THE WORLD FIND THEIR LIFE PARTNER. Connect with Christine My book is available on Amazon if they are interested! https://www.amazon.com/Show-Up-Finding-Independent-Women/dp/1735097012 www.christinechang.com [http://christinechang.com/] https://www.instagram.com/cchangandco/ https://www.instagram.com/christinechangphoto/ Connect with Carissa https://heckyesmedia.co/ https://instagram.com/carissawoo https://www.instagram.com/carissawoophotography/

Happy Woo Wednesdays! We get super WOO WOO today.   Are you into mindset work? If you are or aren't yet, you are going to love this episode. Krista dives deep into Creative Visualization to manifest your dreams. I tried her methods after this call and I got a hot coaching inquiry the next day! Hot Topic: Creative Visualization - Words from Krista - The one mindset strategy you need to help you follow through & achieve your goals Krista is all about mindset strategies and visualization! Your audience would gain a solid understanding of what is a Creative visualization and how you can use it in everyday life. Your listeners will also understand how this mindset strategy can help them achieve their goals (and actually figure out - what are these goals?) and keep them on the right track as a photographer, as we all know, it is very easy to get lost while you are discovering the photography field! Krista Marie is a photographer, business coach, and creator of the She Calls Her Shots Membership & Podcast. She helps creatives ditch the overwhelm and create thriving businesses by focusing on the tactical strategies, habits, and mindset & confidence work that's crucial to seeing long-term growth. She loves to educate and mentor fellow photographers and creatives & help them turn their wildest business dreams into their reality via social media, her blog, her Podcast, and inside her membership. Connect with Krista https://shecallshershots.com/ https://podcasts.apple.com/us/podcast/she-calls-her-shots/id1530321171 https://www.instagram.com/heykristamarie/ Free Masterclass: Panning for Profits: https://shecallshershots.com/profitplan Connect with Carissa Woo https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! Today Alora and I are doing a double trouble episode. I'm posting this on my podcast and she is posting the same convo on her podcast. Today she is going to share her insight on how to create luxury high-end clients and I'm giving insight into how to close them. It's just a real and raw conversation. We met on the gram and shortly learned that we are twins, both wedding photographs and educations, podcasters, moms of 2 kids the same age and have so much more in common. I love how her parents instilled in her that she could do anything! She used her passion for fashion and incorporated it into her biz I love the story  of her sharing how she went viral  and  booked 17 weddings in one month. She makes me laugh so hard and so happy. Hot topic:  How to Book Editorial Weddings - A Luxe Client Experience For Photographers - Why Mindset Is More Important Than Marketing - Understanding Your Why To Book Your Dream Clients - The Real Secrets To Overcoming Imposter Syndrome Alora Rachelle is an expert wedding photographer and marketing coach who believes in the art of a strategic brand & marketing plan to grow a profitable business. She is passionate about helping others by creating a profitable business that also keeps you in the CEO seat of your business. As an educator for photographers, Alora is the creator of The Wedding CEO, a six-month group coaching program that will take your business from 0 to six figures teaching the same methods that propelled her business forward. Connect with Alora https://www.instagram.com/alora.rachelle/ https://podcast.alorarachelle.com/ What's your CEO personality quiz for photographers https://www.alorarachelle.com/quiz Connect with Carissa https://instagram.com/carissawoo https://heckyesmedia.co/

Happy Woo Wednesdays! Do you want to grow your Instagram and following and personal brand? Who doesn't.  Nathan grew his following from 1k-22k in one year, wowie!!!! This is one of my favorite episodes of Get a Heck Yes. Nathan talks about mindset, tactics, and how to build/grow a personal brand online. He has the most personal, authentic, and empowering brand! Nathan Chanski is first and foremost, a child of God and a husband to his wife Kayla. Nathan is also a Wedding Photographer and Photography Educator based in West Michigan. He has photographed weddings and couples, full-time for the past 3 years, and within the past year has taken his knowledge and experience to the photography education space. His passion will always be glorifying God, and empowering others to create the life and business of their full potential. Highlights • 6:00- 7:10: The power of podcasts • 24:09- 25:05: Identifying with someone else • 36:05- 37:55: Breaking the rules of marketing Connect with Nathan https://www.instagram.com/nathanchanski/ Connect with Carissa https://heckyesmedia.co/ https://instagram.com/carissawoo https://pages.heckyesmedia.co/leadgen

