Subscription Box Answers

Do you need help winning more chargebacks? If so, you won't want to miss this episode of Subscription Box Answers! Join me as I sit down with Michael Zavet, CEO of Shieldify, to delve into how their AI-powered solution is revolutionizing the way businesses tackle chargebacks. Shieldify not only protects businesses from unwarranted chargebacks but also boosts their success rate in winning disputes.

There's nothing more frustrating than friendly fraud, where customers exploit loopholes to essentially steal products and then charge the company back. Although only a small number of people engage in this, it's crucial to have measures in place to protect your business, as the costs and time needed to investigate and contest each chargeback can quickly accumulate. Thankfully, Shieldify simplifies this process, potentially saving your business both time and money. We started using Shieldify a few months ago following a recommendation, and the results have been very impressive. They're helping us win more chargebacks, which is saving us money and time.

In this episode, we'll dive deep into the topic of chargebacks, and Michael will share some valuable tips on how to increase your win rate. You can learn more about Shieldify at https://shieldify.com/. If you have any questions you want answered on the show, head over to www.SubscriptionBoxResources.com, join our free Facebook group, and post them there.

In this episode of Subscription Box Answers, I'm covering the five biggest mistakes that subscription box owners make. After building my own subscription box business, assisting countless other owners, and spending years in the industry, I've observed these mistakes repeatedly.

These are some of the most common issues that are likely to hold you back.

I have made some of these mistakes myself at certain points, and sometimes it's hard to even realize that this is part of the problem holding you back.

Learn what these mistakes are, then do everything to avoid them, and watch how much more progress you make.

If you have a question you want answered on the show, make sure to visit www.SubscriptionBoxResources.com, join the free Facebook group, and post your question there.

Welcome back to another episode of the Subscription Box Answers podcast! Following up on last week's episode, we're diving into answering questions sent in about follow-up marketing.

This episode will help any subscription box owner determined to take their marketing to another level in 2024 and build a highly successful business.

If you have a question you want answered on the episode, make sure you head over to www.subscriptionboxresources.com and join the free Facebook group to post your question there.

On This Episode Of Subscription Box Answers, I am discussing how important follow-up marketing is. If you want to grow a successful subscription box, you need to ensure you do this frequently and have a system in place for it.

Lead capture and following up with prospects is essential if you want to drive a lot of new subscribers and keep your CAC (Customer Acquisition Cost) under control. One of the biggest mistakes struggling subscription box owners make is they have no way to capture leads and they do little to no follow-up. This leaves them in a situation where it is really difficult and expensive to grow their box.

When you do follow up correctly, you are giving yourself multiple opportunities to sell to somebody. This is really important because not everybody will be ready to sign up for your box straight away. Listen to this podcast as I discuss all the different ways you can approach this correctly.

If you have a question you want answered on the podcast, make sure you head over to www.SubscriptionBoxResources.com, join the free Facebook group, and post it there.

On today's episode of Subscription Box Answers, I welcome back Stefan Pretty, CEO of Subbly, as we delve into the current state of the subscription box industry in 2024. Stefan offers a unique perspective, given his bird's-eye view of the industry through Subbly. He discusses the state of churn, acquisition trends, and his insights into where the industry is headed this year.

We also address a recent development where some platforms have been effectively preventing their users from migrating to better-suited solutions for their businesses.  We dissect the vital need for data portability, the alarming trend of platform lock-in, and share effective strategies to help you maintain control of your valuable customer data. 

As you listen, you'll gain a tactical advantage in selecting payment gateways, avoiding being "held hostage" by a platform, and ensuring your business is poised for uninterrupted growth and autonomy. This situation is alarming for small businesses, and Stefan provides valuable advice on how to navigate it if you find yourself in such a predicament.

If you have any questions you'd like addressed on the show, be sure to visit www.SubscriptionBoxResources.com and join the free Facebook group to post them there.

On today's episode of Subscription Box Answers, I am sitting down with Mike Longshaw to discuss the benefits of using a fulfillment center. Mike owns a Fulfillment Center based in the UK called The Prep Centre.

I firmly believe that for the majority of subscription boxes, you should highly consider using a fulfillment center as it will save you a lot of time. (and it is nowhere near as expensive as you probably think)

We have packed our own boxes at BusterBox in our own warehouse space and have also utilized a fulfillment center. After experiencing both, I much prefer a fulfillment center.

In this episode, you will learn all the benefits and what you should look out for if you're considering using a fulfillment center.

You can reach Mike at http://www.theprepcentre.co.uk/.

If you have any questions you want answered on the show, make sure you head over to the free Facebook group at www.SubscriptionBoxResources.com and post them there.

"It’s not about how hard you row. It’s about what boat you’re in"

I came across this quote, and it inspired me to record this podcast because it’s very true when it comes to the subscription box industry.


Everything dosn't have to always be hard and there are choices you can make as a business owner to make things easier for you and increase your chances of success.


Listen to this podcast and it will help you put things in perspective.


The Subscription Box Experts Academy Opens On March 12th

Click Here To Join The Waitlist 

In today's episode of Subscription Box Answers, I am going to give you a game plan to follow to reach 1,000 subscribers.

I believe that getting to 1,000 subscribers as soon as possible should be a priority for the majority of subscription box owners. Typically, reaching 1,000 subscribers is the tipping point where everything starts to improve significantly.

When you reach this level, your business becomes more sustainable. It's at this juncture that you can often consider leaving your day job, drawing a salary from your business, and beginning to hire additional help.

These businesses require the same level of work whether you have 100 subscribers or 1,000 subscribers, but the difference is that at 1,000, you begin to see a lot of benefits. So my advice is to do everything in your power to reach this level as quickly as you can.

You can join the waitlist for Subscription Box Experts at www.SubscriptionBoxExperts.com

In this episode of Subscription Box Answers, I discuss Facebook ads and what's working right now.

Over the last six weeks or so, Advantage+ ads have been performing better than ever. I share how we are currently using them at BusterBox and how I recommend testing them for your subscription box.

Getting this right on your account can help reduce CAC (Customer Acquisition Cost) and increase volume.

If you have a question you'd like answered on the episode, head over to www.SubscriptionBoxResources.com.

The Subscription Box Experts Academy is opening on March 12th. You can join the waitlist at www.SubscriptionBoxExperts.com."

In this episode, I delve into why Subbly remains our platform of choice for our subscription box business. 

With an influx of newcomers to the industry in recent months, many have been curious about the best platform to support their business. 

While there are many good platforms out there, I'll share the reasons we continue to choose Subbly and why I believe it has everything you need to build a successful subscription box business.

If you have a question you want answered on the show, make sure you head over to www.SubscriptionBoxResources.com join the free Facebook group and post your question there.

In last week's episode of Subscription Box Answers, I discussed subscription box offers in detail. If you plan to scale up your business, you need to become very proficient at creating compelling offers.

In this week's episode, I am breaking down the positives and negatives of various offers to help you decide which is best for your business.

Different offers can be used to achieve different business goals, and it's crucial that you understand this before diving in.

We are consistently testing offers at BusterBox, and I have learned a great deal from this. I am now going to share these insights to assist you.

