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Health Points : Health Gamification

Health Points : Health Gamification

Health Points

Speaking with leading thinkers, designers, researchers and business leaders in gamification & health

36 - S2E16: Series 2 Finale Live Panel Debate
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  • 36 - S2E16: Series 2 Finale Live Panel Debate

    It's the Health Points Series 2 Finale recorded at the UKRI Healthy Ageing Challenge Conference, December 2023.    We have a stellar lineup for our first ever in-person recording of Health Points: Jon Hymus: Managing Director of Innerva - https://www.innerva.com/  Bruce Elliott: CEO of Memory Lane Games - https://www.memorylanegames.com/ Silvia Lin: Founder of Tycho MedLink -  www.tychomedlink.co.uk   A brilliant discussion and debate on the role and future of health gamification.    We will be back with Series 3 in Spring 2024.    Keep gaming and stay healthy, Ben & Pete

    Thu, 25 Jan 2024 - 51min
  • 35 - S2E15: Pippa Boothman <>Smart balls revolutionising sport and exercise for kids and teens.

    We're onto the penultimate Health Points episode for Series 2, and we have a cracking episode. Joining us is Pippa Boothman, CEO at Playfinity.  https://playfinity.com/ Pippa has a background studying sociology and criminology and previous roles in marketing and commercials before joining Playfinity.  In this episode, we explore: Rather than focusing on the 2% of kids and adolescents who follow the competitive track for sports, instead focusing on the 98% of kids and adolescents whose main focus for sport, is fun. Using technology, not to create new sports, but to measure sports actions, adding new game mechanics to existing exercises and sports From kids jumping one million times with Plyfinity, to games which are powered by the number of ball kicks, highlighting the importance of new engaging ways to motivate kids to be active, for them, and their healthy future.

    Wed, 13 Dec 2023 - 37min
  • 34 - S2E14: Bruce Elliot <>Fighting Dementia with Memory Games

    Welcome to Episode 14 of Series 2, and joining us is Bruce Elliot, Co-Founder and CEO of Memory Lane Games.  Before Memory Lane Games, Bruce had a twenty-year track record of building world-class, innovative eCommerce companies. Having competed with Paypal in the online payment world to bring Kodak into the blockchain world,  Bruce has led start-ups and publicly traded companies from start-up to 1 million users and $250M annual revenues. Memory Lane Games started following a conversation between the co-founders on how to support family members, and now it's delivering over 3,000 cognitive-stimulating and socialising games, with over 100k downloads that’s being played in over 130 countries. https://www.memorylanegames.com/    In this episode, we explore: Designing ’ frustration-free’ games that includes ‘errorless learning’ that promotes longer-term engagement, social interaction, cognitive stimulation and empowered play Which all results in more laughter, happiness, improved communication, relaxation, inter-generational connections and the potential to improve the symptoms of dementia globally.

    Sun, 03 Dec 2023 - 41min
  • 33 - S2E13: Wain Choi <> Masterclass in the Communicating and Promotion of Health Gamification

    We've landed at Episode 13 of Series 2, and joining us is Wain Choi, Chief Creative Offer at Black & White.    Wain worked with some of the largest brands on the planet, marketing tech giants health & wellness features and functionality. His previous roles were as Creative Director at Zulu Alpha Kilo Inc and Cheif Creative Offer for OgiIvy and Cheil Worldwide. It was while at Cheil Worldwide he was part of the team that created the advertisement for Samsung's ' Look at Me' app, an app to support autistic children. The 'Touching Autism' promotion won the Cannes 'Gold Lion Award.    https://www.brandinginasia.com/samsung-autism-ad-wins-cannes-gold-lion-award/   This episode of Health Points is a curveball to our usual guests, as focuses on how to make health gamification more visible and accessible. In this episode, we explore: Taking digital products for entertainment and gaming and transitioning them to therapeutic purposes Moving a cold engineering brand into a warm emotive brand, with a campaign that was so successful it won one of the most prestigious industry awards The need to better communicate health gamification at a greater scale to promote the role of health gamification, and transition it towards mainstream medicine and therapeutics.

    Fri, 17 Nov 2023 - 31min
  • 32 - S2E12: Jonny Bloomfield <> Oopla: Professional Rugby sport science transformed into motivation game mechanics

    And we're at Episode 12 of Series 2, and joining us is Dr. Jonny Bloomfield, CEO at Oopla. Jonny is a Behavioral Health & Performance Coach specialising in stress management, sleep, exercise & nutrition. He has a background in Sports Science, with a PhD from the University of Hull, and started his career as a Fitness Coach at Ulster Rugby. moving on to a Sports Physiologist at the Sports Institute of Northern Ireland, then taking on the role as the first Sports Scientist for England Rugby, before moving on to occupational science roles ahead of starting Oopla.   In this episode, we explore: Taking international-level Rugby sports science to the front line of the health service staff   The exercise motivation mechanics, of not just points for being active, but adopting a strategy to be active, to get more points, reflecting more traditional strategic board & videos games   And working with different player types, to make sure everyone feels part of a community, no matter if they more of the traditional active ‘gym bunnys’, or those who are starting to discover being more active.

    Wed, 01 Nov 2023 - 36min
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