HAPPY WOO WEDNESDAYS! LET'S GET IN THE MIND OF A FAMOUS WEDDING PLANNER...HOW HOLLY CHOOSES HER VENDORS FOR HER COUPLES. IF YOU WANT TO GET ON PREFERRED VENDOR LISTS, YOU ARE GOING TO WANT TO TUNE IN. Holly Gray is the CEO of Anything But Gray Events and a second-generation wedding planner in Los Angeles. Her focus is on colorful wedding planning and design for the joyously creative. With a mindset of community and a drive to create a more inclusive and welcoming wedding industry, Holly sits as the Director of PR & Marketing for WIPA SoCal. Connect with Holly https://www.instagram.com/ANYTHINGBUTGRAYEVENTS/ Connect with Carissa https://www.instagram.com/carissawoo/ https://heckyesmedia.co/

Happy Woo Wednesdays! Do you want to have a faith based business> Tiffani has been my buddy for 13 years. We are Southbay natives and grown-up in the industry together. Her and her sister shot my wedding in 2015. I'm sure you heard of Sun and Sparrow. https://californiaweddingday.com/real-weddings/carissa-stu-fabulous-affair-where-whimsical-meets-modern-pop She left her photography biz to go into ministry. Her sister Ellie took over the biz. I opened up about my faith with God. What we chat about today: 1. I left my 6 figure business to go into ministry - It's never too late to go after what God calls you to do. - Being a Christian having faith in today's world is hard, but it's worth sharing God's story in your life. - every business can be a mission field. If God is calling you to share your faith, then go after it. People love connecting with your passions and there are tons of people who are interested in sharing your passions. Bio and words from Tiffani: My name is Tiffani Matsuura. I was a wedding photographer for 13 years and owned a business with my sister. In 2021, I heard from God that He wanted me to become a missionary. I jumped in and ran after Him! I'm working on what it looks like to be a full-time minister in the city of Los Angeles. At the moment I'm creating a podcast that talks about faith stories and encourages people to deepen their faith and walk with Jesus. Connect with Tiffani https://aworthytreasure.com/ https://sunandsparrow.com/ https://www.instagram.com/aworthytreasure/ Connect with Carissa https://www.instagram.com/carissawoo/ https://heckyesmedia.co/

Do you need a new website? Your website is often the first encounter a potential client will have with your brand—it's the very start of your client experience! A well-designed and strategic website can get your ideal clients to say "heck yes!" Alex Collier is a brand and web designer for wedding professionals. She is a certified Showit design partner specializing in creating websites with beauty and brains. She also has a line of gorgeous Showit templates for wedding pros in her template shop! Hot topic - how to use your website to get clients to say "heck yes!" Tip 1 - User Experience - I always say, "Your website is an airport not a museum." At the end of the day, clients are coming to your site to find information and make a decision. It's your job to make that as easy as possible for them! Tip 2 - Branding - Use visuals that are going to connect with your ideal client. Curate images strategically and use fonts and colors that evoke your ideal client's aesthetic. Tip 3 - SEO - Part of getting the right people to say "heck yes" is getting the right people to your site in the first place! Being strategic about your content and following best SEO practices can help the right people find you! alexcollierdesign.com/shop [http://alexcollierdesign.com/shop] @alexcollierdesign

Happy Woo Wednesday! Today I interviewed my past student Danielle, Colorado wedding photographer. She went through my 3 month coaching program. After my program, she went on to make 53k in 5 months. She signed up with me because she was getting inconsistent leads. Now she is fully booked and can't keep up with the leads!!!! So proud of her. Today we talk about branding! She is a fun, colorful wedding photographer serving outgoing, fun-loving couples who love to have wild dance parties! Danielle is the  queen of color! Words from Danielle: Color is my specialty and I do it very very well without going overboard. Color makes me feel happy, bright and joyful. My goal is for my couples to look back at their images in 10 years and remember exactly what their day looked like and felt like. I want them to see all the pops of color as they once were. I don't want to take out color, make things darker and remove the natural beauty of all the colors incorporated into my couples' days. On Friday, I have a bonus episode with Alex. https://www.instagram.com/alexcollierdesign/ She is the one the made Danielle's amazing website Www.indypopphoto.com [http://www.indypopphoto.com/] https://www.instagram.com/indypop.photo Www.indypopphoto.com [http://www.indypopphoto.com/]