If you have a question you want answered on the show, make sure you visit www.subscriptionboxresources.com. Join the free Facebook group and post your question there.

If you have big plans for growing your subscription box business in 2024, then you need to get very good at crafting irresistible offers.

The most effective way to blow up your box and lower your Customer Acquisition Cost (CAC) is by getting very creative with your introductory offers.

In today's episode of 'Subscription Box Answers,' I'll be discussing this in detail. 

I'll also read a chapter from my book, 'The Subscription Box Blueprint,' which explains the components of a high-converting offer.

We've invested a lot of time in this at BusterBox, and it has paid off significantly. I strongly recommend taking this seriously and applying the same strategies in your business.

If you have a question you'd like answered on the show, please visit www.SubscriptionBoxResources.com, join our free Facebook group, and post your question there."

In today’s episode of Subscription Box Answers, I'm sitting down with Art Raifi, the CEO of BlackBird Marketing, to unpack the balancing act between growth and profitability—plus a whole lot more on marketing.

It's crucial to recognize when it's time to aggressively grow your customer base and when it's wiser to hold steady and maintain. There are times throughout the year when acquiring customers becomes more cost-effective, and seizing those opportunities is key to expanding your subscriber base without sacrificing profit margins.

Understanding these patterns simplifies the challenge of growing while staying in the black.

We also chat about marketing and share some very helpful tips and strategies which will help you grow your Subscription Box in 2024.

Got a question you want answered on the show? Visit www.SubscriptionBoxResources.com, join our FREE Facebook group, and post your queries there.

And if you're looking to connect with Art, reach out at https://blackbird.marketing/.

Are your Facebook Ads slow and expensive after the holidays? If so, listen to this episode, as I am going to show you exactly what to do to get them performing well ASAP.

January can be a strange time where you are either soaring and your ads are working great, or it's really slow and it seems like no matter what you do, you can't get your ads back to performing well.

In this episode, I will share exactly what you need to do to get your Facebook ads firing and new subscribers signing up to your box around the clock.

If you have a question you want answered on the show, head over to www.SubscriptionBoxResources.com, join the free Facebook group, and post it there.

I have rounded up the most common questions I have received about the Reply Yes process, and I am answering them so everybody has a clear understanding of how this works and the positive impact it can have on your business.

The Reply Yes process helps you make more money from your existing subscribers so you have a more profitable business.

For a full breakdown of this, make sure you listen to last week's episode, where I explain this in detail.

The Subscription Box Cash Machine Training Beta is now open for a very limited time. You can join at www.SubscriptionBoxCashMachine.com."

"In today's episode, we're covering something very exciting (and essential for 2024) – how to make more money by selling your subscribers more products with add-to-box.

Let's face it, the more valuable your subscribers are, the more you can spend on acquiring new ones, blowing past your competitors, and building a business that's not just successful, but seriously lucrative.

The old playbook of just selling a subscription box? That’s history. The entire industry has changed, and unless you are maximizing your customer lifetime value, it can be hard to do well in this climate.

Today, I am covering a secret process we have been using at BusterBox to make a lot of extra money, called the 'Reply Yes' process.

It’s hands down the easiest and most profitable way to get your customers to buy more products and add them to their delivery.


(Anybody I have shared this with has had a lot of success with it and made more money)

Over time, this can mean a whole lot of extra cash in your pocket. And here’s a little insider info: our 'Subscription Box Cash Machine Training' kicks off on January 15th. It's still in beta, but I'm letting just 50 people in at a ridiculously low price.

Want in? Head over to www.SubscriptionBoxCashMachine.com to join the waitlist."

Ever wondered how to keep your subscription box business booming when post-holiday belt-tightening hits your customers? That's exactly what I am covering today, with lessons I have learned from my own BusterBox journey.

Discover how offering payment flexibility and a pause option can dramatically reduce churn, and why a strong saves process is paramount. And don't let passive churn from failed payments sneak up on you; we're sharing how to keep those subscription renewals smooth and steady.

I also explain how 'Add the Box' is a great way to grow revenue in January (your existing subscribers will buy more products from you) and am teasing the details of my 'Subscription Box Cash Machine' workshop (it will be coming soon). January can be a great month for customer acquisition as CPM prices will drop and there are still buyers.

In this episode, I cover how to take advantage of that. If you have a question you want answered on the show, make sure you head over to the free Facebook group at www.SubscriptionBoxResources.com and post it there.

🚀 Welcome to the final 2023 episode of the "Subscription Box Answers" podcast! In this not-to-be-missed episode, our host, Liam, reveals four groundbreaking marketing tips designed to skyrocket your subscription box sales in 2024.

🌟 Liam dives deep into the essence of marketing mastery, covering a range of critical topics. You'll learn how to tap into the power of emotion to create a compelling narrative for your brand, the importance of social proof in building trust and credibility, and the art of crafting an offer so irresistible that your audience can't say no.

📣 But that's not all! Liam also emphasises the significance of keeping your messaging simple and direct. By combining these four elements - emotion, social proof, an unbelievable offer, and clear messaging - you can dramatically boost your subscription box's sales across any marketing channel.

💡 This episode is packed with insights and practical advice, perfect for anyone looking to scale up their subscription box in 2024.

🎉 As we wrap up the year, remember that this is just the beginning. We'll be back in January 2024 with more tips, tricks, and expert advice. Until then, if you have any questions or topics you'd like us to tackle in future episodes, visit www.SubscriptionBoxResources.com. Join our free Facebook group to post your questions and connect with a community of over 8500 subscription box owners.

In this episode of "Subscription Box Answers," we delve into effective strategies for maintaining revenue flow during the post-December lull. As your last subscription boxes ship out in December, it's natural to experience a dip in sales, especially since new customers are aware they won't receive their Christmas boxes in time. However, there's a smart solution to this challenge: focusing on selling gift cards.

We explore why gift cards are the ideal offering for last-minute holiday shoppers. With the hustle and bustle of the season, many consumers delay purchasing gifts until the eleventh hour. Gift cards emerge as a perfect solution to this dilemma. They are not only convenient and versatile, but also they can be delivered virtually, offering an instant solution for those last-minute gift needs.

Beyond discussing the advantages of gift cards, we also invite our listeners to actively participate in shaping our podcast. If you have questions or topics you want us to explore in future episodes, we encourage you to visit www.SubscriptionBoxResources.com. Join our free Facebook group and post your questions there. 

In this episode of 'Subscription Box Answers', Liam shares his personal experience of transitioning from a traditional job to running a full-time subscription box business. Drawing on his own experience with BusterBox, which he co-founded with his two business partners, Liam demonstrates how achievable this dream is. He emphasizes that with the right mindset and planning, it is possible to quit your job and create a fantastic life for yourself and your family by running your subscription box full-time.

Liam has helped many subscription box owners achieve this through his 'Subscription Box Experts' program. In this episode, he offers invaluable insights into what it takes to make this transition successful. From essential preparatory steps to key strategies, Liam covers everything you need to know about shifting to full-time entrepreneurship in the subscription box industry.

If you have a question about your subscription box journey, don't hesitate to get involved. Join our free Facebook group at www.SubscriptionBoxResources.com, post your question, and it could be featured and answered in a future episode. Tune in to this episode of 'Subscription Box Answers' to equip yourself with the knowledge and inspiration needed to take your business to the next level."

On this episode of Subscription Box Answers, I am sitting down with Assean Sheikh (The former CEO of Flavourly). 

We're diving into the story behind Flavourly and discussing some very powerful marketing strategies to grow your subscription box business.

Assean's going to share how Flavourly's customer base skyrocketed, pulling in an incredible 50,000 to 100,000 customers. The secret? A smart mix of print media and direct response marketing. It's not something you hear about every day, especially in our digital world, but it's a very scalable channel.

He'll also talk about the challenges and differences between print and digital advertising. It’s not all smooth sailing, but Assean’s got some great tips on how to make it work. 

So, tune in to hear Assean break down everything from testing the waters to fully running with print media. Whether you're just starting out or you want to put your foot down and scale, this episode is packed with insights you can use. 

If you have a question you want answered on the show, then head over to www.SubscriptionBoxResources.com and join the free facebook group and post it there.

Feeling hemmed in by tight profit margins in your subscription box business? This episode could be a game changer for you! I’m sharing my personal experiences from running Busterbox and giving you insights into how we significantly ramped up the profitability of our business. The secret? We focussed on increasing the average revenue per user. I'll break down this essential metric, explain why it's a crucial factor in your profitability, and show you how to track it using tools like ChartMogul, Bare Metrics, Sublytics or Profitwell.

In this pursuit of boosting profits, we implemented some clever strategies - from strategic pricing to offering subscription upgrades. But remember, complexity is not a prerequisite for success. Sometimes, selling more of the same can be your golden ticket. I’ll walk you through our journey, the tests we ran, the upgrades we offered, and how we managed it all without causing a logistical nightmare. By the end of this episode, you'll have a clear roadmap to turn those tight profit margins in your subscription box business into substantial earnings. Don't miss out on this chance to learn how to make your business more profitable!

If you have a questions you want answered on the show, make sure you head over to www.SubscriptionBoxResources.com and join the free facebook group and post them there.

Don't fall into the trap of investing in overly expensive, fancy boxes for your subscription business. I bring to light a common pitfall new subscription box owners often stumble upon - spending too much on the box rather than focusing on increasing their profit margin.

I explain how we reached thousands of subscribers in BusterBox with just a plain brown box with our logo. I breakdown how keeping costs down provides you with a larger margin to make more profit or invest in quality products that truly matter to customers. For those adamant about having a fancy box, I provide guidance on when it's financially viable to consider this move. 

Lastly, I invite you to ask your pressing questions in our free Facebook group at SubscriptionBoxResources.com So, tune in, take notes and avoid falling into the expensive box trap.

In this new episode of Subscription Box Answers, Liam jumps into a straightforward yet powerful Facebook advertising framework tailored for subscription box businesses. As we navigate the busy Q4 period, this episode comes at a crucial time, offering actionable content to capitalise on this peak season.

Throughout the recent weeks, our podcast has been a treasure trove of do's and don'ts for Q4, and today's episode continues that trend with even more practical advice. We're right in the thick of the busiest time of the year for subscription boxes, making it the ideal moment to attract a wave of new subscribers.

Liam's approach simplifies the complexities of Facebook ads, breaking down strategies into easy-to-implement steps. Whether you're looking to refine your current ad campaigns or starting from scratch, this episode is packed with valuable insights to help you see significant success this quarter.

Also, we're excited to hear from you! If you have a question you'd like answered on the show, join our community in the free Facebook group at www.SubscriptionBoxResources.com.
 
It's a great opportunity to connect with fellow subscription box owners and get your queries addressed in upcoming episodes.

Tune in now to transform your Q4 strategies and end the year on a high note with an influx of new subscribers!

In this episode of Subscription Box Answers, Liam delves deep into the intricate world of churn rates for subscription boxes.

What's the acceptable maximum churn rate?

 How can it be effectively minimized?

Churn is the most important metric for any subscription-based businesses. Without a grip on it, even the best customer acquisition strategies will hit a wall.

It's not just about getting customers; it's about keeping them.

For those of you with a question or seeking expert insights on subscription boxes, make your way to www.SubscriptionBoxResources.com. Become a part of our thriving community by joining the free Facebook group and share your questions there. 

Have you ever wondered how a simple idea can transform into a million-dollar business? Get ready to fuel your curiosity as we welcome Thomas Ansu, founder of The Burn Box, a tailored subscription box service for firefighters. He shares his inspiring journey of how his passion for firefighting led to the conception and success of The Burn Box, which delivers firefighter gear, tools, and apparel right at your doorstep.

Dive straight into the intricacies of running a subscription box business as we discuss the challenges that come with scaling this unique venture. Hear how Thomas ran a perfect prelaunch to prove his concept and then scaled up his business using paid ads. He sheds light on critical elements such as pricing, customer acquisition costs, and fulfilment, and stresses the significance of offering one-time products and upsells to maximise lifetime value.

Thomas gives fantastic advice for anyone aspiring to build their own successful Subscription Box Business, He discusses how important it is to have top-notch customer service so you can solve issues quickly. He also highlights the need for negotiation skills when dealing with suppliers to ensure you are getting the best possible margin. 

The Subscription Box Experts Academy Opens On October 25th. You can join the waitlist by clicking here

If you have a question you want answered. Please join the Free Subscription Box Resources Facebook Group By Clicking here

In this episode of Subscription Box Answers, Liam reveals a tried-and-true method to improve your Facebook ad performance. Want to amplify social proof on your advertisements? Looking for a way to significantly lower your customer acquisition costs? Dive into this episode as Liam revisits an old-school tactic that's making a big comeback (and working better than ever)

With Q4 upon us, consumer buying behaviours are pivoting. Your potential customers are shifting into high gear, ready to make their purchases. Now's the time to implement Liam's strategies, ensuring you make the most of this period and sign up as many new subscribers to your box as possible.

But that's not all! Mark your calendars – The Subscription Box Experts Academy is opening its doors on October 25th. Ready to skyrocket your subscription box? Are you eager to dominate Q4 and ride that wave of success into 2024? Then don't miss out! Secure your spot on the waitlist today at www.SubscriptionBoxExperts.com. 

Ever wished you could transform your passion into a thriving business? Join us as we chat with Jessica Principe, the founder behind the successful All Girl Shave Club, as she unveils her story from clocking in a 9-5 job to launching a booming subscription box business. Let’s explore how Jessica turned an everyday necessity into a successful venture, and learn about the influences that shaped her journey.

Jessica doesn't stop at sharing her entrepreneurial journey, she also gives a detailed account of building an audience for her brand. She'll explain how you can turn your customers into brand advocates with the right referral incentive program, and how essential additional products can be in lowering acquisition costs. Jessica's insights and advice on marketing channels can prove invaluable if you're planning to set up your own subscription box business.