Happy Woo Wednesdays! I've been hearing about SEO search engine optimization for the last 12 years. Do you really understand it? If you don't understand it fully, you will want to tune in this episdoe. Most photographers over-complicate SEO (image tagging! Alt text! Blogging!) and focus too much on the tiny details. The bigger picture is more important-- what are your clients searching for, and how can you create the most helpful information on that topic? Sara Dunn is a Wedding SEO Specialist for wedding photographers other wedding professionals who want their websites to rank higher on Google. With a knack for making SEO easy to understand, she's created a unique Wedding SEO Framework that simplifies what it takes to get your wedding business in front of your dream clients. She was named a WeddingPro educator for 2022 and has presented to audiences including WeddingPro, WIPA, and Wedding MBA. Connect with Sara https://saradoesseo.com/ https://www.instagram.com/saradoesseo/ Connect with Carissa https://heckyesmedia.co/ https://instagram.com/carissawoo

Happy Woo Wednesdays! I think Melanie has changed my life forever. She explains money so well. I love her story about having addict parents and how she saw nothing but opportunity. I had so many money mindset shifts after this conversation. From Corporate dropout to 7 fig CEO, Melanie has navigated out of poverty and into prosperity. She helps other women rise to multi 6 & 7 figs online with money mastery, marketing and soulful selling. Hot topic: the energy behind sales - How we see money - How we market online - The bridge between energy and strategy CCC for $67 (normally $147) https://sales.melanieaubert.com/ccc-podcast/ Connect with Melanie @itsmelanieaubert @therichmanpodcast iamarichman.com [http://iamarichman.com/] Connect with Carissa https://www.instagram.com/carissawoo/ https://heckyesmedia.co/ https://www.youtube.com/channel/UCtvmPhMUXgrSOlYk_0V-bVQ/featured Zencastr https://zen.ai/heckyes1 https://zencastr.com/pricing Promo code: Carissawoo for 30% off of your first 3 months

Happy Woo Wednesdays! I have a very special guest, Renée Sabo, named Best Wedding Planner by Boston Magazine. She is incredibly detailed oriented and personal with her clients! They all mean a great deal to her and she give them the best client experience. I was on her podcast called The Confetti Hour a couple weeks ago chatting about how to get on the preferred vendor list. I spill my most embarrassing wedding stories, it's so funny. You are going to love this Hot Topic today. I wish I knew this when I started my business 12 years ago: 5 Steps to Strategically Position Yourself in the Wedding Marketplace. Brand positioning is an often-overlooked piece of formidable marketing strategy. Still, it's the key to setting yourself apart from competitors and presenting your brand as a unique solution to clients' problems. Attendees will walk away with Renee's five easy steps to position oneself in the right market and attract a clientele that fits in with their goals, including tips for those who are building all-new brand strategies from scratch. Takeaways include: - How to divvy up your market into well-defined segments that drive your marketing approach. - All the questions you need to ask to analyze your current position in the market (and how the answers influence what you do next). - Tips for revisiting and refining your brand position to ensure you're always up to date with the current market and where you stand. Connect with Renee When I was on Renne's podcast talking about getting on the preferred vendor list. https://podcasts.apple.com/us/podcast/the-confetti-hour-podcast/id1449103699?i=1000555900339 Connect with Carissa Woo Watch this episode live on Youtube https://www.youtube.com/watch?v=bGbAMczPCg0 https://instagram.com/carissawoo https://www.instagram.com/carissawoophotography/ https://heckyesmedia.co/ Zencastr https://zen.ai/heckyes1 https://zencastr.com/pricing Promo code: Carissawoo for 30% off of your first 3 months Lets Make Art https://zen.ai/heckyes 20% off your first art