Lastly, we untangle the process of creating a subscription box plan that moves your business forward. Jessica introduces the Subscription Box Planner, a tool she developed to simplify subscription box organisation. She offers us a comprehensive walkthrough of the planner and how to get your hands on one. Tune in get inspired and organised with Jessica's entrepreneurial wisdom. Trust us; you don't want to miss out on this episode.

You can check the planner out at https://subscriptionboxplanner.com/

If you have a question you want answered on the show please head over to www.SubscriptionBoxResources.com. Join the FREE Facebook group and post it there.

Ever wished you knew the secret to cracking the code of a successful subscription box business? Your wish is granted! Join me, your host Liam Brennan, as we dissect the numbers behind a successful subscription box business, from understanding your break-even point to crucial metrics like customer acquisition cost, monthly churn rate, and more! In this lively discussion, we navigate the sea of fixed and variable costs, gross margin, monthly recurring revenue, average revenue per account, and customer lifetime value.

It's one thing to understand your business financially, but how about strategically? The second half of our discussion steers you towards the strategic map of your subscription box venture. We delve into how a well-crafted business plan can turn your business goals into reality and the benefits of being part of an online community. Learn how to calculate your break-even point and use it as a powerful tool for your business. This episode is power-packed with valuable insights, actionable tips, and a deeper understanding of the subscription box industry. Listen in and take the first step to turbocharge your subscription box business today!


If you have a question you want answered on the show, make sure you head over to www.SubscriptionBoxResources.com. Join The Free Facebook group and post it there.  

In this episode of Subscription Box Answers, Liam dives deep into a question that was sent in during the week: "How many sales emails should you send?" While the answer can vary based on your business objectives, Liam discusses why, for most businesses, ramping up email frequency, especially around Q4, can be pivotal.

Do you have your own subscription box question?

Head to www.SubscriptionBoxResources.com, join our free Facebook group, and get your questions featured on the show.

Plus, mark your calendars! The Subscription Box Blueprint releases on September 26th.

Join the waitlist at

https://www.thesubscriptionboxblueprint.com/ to secure your copy and receive a bonus worth $399. Don't miss out!

In this episode of Subscription Box Answers, I reveal some exciting news. I have spent over 12 months writing a book called "The Subscription Box Blueprint: How To Start & Grow A Wildly Successful Online Business".

The book is now complete and is set to be released on September 26th.

In this episode, I delve into the reasons that motivated me to write the book, offering a transparent look into my book-writing journey. If you've ever toyed with the idea of writing a book for your business, you might find my insights and experiences particularly enlightening.

My anticipation for the book's release is immense. I genuinely believe it has the potential to help a lot of people. No matter where you are in your subscription box journey, I'm confident that you'll learn valuable insights from "The Subscription Box Blueprint." Whether you're just considering launching a subscription box or have been in the game for a while and seek to elevate your business, this book is packed with lessons for everyone.

Be sure to join the waitlist at www.TheSubscriptionBoxBlueprint.com. 

An exciting offer awaits: the first 1000 people to grab a copy will gain access to a free bonus worth $399 (which will help them a lot)

Join your host, Liam Brennan, as we dive deep into the intricacies of Facebook advertising to catapult your subscription box business into Q4 success! Ever wondered why you’re stuck spending just $100/day on your ads or why the more you spend, the higher your customer acquisition cost goes? We’re here to demystify it all.

This episode delves into:

With practical, actionable tips, this episode is a must-listen for anyone eager to make the most of their Facebook advertising and achieve unparalleled growth in Q4. Gear up, get your pens ready, and let’s take your subscription box business to new heights!

If you have a question you want answered on the show go over to www.SubscriptionBoxResources.com and join the Free Facebook group and post them there.

As we edge closer to the most lucrative quarter of the year, are you feeling prepared? In today's episode of Subscription Box Answers, Liam dives into the crucial significance of having a successful Q4 for your subscription box business. With the holiday season around the corner, consumer behaviour changes dramatically—spending surges, and purchase intent skyrockets. This is THE period where you can get a lot of subscriber growth and add a lot of revenue!

However, without proper planning and execution, you could easily get priced out of advertising or have your marketing messages lost amidst the seasonal noise. To help you navigate these challenges, Liam breaks down step-by-step strategies to ensure that you're not just participating in Q4 but dominating it. From asset preparation to fool-proof marketing plans, this episode is your ticket to ending the year on a high note.

📣 Have a question you want answered on the show? Don't forget to visit www.SubscriptionBoxResources.com and join our free Facebook group to post your query.

Don't miss this episode if you want to turn your Q4 from a question mark into a goldmine! 🌟

On today's episode of "Subscription Box Answers," join Liam as he demystifies the journey of building a life-changing subscription box business. Diving into the heart of what 'life-changing' truly means, Liam emphasises that it doesn't always equate to a multimillion-dollar venture. For many, it's about harnessing this business model to break free from the 9-to-5 grind, replacing their regular income, and stepping into entrepreneurial freedom. And guess what? It's a wholly attainable dream. Liam stands as testament to this, achieving this milestone in just 12 months, and he's not alone. He knows numerous subscription box entrepreneurs who have achieved the same thing.

In today's episode, Liam introduces listeners to an invaluable tool he's devised: the 'Million Dollar Test'. It's not just any test but a swift, straightforward assessment tailored for subscription box entrepreneurs. Designed to pinpoint your business trajectory, this test provides insights into whether your venture truly holds the potential for sustainable success.

If ever you've found yourself questioning the path you're on or doubting the scalability of your model, this test promises clarity. It serves as both a reality check and a beacon, guiding you toward ensuring that your business is primed not just for success but for a life-changing impact.

Got a specific challenge or question after hearing about the test? Head over to the Free Facebook Group at www.SubscriptionBoxResources.com and post it there, and it will be answered on a future episode.

Join us in this enlightening episode as Liam unpacks the standout performance of Facebook ads over the past few weeks. 

From the relentless dedication of Facebook's engineering team fine-tuning their systems, to an economy-induced dip in competition causing CPM prices to plummet, multiple factors are coming together in our favor. And would you believe that even a spell of unfavorable weather has had a role to play?

Liam doesn’t just analyze; he also provides concrete steps for you to capitalize on this trend for your subscription box business (Now is the time to put the foot down)

And remember, if there’s a query or concern you’re grappling with in your business, don’t hesitate to visit www.SubscriptionBoxResources.com and drop your question in our complimentary Facebook group. It might just set the stage for our next episode!

Tune in now and navigate the ever-evolving world of subscription boxes with confidence and clarity. 🎙️📦

Imagine having a world-class bartender at your disposal, sharing their secret cocktail recipes and guiding you through the process of creating the ultimate beverage experience at home. That's the magic of Shaker & Spoon, our inspiring guests for this episode. Co-founders Anna and Mike have brilliantly cultivated an engaging and delicious subscription service, where you get more than just cocktail ingredients—you become part of a vibrant community, get to join pro happy hours and enjoy curated playlists while you mix your drinks. 

Every business comes with its set of challenges, and Anna and Mike were no strangers to them. From the initial decision of bootstrapping or raising funds, to establishing relationships with lenders and maximizing advertising during the pandemic, they've experienced it all. What sets them apart, though, is their hands-on approach to manufacturing and fulfillment—a rarity in the subscription box industry. Their tactical business journey from the inception in 2015 is sure to offer valuable lessons for all aspiring entrepreneurs.

The journey doesn't stop there! The evolving landscape of direct-to-consumer companies has paved the way for Shaker & Spoon's adoption of an effective omnichannel strategy. Anna and Mike highlight the importance of multiple customer touchpoints and how their planned channel expansion—including e-commerce retailers, corporate events, bars and cafes, and Amazon—will lower their cost of acquisition. Their success is a testament to the power of tailor-made strategies for each channel rather than a one-size-fits-all approach. Join us as we explore the ins and outs of their growth and strategies, bound to leave you inspired and thirsty for more!

You can check out their business here https://shakerandspoon.com/

If you have a question you want answered on the show, please head over to http://www.subscriptionboxresources.com/

In a world where subscription boxes come and go, BattlBox has proven to be a resounding success. On today's episode, Liam has the privilege of sitting down with John Roman, the CEO behind BattlBox. Launched in 2015, BattlBox's journey from inception to the limelight is a rollercoaster tale of innovation, perseverance, and strategic thinking.

John gives us a peek behind the curtains of their very own Netflix show, Southern Survival. Discover the nitty-gritty of producing a hit series and learn just how transformative it was for their business. But that’s not all; John shares the rollercoaster journey of selling BattlBox and the bold decision to buy it back shortly thereafter.

In a genius move to combat churn and strengthen loyalty, John unveils one of the most unforgettable campaigns ever by a subscription box: Mission 100. Picture a Willy Wonka-inspired contest where subscribers stand a chance to win a golden ticket, leading them to an undisclosed location. The challenge? Shoot tanks and aim to hit the target. The reward? A whopping $100,000! This innovative approach is more than just a contest; it's a testament to the lengths BattlBox goes to celebrate and reward its community. Catch the breathtaking footage of this event on their YouTube Channel.

Check out Johns's blog here - https://onlinequeso.com/ 

If you're serious about growing a subscription box business, this episode is a treasure trove of insights. John drops some serious wisdom that you won’t want to miss.

Got a question about the subscription box industry? Head over to www.SubscriptionBoxResources.com, join our free Facebook group, and get your queries addressed!

Ever wonder why some subscription box businesses become million-dollar ventures, while others fail to take off? Strap in as Liam sits down and chats with Steve Krakower, founder of Harbor Marketing Agency. From assisting Hunt a Killer in escalating its revenue to a staggering $15 million and gaining 35,000 active subscribers to launching his marketing agency that has seen countless businesses flourish, Steve's insights are a treasure trove of strategic wisdom. 

Delving into the current state of the subscription box industry, we dissect the core differences between funded and self-funded businesses. We unravel some sobering truths about why even larger subscription boxes are facing hurdles, stressing the fundamental importance of maintaining healthy profit margins and a feasible customer acquisition cost. 

This episode isn't just about problems; it's packed with solutions, especially when it comes to marketing strategies. We underline the necessity to have a creative edge and the right content for your ad campaigns. From the dominance of Facebook ads to the potential of emerging platforms like Threads, we navigate through the evolving landscape of social media marketing. The cherry on top, we share some effective email marketing tips and strategies to audit and scale your business.

If you have a question you want answered on the show, then head out over to www.SubscriptionBoxResources.com and join the Free Facebook group and post it there.

https://www.harbormarketingagency.com/

This week on Subscription Box Answers, join Liam as he welcomes his BusterBox co-founders, Paul Carrick and Gary Redmond, to share the story of their appearance on Dragons' Den. For our American listeners, think of this as the Irish/UK equivalent of Shark Tank! 

We appeared on this show back in 2017, and we received two separate offers for investment. We got over 12 minutes to promote our business on prime-time TV, and the whole experience was very positive. 

If you are curious as to what kind of impact appearing on something like this can do for a subscription box business, check out this episode as we share all the behind-the-scenes info and even reveal how many subscribers we got (This may surprise you) 

You can check out the episode here - https://www.youtube.com/watch?v=eF3mbMGjeO8&t=10s

If you have a question you want answered on the show, please head over to www.SubscriptionBoxResources.com and post it there.

In this insightful episode, host Liam Brennan dissects the complexities of the ever-evolving landscape surrounding subscription box businesses. As the economic terrain has undergone massive shifts in the past few years, it's become paramount for businesses to adapt swiftly and wisely to stay afloat and flourish.

Liam candidly breaks down these changes, articulating how they impact both new and established subscription box businesses. He shares five practical, hands-on strategies to not only weather the economic storm but to leverage it for exponential growth.

From detailed financial and marketing audits to developing an outstanding customer experience, Liam provides actionable steps to ensure your business is resilient and thriving. Liam emphasizes the importance of embracing innovation, broadening your product offerings, and being agile to capitalize on upcoming opportunities.

This episode, packed with invaluable insights, practical advice, and forward-thinking strategies, empowers you to confidently tackle the hurdles and opportunities 2023 might present. 

If you have a question you want answered on the show, head over to www.SubscriptionBoxResources.com and post it there.

In this latest episode of 'Subscription Box Answers,' Liam Brennan explains why marketing your box is more important than the box itself.  Yes, it's vital to curate a great box, provide world-class customer support, and build an engaged community. But the most crucial factor - the one that can make or break your business - is marketing.

Are you one of the many entrepreneurs obsessing over every detail of your box but struggling to see real growth? Liam gets it, and in this episode, he explains why marketing your subscription box is more important than the box itself.

The harsh reality is that no matter how fantastic your box is or how dedicated you are to your customers, it won't matter if you can't get enough customers signed up. This is where marketing comes in. Liam encourages you to shift your mindset and become just as obsessed with marketing as you are with the rest of your business.

Why? Because success comes when you can acquire customers in a repeatable, scalable, and profitable way. And that doesn't happen until you take marketing seriously. In this episode, Liam shares invaluable insights and strategies to help you do just that.

If you have a question you want answered on the show, please head over to www.SubscriptionBoxResources.com and post it there.

Welcome to another episode of 'Subscription Box Answers'! This week, our host Liam sits down with Art Raifi, the CEO of BlackBird Marketing. Known for their work with numerous subscription box clients across a myriad of niches, Art is a marketing expert who understands the complexities of driving success in the subscription box industry.

In this episode, Art peels back the curtain on what's actually working for subscription box companies in 2023 when it comes to marketing. He shares his expertise and offers insights on various marketing strategies, from the evolving world of Facebook ads to the virality of TikTok. We delve into the process of sourcing User-Generated Content (UGC), discuss the significance of targeted email marketing, having strong offers and examine the role of seamless sign-up flows in increasing conversion rates.

If you're a subscription box business owner, a marketer, or someone who's interested in learning the ins and outs of this growing industry, this episode is a must-listen. You'll come away with an understanding of the current landscape, along with practical, effective strategies you can put into action.

Interested in learning more about Art's work? Visit BlackBird website at https://www.blackbird.marketing/.

We also want to hear from you! If you have any questions or topics you'd like us to address in our future episodes, please visit www.SubscriptionBoxResources.com and let us know. We're here to provide the answers and insights that will help your subscription box business thrive. Tune in and stay ahead of the curve with 'Subscription Box Answers'.