Happy Woo Wednesdays! Today I have a special guest Jainé Kershner. I was on her podcast a month ago chatting about mastering the sales call. You can listen to it here. https://www.teawithjaine.com/blog/how-to-master-the-dreaded-sales-call-with-carissa-woo Jainé Kershner is an amazing wedding photographer and coach in the Hamptons. Today we have another HOT topic and it's all about Submissions. I remember the first time I got published on 100 Layer Cake, I almost died of happiness. It changes the trajectory of your business. You can see the feature here. https://www.100layercake.com/engagements/l-meets-paris-engagement-shoot/ Our Carissa Woo Photography team went on to get published on many other wedding blogs and magazines. Today Jainé gives 5 tips on how to submit their next wedding to an online or print publication. Bio about Jainé In 2018, Jainé Kershner Photography launched Tea with Jainé to directly educate wedding photographers with honest answers, actionable steps, and tangible tips to successfully grow and create a profitable photography business. Jainé Kershner hosts her weekly podcast "Tea with Jainé" where she chats with wedding industry insiders who share their knowledge, experience, and expertise directly with her audience. Jainé is a dedicated business coach who offers one-on-one sessions along with submission curations services for wedding photographers. Visit www.teawithjaine.com [http://www.teawithjaine.com/] to find out more & work with Jainé!  https://www.instagram.com/jainekershner/ [https://www.instagram.com/jainekershner/]  https://www.instagram.com/teawithjaine/ [https://www.instagram.com/teawithjaine/] Download her freebie - How to get published  https://www.teawithjaine.com/blog [https://www.teawithjaine.com/blog] Connect with Carissa Woo  https://heckyesmedia.co/ [https://heckyesmedia.co/]  https://www.instagram.com/carissawoo/ [https://www.instagram.com/carissawoo/]  https://www.instagram.com/carissawoophotography/ [https://www.instagram.com/carissawoophotography/]

Happy Woo Wednesdays! I turn 37 this week so I thought it was fitting to announce that my new book for wedding photographers comes out by the end of the year. It was actually never a dream of mine to write a book but I felt a calling during the pandemic to share my decade long experience, mistakes to avoid and a roadmap to a thriving business in wedding photography (the best career in the world in my opinion).   Get on the waitlist and you will be the 1st to know when you can get your hands on this. https://carissa-woo.mykajabi.com/the-woo-factor   Do you like the title? Woo Them to HECK YES!: A Pro Wedding Photographer's Tips for Earning Six Figures and Perfecting Any Couples' Big Day   I couldn't have done it without my writing coach Paul Zak and Book Launchers. https://booklaunchers.com/   Hot topics: Tips on how to start writing your very own book   This episode is with Paul. He truly has a 6th sense for understanding people. I love his story about his dad being a Holocaust survivor. I love the story he shares about Steven King writing back to him when he was a boy.   Do you want to write a book? This episode is for you. Connect with Paul here pzak.info [http://pzak.info/].   You have a soul-stirring story to tell. Or you've made an important breakthrough, undergone a radical transformation, taken a major journey, explored an alternative pathway, or uncovered a fascinating mystery. He's launching a new podcast "The Book I Had to Write" in May. So excited for this!   Connect with Paul https://www.pzak.info/   Connect with Carissa Woo https://www.instagram.com/carissawoophotography   www.heckyesmedia.co [http://www.heckyesmedia.co/]

Happy Woo Wednesdays! Do you want to evoke more emotion in your photos? That's what potential clients want when they are looking for a wedding photographer. I met Hannah 4 years ago when she lived in LA and I was sad when she moved. I always felt like her images had so much emotion in them. Hannah is a luxury Colorado & destination wedding & lifestyle photographer for couples madly in love who cherish classic, timeless, and elegant art. Our hot topic today is how to evoke genuine emotion in your subjects, you couples and people in general. Hannah incorporated everything that made her unique—her past, her personality, her careers. She's from Korea and joined the airforce after her highschool. She worked in intelligence for large aircrafts. The leadership skills seamlessly transferred over to wedding photography.   She talks about her transition from military to wedding photography. I love her story of photographing a guy on the streets playing his cello and how it evoked a feeling she never felt before.   We have a vulnerable conversation about balancing motherhood and being a career woman. She has 2 daughters and a boy on the way.   Connect with Hannah   https://hannahquintana.com/   https://www.instagram.com/hannahquintana/   https://www.instagram.com/justhannahq/   https://www.youtube.com/c/HannahQuintana   Connect with Carissa   https://www.instagram.com/carissawoophotography   https://www.instagram.com/carissawoo   https://heckyesmedia.co/   https://www.facebook.com/groups/957498271691816/

Happy Friday! Today I have a bonus episode with Taylor from Lemon Tree Editorial. Today we dive deep on why you should niche down.   Taylor de la Fuente is a Copywriter For Wedding Pros   Writing bold copy for badass wedding vendors. Fast, inclusive & done-for-you websites + more Ready to make fat stacks? 💵   Connect with Taylor   lteditorial.com/instagram   https://www.lteditorial.com/   https://www.instagram.com/lteditorial/   Connect with Carissa   https://www.instagram.com/carissawoophotography   https://www.instagram.com/carissawoo