In this compelling new episode of Subscription Box Answers, we're taking a moment to appreciate the significant milestone we've recently achieved: crossing the $10 million mark in sales with BusterBox. It's truly astounding to think that just a few short years ago, we initiated this journey in a spare bedroom, operating on a shoestring budget.

Our story is a testament to the incredible power of the internet and the unprecedented entrepreneurial opportunities it affords. With determination and drive, it's possible to create a business that can change your life. We've encountered our share of mistakes and missteps along the way, but they have become our greatest teachers.

In this episode, I am focusing on the lessons we've learned in marketing. I will be sharing the 4 crucial marketing insights we've gleaned during our exciting journey to $10 million. By sharing these insights, I hope to help you, our listeners, avoid some of the common pitfalls and fast-track your path to success.

This episode is only the beginning - I will be sharing operational insights and experiences in future episodes.

I also encourage listener participation - if there's a burning question you want us to answer on the show, please visit www.SubscriptionBoxResources.com and post it there. 

So tune in and join us as we continue our entrepreneurial adventure, sharing valuable insights and strategies from the fascinating world of subscription boxes. Together, we can shape the future of this exciting industry!

In this enlightening episode of Subscription Box Answers, our host Liam Brennan shares the secret sauce behind the exponential growth of his subscription box venture, BusterBox. His tool of choice? The often-overlooked but incredibly powerful TikTok Creator Marketplace.

With nearly two years of hands-on experience, Liam has leveraged TikTok to the advantage of BusterBox, securing millions of views and driving a significant increase in subscriptions. In this episode, he opens up about his journey, shares insights, and discusses how this platform can become a game-changer for your subscription box business.

Contrasting the TikTok Creator Marketplace with more conventional platforms like YouTube and Instagram, Liam provides an in-depth analysis of the cost advantages, simplicity of creator collaboration, and the ease of legitimacy checks on TikTok. Moreover, he talks about the unmatched organic reach of this platform, which offers a higher chance for your promotional content to go viral.

Liam also dives into the world of Spark ads – a potent marketing strategy for amplifying the reach of successful videos. He likens it to "social proof on steroids" and explains how it contributed to the success of BusterBox.

In response to questions around his SubSummit presentation on the TikTok Creator Marketplace, Liam has brought the discussion to the podcast. This is a second chance for those who missed out on the summit to dive into the world of TikTok and understand its potential impact on subscription box growth.

We invite you to join us on this insightful journey and learn from Liam's first-hand experience. If you have further questions or specific topics you want covered, don't hesitate to visit www.SubscriptionBoxResources.com and let us know. Ready to give your subscription box business a viral boost? Tune in and discover the TikTok magic that can help you grow your Subscription Box.

Welcome to another episode of your favorite subscription box-centric podcast! This time, our host Liam has a sit-down with none other than Ben Fisher, co-founder of Carthook and Rodeo.

This episode is an absolute must-listen for all subscription box entrepreneurs as Ben, with his wealth of experience in the direct-to-consumer space, sheds light on one crucial aspect - raising your average order value (AOV). Uncover effective strategies on how to amplify your AOV, trim down your payback period, and generate increased profits.

But that's not all! We also dive into Ben's latest venture, Rodeo. The platform, often tagged as the "anti-subscription subscription platform", is dedicated to helping replenishment products skyrocket their Lifetime Value (LTV) with its unique Subscriptions on Demand concept. Want to see what all the hype is about? Explore Rodeo for yourself here: https://hey.rodeo/

If you have burning questions related to the subscription box industry, we're here to help! Head over to www.SubscriptionBoxResources.com to post your queries, and we'll do our best to answer them in the show.

Hey there, welcome back to "Subscription Box Answers" with your host, Liam Brennan. In this week's episode, we're taking a deep dive into the intricate world of Facebook Ads, specifically about the correct way to scale them up.

If you've hit upon a successful campaign, your first instinct is to go big, right? But hold on, because if you don't know what you're doing, you might end up shattering the algorithm and skyrocketing your customer acquisition costs. It's a tricky balance, and that's where I come in.

This episode will cover the ins and outs of both vertical and horizontal scaling and the right way to do it. It's something I've got a fair bit of experience with, having spent close to a whopping $1 million on Facebook ads through BusterBox. I know the ropes and how to increase a campaign budget without breaking everything apart.

And as always, if you've got any questions or something you want to be answered on the show, swing by www.SubscriptionBoxResources.com and drop it in our group. Catch you on the flip side!

On this week's episode of Subscription Box Answers, Host Liam Brennan is sharing a tip about reducing failed/blocked payments in Stripe.

Liam was hosting a group coaching call in his Subscription Box experts program a few weeks ago and realised a number of people were not familiar with this setting which should help reduce failed payments.

This is a monthly process which is followed in BusterBox, and it always makes a big difference to the amount of failed payments.

Take a listen to the podcast to learn the process to follow.

If you have a question you want answered on this show, please post it in the free Facebook group www.SubscriptionBoxResources.com. We will be back next week at the exact same time.

Welcome to another compelling episode of "Subscription Box Answers" with your host, Liam Brennan! This episode dives deep into the world of FREE Box offers. They can be a phenomenal catalyst for the rapid growth of your subscription box service, but they also carry their fair share of risks. Are they a silver bullet for success or a potential path to disaster?

FREE Box Offers are not right for every business.

From understanding the significant benefits of free box offers to unpacking their substantial drawbacks, (They are risky and can be a disaster if they don't work correctly)Liam provides a comprehensive overview of this enticing promotional strategy. As with any business tactic, there are crucial factors to consider, and Liam doesn't shy away from enlightening you about these essential points.

With years of experience in the subscription box industry, Liam is here to share everything you need to know before deciding to run a free box offer campaign. His practical insights will help you navigate the tricky waters of these tempting deals, providing you with the knowledge to make an informed decision about whether this strategy is the right one for your business.

Have any burning questions about the subscription box industry? Head over to www.SubscriptionBoxResources.com and post your queries in our free Facebook group. Liam might answer your question in an upcoming episode! Get ready for a wealth of information on this week's episode of "Subscription Box Answers." Don't miss out!

On this week's episode of Subscription Box Answers, host Liam sits down with Paul Chambers, the CEO of SubSummit, for a discussion about what's in store at SubSummit 2023. Hailed as THE WORLD'S LARGEST GATHERING of subscription, membership, and recurring revenue brands, SubSummit is the go-to event for subscription box business owners looking to scale up and network with industry leaders.

This year, SubSummit 2023 is set to be bigger than ever, with over 2,000+ attendees, 100+ expert speakers, and 125+ suppliers. It's the place to be to exchange ideas and forge valuable connections. From May 31st to June 2nd, the event will take place in Dallas.

And here's the best part – the SubSummit team has kindly offered our listeners an exclusive discounted ticket price! For just $150. Grab your discounted ticket now by clicking on this link: https://www.eventbrite.com/e/subsummit-2023-worlds-largest-dtc-conference-dedicated-to-subscription-tickets-341209756567?discount=Liam_SBE_23

(This offer is good for new merchant ticket purchasers only (i.e. not valid on previous purchases)

But act fast - this special discount expires on May 19th. Don't miss out on this opportunity to learn from the best in the business, gain invaluable insights, and take your subscription box business to the next level. Tune in to this episode to hear more about SubSummit 2023 from the man at the helm, Paul Chambers. See you there!

Welcome to Subscription Box Answers, your go-to podcast for everything subscription box-related, hosted by Liam Brennan. In this insightful episode, Liam reveals the truth about scaling your subscription box business aggressively and the role "unprofitable ad sets" can play in your marketing strategy.

Listen as Liam explains that it's not necessary for every ad set to be profitable on an individual basis. The key is to shift your mindset and focus on the bigger picture: your overall marketing campaign. As long as your campaign is profitable and these so-called "unprofitable ad sets" are driving volume, you're on the right track. In fact, embracing this approach may be essential for taking your subscription box business to the next level.

Don't miss this episode, where Liam shares how a change in mindset when it comes to marketing can unlock explosive growth for your subscription box. If you have a question you'd like answered on the show, simply head over to www.SubscriptionBoxResources.com and post your query there. Tune in and discover the secret to transforming your subscription box business today!

Join host Liam Brennan in this episode of Subscription Box Answers as he delves into the benefits of incorporating affiliate marketing into your subscription box marketing strategy for 2023.

With the ever-growing need to diversify marketing channels, affiliate marketing emerges as a low-risk, easy-to-manage approach to boost your business growth and revenue.

Liam highlights Squaredance.io, a cutting-edge platform that simplifies the integration of affiliate marketing for your subscription box venture.

Have a question you'd like to have answered? Visit our free Facebook group at www.SubscriptionBoxResources.com and share your thoughts! 

Tune in to this episode and discover how to unlock the potential of affiliate marketing for your subscription box business!

In this insightful episode of the Subscription Box Answers Show, host Liam Brennan tackles the vital topic of improving your conversion rate. 

Liam emphasises the significance of aiming for a minimum 2% site conversion rate, as lower rates often result in costly and slow growth for your subscription box business. 

Listen as Liam walks you through a series of straightforward changes you can implement on your website to help you reach and surpass this crucial benchmark. 

If you have a question you'd like addressed in a future episode, head over to www.SubscriptionBoxResources.com to submit it. 

Don't miss this opportunity to learn practical strategies for enhancing your subscription box success!

In this eye-opening episode of Subscription Box Answers, host Liam Brennan shares a crucial strategy for every aspiring subscription box entrepreneur - validating your idea before launch! By following a simple, systematic process, you can gauge market demand and avoid sinking time and money into a business that won't thrive. Even with an impressive website, exceptional products, and marketing expertise, a business is destined to fail without genuine market demand. Learn how to validate your idea, identify demand, and then confidently move forward for a successful launch and a flourishing business. Don't forget, if you have a question you'd like answered on a future episode, head over to www.SubscriptionBoxResources.com and post it there. Tune in now and unlock the secret to subscription box success!

On this week's episode of Subscription Box Answers, join our host Liam Brennan as he chats with seasoned business broker Patty Dowdy about the ins and outs of buying or selling a subscription box business. Whether you've been running your subscription box for some time and are ready to cash in on your valuable asset, or you're eager to enter the industry without starting from scratch, this episode has you covered.

Patty, hailing from Cat Bird Brokerage, brings over a decade of experience in helping clients buy and sell businesses. She recently founded ExitLabs.US, a venture specializing in the subscription box sector. To get in touch with Patty, visit Exitlabs.us or email her at patty@catbirdbrokerage.com.

If you have any questions you'd like answered on the show, head over to www.SubscriptionBoxResources.com and post them there. Don't miss this informative episode!

In this week's episode of Subscription Box Answers, host Liam Brennan sits down with the brilliant Julie Ball. Julie has a wealth of experience in the subscription box industry, having launched her own successful business, Sparkle Hustle Grow, in 2016 and selling it in 2022. As the founder of Subscription Box Basics and Subscription Box Bootcamp, Julie has a passion for helping new and aspiring subscription box owners start and launch their businesses.

Tune in as Liam and Julie discuss the emotional journey of selling Sparkle Hustle Grow, the common roadblocks that new subscription box owners face, and the best practices for starting and launching a successful subscription box business. With Julie's insights and practical advice, you'll be well on your way to building your own thriving enterprise.

Ready to connect with Julie? Visit https://www.subscriptionboxbasics.com/ and listen to her podcast, Subscription Box Basics. And if you have a burning question for a future episode, don't forget to submit it at www.SubscriptionBoxResources.com. Join us for an inspiring conversation that will help you unlock the secrets to subscription box success!

Welcome to the Subscription Box Answers Podcast, where we help you navigate the ever-growing world of subscription businesses. In this episode, our host Liam Brennan speaks with Stefan Pretty, the founder of Subbly, a subscription-first platform that powers many subscription businesses.

Stefan has a unique perspective on the industry, as he oversees numerous businesses running on the Subbly platform. Liam asks Stefan about the changes he has noticed on the platform since the economy has shifted.

Listen in as Stefan shares his insights on how subscription businesses have adapted to the changing economic climate, and what new trends he has observed. If you're interested in starting your own subscription business, you won't want to miss this episode.

Visit www.Subbly.com to learn more about their subscription platform, and if you have a question you'd like answered on the show, head over to www.SubscriptionBoxAnswers.com to submit it.

Welcome to Subscription Box Answers, the podcast that provides valuable insights and tips for entrepreneurs in the subscription box industry. 

In this episode, Liam Brennan interviews Subscription Box Experts Member Sara Tullos, the founder of My Zoo Box, a million-dollar kids' subscription box that has achieved phenomenal success.

Liam first met Sara back in 2020 when she was first getting started with her Subscription Box Idea. In a very short period of time, she has achieved amazing things and built a life-changing business.

Sara shares the story of how her daughter's idea for a zoo-themed subscription box came to life in 2020 and how they managed to grow the business to over 2000 subscribers and $100K per month in sales.

Listeners will be inspired by Sara's entrepreneurial journey and the lessons she learned along the way. MyZooBox.com delivers a unique experience to children every month, with exciting and enriching content focused on science, art, animal learning, world culture, and FUN.

If you're looking to start or grow a subscription box business, this is an episode you won't want to miss. To ask a question for a future episode or learn more about the subscription box industry, head over to www.SubscriptionBoxResources.com.

Welcome to Subscription Box Answers, the podcast where we answer your burning questions about subscription box businesses.

In this episode, Liam Brennan tackles the question on every subscription box owner's mind: Are Facebook ads still worth it in 2023?

Liam has spent close to $1 million dollars on Facebook ads for BusterBox and shares his insights on what's currently working and how you can use it to grow your business.

You don't want to miss this!

To join the waitlist for the Subscription Box Experts Academy, head over to www.SubscriptionBoxExperts.com  and if you have a question you'd like answered on the show, submit it at www.SubscriptionBoxResources.com. 

Stay tuned for more expert advice on Subscription Box Answers!

Welcome to Subscription Box Answers, the podcast where we explore everything you need to know about starting and growing a subscription box business. In this episode, Liam Brennan sits down with Jocelyn Mizrahi Henderson,  The Founder of  Dog Mom Lifestyles and a Subscription Box Experts Member.  

Jocelyn shares her insights and experiences on running a subscription box business, from creating irresistible offers that convert to finding creative ways to make the numbers work on the back end. She also discusses how to manage stress and stay focused in the face of business challenges.

Listeners can learn more about Jocelyn's subscription box business at www.dogmomlifestyles.com, which is perfect for all dog moms out there.

And if you have a burning question you'd like answered on the show, head over to www.SubscriptionBoxResources.com to post it. 

Tune in to Subscription Box Answers for valuable tips and advice on building a thriving subscription box business.

Welcome to Subscription Box Answers, the podcast that provides actionable insights and strategies for subscription box business owners. In this episode, your host Liam Brennan breaks down the importance of the LTV:CAC ratio for any subscription box business looking to scale and remain profitable.

Liam explains that to build a successful and sustainable subscription box business, you need to understand how much you can spend to acquire a customer while remaining profitable. The LTV:CAC (Lifetime Value to Customer Acquisition Cost) ratio is a crucial metric that helps you measure the health of your company and understand your customer acquisition costs.

By analyzing your LTV:CAC ratio, you can determine whether your subscription box business is on the right track to success. If you have a strong ratio, you're in an excellent position to build a sustainable business that can weather any storms. However, if your ratio is weak, you may need to adjust your strategies to ensure profitability and growth.

If you want to have your subscription box business questions answered on a future episode of the show, head over to www.SubscriptionBoxResources.com, where you can post your questions and get the answers you need to succeed. Don't miss this valuable episode of Subscription Box Answers, and be sure to tune in for more great insights and strategies for your subscription box business.

Welcome to the Subscription Box Answers podcast, where we help subscription box business owners solve their most pressing challenges. In this episode, our host Liam Brennan takes a deep dive into the topic of passive churn and shares valuable insights on how to reduce it in your subscription box business.

Passive churn, which refers to the situation when a customer's credit card fails when attempting to process a future payment, can account for up to 40% of overall churn in a subscription box business. This not only leads to a frustrating experience for both the customer and the business owner but also impacts the business's profitability and sustainability in the long run.

Liam Brennan breaks down the reasons why passive churn happens and provides actionable steps that subscription box business owners can take to minimize it. By implementing these strategies, you can not only reduce passive churn but also improve the customer experience, increase retention rates, and ultimately grow your business.

If you have a question about running a subscription box business that you would like answered in a future episode, head over to www.SubscriptionBoxResources.com and submit your question there. Tune in to the Subscription Box Answers podcast for more valuable insights and advice on how to overcome the challenges of running a successful subscription box business.

Join host Liam Brennan as he sits down with subscription box expert, Kristen Champoux, in this week's episode of the Subscription Box Answers podcast.

As a former Wall Street executive turned business development consultant, Kristen has used subscription boxes as a tool for brand awareness and marketing for her clients. She eventually took over The Fit Boxx and grew it into a successful $1M+/year company.

Kristen shares her insights on vendor relationships and how to secure free products for your subscription box.

Don't miss this chance to learn from the expert. Reach out to Kristen for all things related to subscription boxes at Kristen@thefitboxx.com and for order protection at contact@orderprotect.com.

Have a question you want answered on a future episode? Submit it at

www.SubscriptionBoxResources.com

In this episode of "Subscription Box Answers" hosted by Liam Brennan, he delves into the importance of having a streamlined process in place to handle excess stock.

Liam emphasises the dangers of stockpiling inventory over time, which can negatively impact profits and cash flow.

Tune in to learn valuable insights and tips from Liam on how to sell excess stock quickly and effectively.

Have a question you want answered in a future episode? Head over to www.subscriptionboxresources.com and post it there. 

Don't miss this informative episode packed with actionable advice on managing excess inventory in the subscription box industry.

On the latest episode of Subscription Box Answers Hosted by Liam Brennan, we are talking about something that is essential for any subscription box business to keep a close eye on — raising your prices. Sure, the prices of things may be going up, but how do you make sure you're staying on top of your margins while still maintaining customer loyalty?

 On this episode, Liam dives into how to go about raising prices if it is the right move for your business, as well as the exact approach that BusterBox took when it came time to make this decision. 

And if you have any questions for the show that you would like answered, just head to www.SubscriptionBoxResources.com and submit them. Don't miss out on this insightful episode!

Join us for the latest episode of the Subscription Box Answers Show and learn how to optimize your pricing strategy.

Host Liam Brennan will be breaking down the importance of price testing for your subscription box business. With the economy constantly changing, it is crucial to make sure you are not leaving money on the table.

Liam will provide you with the exact strategy to conduct successful price testing and increase your profits.

Don't miss out on this valuable information!

And if you have any questions, you would like answered on the show, join our Subscription Box Resources Facebook group at www.SubscriptionBoxResources.com and post your question there.

"In this episode of 'Subscription Box Answers' hosted by Liam Brennan, we're separating fact from fiction when it comes to marketing your subscription box with Google Ads. Are you tired of sifting through conflicting information on how to effectively promote your subscription box business with Google Ads? Look no further! Liam will be clearing up some of the most common myths and misconceptions surrounding Google search Ads and providing actionable tips on how to use them to drive growth for your subscription box business. If you want your specific question answered on the show, join the Subscription Box Resources Facebook group at www.subscriptionboxresources.com. Tune in now for valuable insights and strategies to take your subscription box to the next level!"

In this episode of Subscription Box Answers, we cover how to grow your subscription box using Facebook retargeting ads in the wake of the iOS changes. Despite the widespread belief that retargeting ads are no longer effective, we explain that, with a little know-how, these ads can still be a powerful tool for acquiring new subscribers and lowering your customer acquisition cost.

We also emphasise the importance of retargeting as a key component of any marketing strategy, as a percentage of potential customers will not be ready to make a purchase immediately. So it is important you have effective follow up strategies  in place to fight any objections and remind people to sign up to your box.

If you have a question you'd like addressed in a future episode, join our free Facebook group at www.subscriptionboxresources.com and post your question there.

In this episode of Subscription Box Answers, titled "Monthly, Bi-Monthly, or Quarterly: What Kind of Subscription Box Works Best?" we'll be exploring the three different subscription models and which one is most likely to lead to a sustainable and profitable business. With extensive experience working with hundreds of different subscription boxes, I have a clear understanding of the benefits and drawbacks of each model and will be sharing my insights with you.

But it's not just about choosing the right model – I'll also be sharing some actionable tips you can implement no matter what model you've picked to increase your profits, reduce marketing expenses, and improve cash flow. If you're running a subscription box or thinking about starting one, this is an episode you won't want to miss.

As always, if you have a question you'd like answered on the show, join my free Subscription Box Resources Facebook group at www.SubscriptionBoxResources.com or reach out to me via email at liam@subscriptionboxanswers.com. I'm here to help you build the subscription box business of your dreams!